Hi, I'm Priscilla Benewaa Ocran, a creative and purpose-driven media professional with over 7 years of experience in digital communications, content strategy, and multimedia storytelling. I love leading teams and producing engaging content that connects and inspires audiences across various digital platforms. My passion lies in using media to inform and foster meaningful online communities, especially within faith-based and underserved groups. Whether it's through livestreaming, podcasting, or social media campaigns, I enjoy crafting stories that make a difference and inspire growth.

Priscilla Benewaa Ocran

Hi, I'm Priscilla Benewaa Ocran, a creative and purpose-driven media professional with over 7 years of experience in digital communications, content strategy, and multimedia storytelling. I love leading teams and producing engaging content that connects and inspires audiences across various digital platforms. My passion lies in using media to inform and foster meaningful online communities, especially within faith-based and underserved groups. Whether it's through livestreaming, podcasting, or social media campaigns, I enjoy crafting stories that make a difference and inspire growth.

Available to hire

Hi, I’m Priscilla Benewaa Ocran, a creative and purpose-driven media professional with over 7 years of experience in digital communications, content strategy, and multimedia storytelling. I love leading teams and producing engaging content that connects and inspires audiences across various digital platforms.

My passion lies in using media to inform and foster meaningful online communities, especially within faith-based and underserved groups. Whether it’s through livestreaming, podcasting, or social media campaigns, I enjoy crafting stories that make a difference and inspire growth.

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Language

English
Advanced

Work Experience

Media Coordinator at Pentecost International Worship Centre (PIWC-Accra), Ghana
November 1, 2019 - June 27, 2024
Led content strategy and digital communications for a congregation of over 120,000+ across Facebook, Instagram, TikTok, X, YouTube, and WhatsApp Communities. Directed and managed multi-camera livestream productions three times per week using VMix 4K, Wirecast, and OBS. Designed original digital content tailored for platform-specific engagement. Recruited, mentored, and trained volunteer teams in photography, video production, and livestreaming. Oversaw procurement and integration of media equipment ensuring cost-effective tech investments. Managed the church website, including writing and publishing weekly blog articles and event reports. Produced and edited audio content for podcasts, supporting strategic digital outreach efforts.
Founder & Host at The Business of Everyday Podcast
July 1, 2022 - June 27, 2024
Conceptualized, produced, hosted, and published faith-centered podcast episodes focused on practical life tips and spiritual growth. Recorded and edited episodes using Adobe Audition, DaVinci Resolve, and Premiere Pro; oversaw post-production and distribution. Led end-to-end production including guest interviews, scriptwriting, scheduling, and marketing. Developed episode graphics, social content, and digital promotion strategy to increase audience reach and engagement.
Founder/Creative Lead at Way to Life LBG, Accra, Ghana
March 1, 2019 - June 27, 2024
Produced, hosted, edited, and distributed bi-weekly podcast episodes (Audio & Video). Created and edited newsletters, graphic designs, and sponsorship letters for yearly fundraising campaigns. Organized yearly capacity-building, digital skills training, and gospel outreach programs for students and underserved communities.
Head of Sales and Digital Marketing at Payputt Limited, Accra, Ghana
September 1, 2018 - February 28, 2019
Drafted pitch emails and scripts for lead generation and managed cold calling, emailing, and in-person meetings. Designed and scheduled social media posts with organic and paid promotion strategies.
Head of Office at Merchant Masters Company Limited, Accra, Ghana
April 1, 2017 - April 30, 2018
Managed filing systems and oversaw staff and asset documentation. Curated weekly content for social media and website. Trained and supervised interns and coordinated participation in 'Meet the Farmer Conference' in Dubai.
Agricultural Extension Officer at READI-Ghana, Kumasi, Ghana
July 1, 2015 - June 30, 2016
Served as an extension agent on a Purdue crop storage project in partnership with Purdue University and IITA. Educated farmers in 10 villages on the use of PICS bags through meetings and demonstrations.

Education

Bachelor of Science at Kwame Nkrumah University of Science and Technology (KNUST), Kumasi, Ghana
January 1, 2011 - July 31, 2014

Qualifications

Udemy Course Certification in Social Media Management
January 1, 2020 - December 31, 2020

Industry Experience

Media & Entertainment, Non-Profit Organization, Education, Agriculture & Mining