Volvo Car Turkey Customer Experience & Marketing Specialist (Remote) at Volvo Car Turkey

Supported marketing strategy execution by coordinating campaign planning, timelines, and channel alignment. Worked on content, segmentation logic, and campaign setup to support acquisition and activation initiatives. Assisted with campaign performance tracking and translated results into clear summaries for stakeholders. Contributed to marketing experimentation by supporting test setup, monitoring, and learnings. Collaborated with internal teams to streamline marketing workflows and improve operational efficiency.

Volvo Car Turkey Customer Experience & Marketing Specialist at Volvo Car Turkey

Supported marketing strategy execution by coordinating campaign planning, timelines, and channel alignment. Worked on content, segmentation logic, and campaign setup to support acquisition and activation initiatives. Assisted with campaign performance tracking and translated results into clear summaries for stakeholders. Contributed to marketing experimentation by supporting test setup, monitoring, and learnings. Collaborated with internal teams to streamline marketing workflows and improve operational efficiency.

Customer Experience & Marketing at Volvo Car Turkey

Managed business processes using Salesforce, analyzed customer feedback, and conducted sales/service analysis to enhance customer satisfaction. Prepared dealer performance reports and analyzed marketing KPIs using Tableau. Collaborated with agencies for media planning, customer segmentation, and campaign execution, ensuring alignment with Volvo's premium brand strategy. Led CRM data segmentation and optimized targeted email marketing. Managed social media content and tracked performance metrics. Supported major brand campaigns and retailer marketing efforts.

Volvo Car Turkey Customer Experience & Marketing Specialist at Volvo Car Turkey

Owned end-to-end relationships with customer segments, focusing on engagement, retention, and reactivation initiatives aligned with commercial goals. Planned and executed CRM campaigns across email channels using Salesforce Marketing Cloud, including onboarding, win-back, and lifecycle journeys. Analyzed customer behavior and campaign performance using Tableau and Google Analytics to identify high-potential segments and growth opportunities. Worked with cross-functional teams (marketing, sales, CX) to translate insights into actionable improvements for customer experience and business KPIs. Supported campaign optimization through A/B testing on messaging, timing, and targeting to improve engagement and conversion rates. Contributed to data-driven decision-making via reports and dashboards tracking performance, trends, and operational impact. Improved internal CRM processes and ensured accurate data flows to support scalable marketing and engagement efforts.

Young Branch Intern at Yapı Kredi Bank

Contributed to the Obi-Kobi Project, focusing on branch segmentation and fintech application development. Applied design thinking methodologies to solve complex problems and improve user experiences. Demonstrated strong time management and strategic prioritization to ensure timely task completion and efficient resource allocation.

Branch Internship (Younger Branch Internship) / Human Resources Intern at Yapı Kredi Bank / ISG International Service Group

Contributed to the Obikobi Project with a focus on branch segmentation and fintech. Applied design thinking methodologies to solve complex problems and improve user experiences. Demonstrated strong time management and strategic prioritization to ensure timely task completion and efficient resource allocation. Managed HR reporting and CV screening to support candidate evaluation and selection, tracked training programs for compliance and employee development, posted job advertisements on Kariyer.net and monitored applicant flow to optimize recruitment efforts, handled ISKUR job entry notices ensuring timely and accurate submissions in accordance with regulations, generated detailed reports to support recruitment decisions and improve hiring efficiency, and supported enhancement of recruitment processes with effective job postings and compliance with training requirements.

Yapı Kredi Bankası Youth Internship (Yapı Kredi Bank You ng Branch Intern) at Yapı Kredi Bank

Contributed to the OBI-KOBI project focusing on branch segmentation and fintech. Applied design thinking methodologies to solve complex problems and improve user experiences. Demonstrated strong time management and strategic prioritization to ensure timely task completion and efficient resource allocation.

AIESEC Turkey Outgoing Global Talent Team Member at AIESEC Turkey

Researched and identified suitable international job and internship opportunities for Turkish students. Coordinated and managed interview processes to ensure alignment with candidates' profiles. Ensured seamless management of the entire process from opportunity identification to completion.

Human Resources Intern at ISG International Service Group

Managed reporting and CV screening, ensuring efficient candidate evaluation and selection. Tracked training programs to maintain compliance and support employee development. Posted job advertisements on Kariyer.net and monitored applicant flow to optimize recruitment efforts. Handled ISKUR job entry notices, ensuring timely and accurate submissions in accordance with regulations. Generated detailed reports to support recruitment decisions and improve hiring efficiency. Contributed to enhancing recruitment processes, ensuring effective job postings and compliance with training requirements.

AIESEC Turkey Incoming Global Volunteer Partnership Development Team Member at AIESEC Turkey

Established partnerships with corporate entities to implement social responsibility projects across Turkey. Coordinated meetings and collaborations for initiatives including kindergartens, workshops, coding & robotics schools, and language institutes. Facilitated international student participation by managing accommodation and integrating them into projects.