I'm a dedicated UI/UX designer with 9 years of experience delivering end-to-end web and mobile products for B2B and B2C audiences. I’ve led design initiatives across e-commerce, fintech, and SaaS, collaborating closely with product managers, researchers, and developers to translate insights into intuitive interfaces and scalable design systems. I thrive in cross-functional environments, value clear UX research, and enjoy shaping UX writing, prototyping, and accessible design. My approach combines user-centered research with practical engineering collaboration to deliver delightful, data-informed experiences.

Dhruva Darji

I'm a dedicated UI/UX designer with 9 years of experience delivering end-to-end web and mobile products for B2B and B2C audiences. I’ve led design initiatives across e-commerce, fintech, and SaaS, collaborating closely with product managers, researchers, and developers to translate insights into intuitive interfaces and scalable design systems. I thrive in cross-functional environments, value clear UX research, and enjoy shaping UX writing, prototyping, and accessible design. My approach combines user-centered research with practical engineering collaboration to deliver delightful, data-informed experiences.

Available to hire

I’m a dedicated UI/UX designer with 9 years of experience delivering end-to-end web and mobile products for B2B and B2C audiences. I’ve led design initiatives across e-commerce, fintech, and SaaS, collaborating closely with product managers, researchers, and developers to translate insights into intuitive interfaces and scalable design systems.

I thrive in cross-functional environments, value clear UX research, and enjoy shaping UX writing, prototyping, and accessible design. My approach combines user-centered research with practical engineering collaboration to deliver delightful, data-informed experiences.

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Language

English
Fluent

Work Experience

Lead UI/UX Designer / Senior Software Engineer at Fittr
December 1, 2021 - Present
Lead UI/UX Designer and Senior Software Engineer responsible for gathering and evaluating user requirements with the product manager, presenting UX concepts to stakeholders, and driving design guidelines, patterns, libraries, and assets. Created wireframes and prototypes for chatbot interfaces, conducted user research and UX writing, and contributed to Agile ceremonies. Managed Jira tickets, reports, and collaborated with developers using tools like Jira, Confluence, Notation, Figma, and Adobe XD to deliver end-to-end web and mobile experiences for Fittr's online fitness coaching platform.
UI/UX Designer at Tntra
May 1, 2021 - December 1, 2021
UI/UX Designer responsible for agile web design in B2B SaaS environments. Created lo-fi and hi-fi mockups, site maps, flow diagrams, and interactive prototypes. Conducted user interviews to identify problems and pain points, contributed to UX writing, and helped develop design systems. Participated in Scrum ceremonies and collaborated with researchers and developers to validate solutions for responsive web and mobile interfaces.
Senior UI/UX Designer at EI Web Services
October 1, 2020 - May 1, 2021
Senior UI/UX Designer focused on user-centered design across web and software development. Created wireframes, interactive prototypes, and design systems; conducted usability improvements, user research, and UX writing. Worked with cross-functional teams to deliver digital solutions for e-commerce, medical/fintech clients, and SaaS projects, leveraging agile processes and design libraries.
Web Designer at Cloudster
June 1, 2017 - August 1, 2019
Web Designer responsible for wireframing, visual design, and frontend interface planning. Created interactive simulations and prototypes to help project teams and stakeholders explore business solutions. Contributed to design systems and libraries, delivering hi-fi prototypes and visual design concepts for web and mobile interfaces.
Web Designer and Developer at Dots & Coms Pvt Ltd.
December 1, 2012 - June 1, 2017
Web Designer and Developer delivering custom websites for E-commerce and other sectors. Created clean, well-documented code, translated client requirements into design specifications, and produced hi-fi interactive prototypes. Maintained design standards, collaborated with stakeholders, and contributed to UX artifacts for Android and iOS representations with senior UX designers and PMs.

Education

Master of Computer Applications at CHARUSAT University
May 1, 2013 - April 10, 2026
Bachelor of Computer Applications at DDU
May 1, 2010 - April 10, 2026

Qualifications

Master in Computer Applications
May 1, 2013 - April 10, 2026
Bachelor of Computer Applications
May 1, 2010 - April 10, 2026

Industry Experience

Software & Internet, Retail, Financial Services