Hi, I’m Erika Luchkina, a graphic designer focused on branding and visual systems. I’m originally from the Russian Federation and based in Moscow, where I studied Graphic Design and Visual Arts (2019–2022). I love turning strategy into clear, consistent visual identities and designing brand materials that work across every touchpoint. Since 2019 I’ve built experience in branding through agency roles and freelancing—leading end-to-end projects, shaping creative direction after market analysis, and presenting concepts directly to clients. I enjoy working with startups and established companies, coordinating teams to keep quality high, and using typography, editorial design, and packaging/visual systems to help brands communicate with confidence.…

Erika Luchkina

Hi, I’m Erika Luchkina, a graphic designer focused on branding and visual systems. I’m originally from the Russian Federation and based in Moscow, where I studied Graphic Design and Visual Arts (2019–2022). I love turning strategy into clear, consistent visual identities and designing brand materials that work across every touchpoint. Since 2019 I’ve built experience in branding through agency roles and freelancing—leading end-to-end projects, shaping creative direction after market analysis, and presenting concepts directly to clients. I enjoy working with startups and established companies, coordinating teams to keep quality high, and using typography, editorial design, and packaging/visual systems to help brands communicate with confidence.…

Available to hire

Hi, I’m Erika Luchkina, a graphic designer focused on branding and visual systems. I’m originally from the Russian Federation and based in Moscow, where I studied Graphic Design and Visual Arts (2019–2022). I love turning strategy into clear, consistent visual identities and designing brand materials that work across every touchpoint.

Since 2019 I’ve built experience in branding through agency roles and freelancing—leading end-to-end projects, shaping creative direction after market analysis, and presenting concepts directly to clients. I enjoy working with startups and established companies, coordinating teams to keep quality high, and using typography, editorial design, and packaging/visual systems to help brands communicate with confidence.

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Language

Russian
Fluent
English
Advanced
Spanish; Castilian
Beginner
German
Beginner

Work Experience

Project Manager & Brand Designer at Neologika Design Agency
May 1, 2023 - May 1, 2026
Led end-to-end branding projects from strategy to implementation. Developed visual identity systems and brand concepts for international clients, conducted market analysis to define creative direction, and presented proposals directly with clients. Coordinated teams and processes to ensure consistency and quality across all brand touchpoints.
Graphic Designer (Freelancer)
July 1, 2019 - Present
Developed brand identities, visual systems, and packaging for clients in food, automotive, and lifestyle industries. Managed end-to-end branding projects from strategy and concept to final implementation, designing logos, brand guidelines, and editorial/digital materials while maintaining visual consistency across touchpoints. Presented concepts to clients and refined based on feedback.
Graphic Designer at Neologika Design Agency
July 1, 2019 - May 1, 2023
Created visual identities and branding materials, including adaptations for different formats. Designed packaging, editorial pieces, and digital content, and produced presentations and visual materials for brand communication. Collaborated with startups and established companies to support evolving brand needs.

Education

Bachelor-level coursework at Moscow School of Social and Economic Sciences
January 1, 2019 - December 31, 2022
Bachelor's degree in Graphic Design and Visual Arts at Higher School of Social and Economic Sciences of Moscow
January 1, 2019 - January 1, 2022
Bachelor's degree at Higher School of Social and Economic Sciences of Moscow
January 1, 2019 - January 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Government, Media & Entertainment, Software & Internet, Consumer Goods