The secret to content creation, in all of its forms, is having an innate understanding of who you’re talking to and finding ways to make them want to listen. That begins by being inherently curious. If you establish that framework, you work back from there. I’m more Mad Men than SEO Boy and perhaps I’m too much of a romantic, but I still believe firmly that content is king. Analytics need to remain the co-star. I have spent decades working both in organizations and on my own and have learned a keen understanding of business from the ground up. Client verticals include Tech, Sports, Tourism, Government, Healthcare, Industrial, Finance and Charitable in both B2B and B2C.…The secret to content creation, in all of its forms, is having an innate understanding of who you’re talking to and finding ways to make them want to listen. That begins by being inherently curious. If you establish that framework, you work back from there. I’m more Mad Men than SEO Boy and perhaps I’m too much of a romantic, but I still believe firmly that content is king. Analytics need to remain the co-star. I have spent decades working both in organizations and on my own and have learned a keen understanding of business from the ground up. Client verticals include Tech, Sports, Tourism, Government, Healthcare, Industrial, Finance and Charitable in both B2B and B2C.WWWW…