Hi! I'm Guillermo Zarrelli, a Senior Graphic Designer with over 10 years of experience specializing in branding, visual identity, and advertising communication. I love crafting comprehensive visual strategies that help brands stand out, using tools like Adobe Creative Suite, Figma, and Blender. My passion also extends to UI/UX design and integrating AI into creative workflows. I enjoy leading cross-functional projects from start to finish and delivering impactful designs across print, digital, and social media platforms. I'm currently seeking remote opportunities where I can contribute my creativity and skills in graphic design, branding, audiovisual production, and video game design.

Guillermo Zarrelli

Hi! I'm Guillermo Zarrelli, a Senior Graphic Designer with over 10 years of experience specializing in branding, visual identity, and advertising communication. I love crafting comprehensive visual strategies that help brands stand out, using tools like Adobe Creative Suite, Figma, and Blender. My passion also extends to UI/UX design and integrating AI into creative workflows. I enjoy leading cross-functional projects from start to finish and delivering impactful designs across print, digital, and social media platforms. I'm currently seeking remote opportunities where I can contribute my creativity and skills in graphic design, branding, audiovisual production, and video game design.

Available to hire

Hi! I’m Guillermo Zarrelli, a Senior Graphic Designer with over 10 years of experience specializing in branding, visual identity, and advertising communication. I love crafting comprehensive visual strategies that help brands stand out, using tools like Adobe Creative Suite, Figma, and Blender. My passion also extends to UI/UX design and integrating AI into creative workflows.

I enjoy leading cross-functional projects from start to finish and delivering impactful designs across print, digital, and social media platforms. I’m currently seeking remote opportunities where I can contribute my creativity and skills in graphic design, branding, audiovisual production, and video game design.

See more

Language

Spanish; Castilian
Fluent
Portuguese
Intermediate
English
Intermediate
Italian
Intermediate

Work Experience

Illustrator | UI/UX Designer at Kaio Games
January 1, 2023 - June 12, 2024
Designed optimized graphic assets including characters, backgrounds, and user interface elements for mobile gaming platforms. Collaborated with development teams to integrate assets into Unity, ensuring seamless functionality and visual quality. Created promotional materials for the Google Play Store, contributing to increased downloads and user engagement.
Cultural and Audiovisual Projects Manager at Cooperativa Cachalahueca
January 1, 2015 - June 12, 2024
Managed planning, coordination, and execution of cultural and audiovisual projects focusing on social impact and community engagement. Led teams of up to 20 multidisciplinary professionals ensuring alignment with creative and organizational goals. Developed funding strategies including grant writing, sponsorship acquisition, and crowdfunding campaigns. Produced and managed large-scale cultural events such as festivals, exhibitions, and multimedia installations achieving broad participation and acclaim. Fostered partnerships with local and international cultural organizations to expand project reach.
Graphic Designer and Branding Consultant at Freelance
January 1, 2009 - June 12, 2024
Developed and executed branding strategies and visual identity systems for clients across diverse industries, including logistics, gastronomy, culture, and education. Designed high-impact graphic content for print and digital media, driving significant increases in audience engagement and brand recognition. Produced audiovisual content for social media campaigns with measurable results. Created environmental graphics such as signage, vehicle decals, and billboards for medium and large enterprises. Designed corporate apparel and merchandising to enhance brand consistency. Managed end-to-end production processes including printing, sublimation, stamping, and vinyl cutting for promotional materials.

Education

Bachelor's Degree at Provincial University of Córdoba
January 1, 2023 - January 1, 2023
Technical Degree at National University of Córdoba (UNC), Argentina
January 1, 2009 - December 31, 2009
Technical Degree at National University of Avellaneda, Argentina
January 1, 2011 - December 31, 2011

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Gaming, Education, Non-Profit Organization, Retail, Transportation & Logistics