Available to hire
Hi, I’m Anne Gibson! I specialize in content creation, social media strategy, graphic design, and creative direction. I love crafting engaging and original content through various mediums like graphic design, photography, and videography to help brands tell their story.
With experience working in different roles from social media marketing intern to creative specialist, I’ve had the opportunity to co-lead company-wide rebrands, manage social media campaigns, and coordinate events. I enjoy solving creative challenges and staying organized with strategic planning to ensure every project shines.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Work Experience
Creative Specialist at DefenderShield
September 1, 2024 - June 11, 2024Oversaw the online presence for both DefenderShield and Lightbody brands, ensuring consistency across all social media platforms, website, Amazon, and email campaigns. Created original content through graphic design, photography, videography, and editing. Co-led a company-wide rebrand, establishing new brand identity, voice, and guidelines. Improved and organized the social media calendar through marketing strategies. Implemented a new performance-tracking system to analyze metrics and improve conversions.
Freelance Graphic Designer - Small Business Owner at Anne Made Goods
April 1, 2024 - June 11, 2024Designed original logos, brand boards, products, and print assets with Adobe Suite and Figma. Utilized photography, videography, and design to promote products across social platforms.
Associate Event Coordinator at Jess Nguyen Weddings LLC
January 1, 2024 - October 31, 2024Managed detailed timelines for live events, ensuring all components stayed on schedule. Coordinated with vendors, staff, and clients in preparation and fulfillment of events.
Social Media Marketing Intern at IZEA Worldwide Co.
January 1, 2022 - May 31, 2022Facilitated influencer campaigns through content approval, performance monitoring, creator outreach, and campaign reporting. Tracked and analyzed social media metrics to ensure growth goals were met.
Barista - Trainer - Social Media Coordinator at Starbucks Coffee Co.
November 1, 2020 - April 30, 2024Coached new staff according to company policies and values while meeting customer needs in a fast-paced environment. Tasked with running the store's social account and creating frequent posts.
Education
Bachelor of Science at University of South Florida
January 1, 2017 - December 31, 2021Qualifications
Industry Experience
Media & Entertainment, Retail, Professional Services, Consumer Goods
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
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