Scott Heron

I am a performance-driven Digital Marketer with over 10 years of experience leading high-impact PPC, SEO, and Amazon Ads strategies across eCommerce B2C and B2B sectors. I have a proven track record in scaling revenue, optimizing ROAS, and managing six-figure ad budgets for major brands like Lenovo, Fossil Group, and Pitney Bowes. I’m passionate about using data-driven methods to enhance campaign performance and user journey experiences.

Throughout my career, I’ve worked both as a freelance consultant and in-house, consistently delivering measurable growth and optimized marketing strategies. I enjoy tailoring strategies to client needs, leveraging tools like Google Ads, SEMrush, and GA4, and driving significant improvements in traffic, conversion rates, and profitability.