Hi, I'm Gastón Pardo, a multidisciplinary designer with over 12 years of experience blending branding, web design, and AI tools to create memorable visual experiences. I've had the opportunity to work with global clients ranging from startups to established institutions, specializing in edtech, tourism, health, and e-commerce sectors. I love leveraging my skills in graphic design and web development to deliver impactful branding systems, websites, and editorial materials. I'm passionate about integrating innovative AI solutions to streamline workflows and help clients boost engagement through thoughtful design and development.

Gastón Pardo

Hi, I'm Gastón Pardo, a multidisciplinary designer with over 12 years of experience blending branding, web design, and AI tools to create memorable visual experiences. I've had the opportunity to work with global clients ranging from startups to established institutions, specializing in edtech, tourism, health, and e-commerce sectors. I love leveraging my skills in graphic design and web development to deliver impactful branding systems, websites, and editorial materials. I'm passionate about integrating innovative AI solutions to streamline workflows and help clients boost engagement through thoughtful design and development.

Available to hire

Hi, I’m Gastón Pardo, a multidisciplinary designer with over 12 years of experience blending branding, web design, and AI tools to create memorable visual experiences. I’ve had the opportunity to work with global clients ranging from startups to established institutions, specializing in edtech, tourism, health, and e-commerce sectors.

I love leveraging my skills in graphic design and web development to deliver impactful branding systems, websites, and editorial materials. I’m passionate about integrating innovative AI solutions to streamline workflows and help clients boost engagement through thoughtful design and development.

See more

Language

Spanish; Castilian
Fluent
English
Intermediate

Work Experience

Logo Designer, Website Designer and Developer, Editorial Designer at Pardostudios LLC
January 1, 2014 - December 31, 2020
Responsible for logo design and implementation, website design and development, and editorial design for the company based in West Springfield, Virginia, and Salta, Argentina.
Web Designer and Programmer, Graphic Designer, Editorial Designer, Logo Designer at Kandistudio Design
January 1, 2010 - June 1, 2023
Freelance venture handling web design and programming, graphic design, editorial layout, and logo creation.
Professor in Graphic and Advertising Design Program at UPATECo (ex EAP Salta)
January 1, 2016 - December 31, 2018
Taught graphic and advertising design courses at the provincial university specializing in administration, technology, and trades.
Editorial Designer and Layout Artist at TK Minds Editorial and Commercial Design
January 1, 2002 - December 31, 2008
Worked on editorial design and layout of magazines, books, and other publications.
Graphic Designer / Web Designer / Editorial Designer at Pardostudios LLC
January 1, 2014 - December 31, 2020
Provided logo design and implementation, website design and development, and editorial design services. Worked across locations in Virginia, USA and Salta, Argentina, delivering projects from logo creation to responsive web products and editorial layouts.
Founder and Lead Designer at Kandistudio Design
January 1, 2010 - June 1, 2024
Focused on web design and programming, graphic design, editorial design, and logo creation for various clients. Managed all aspects of projects independently in a freelance capacity.
Professor of Graphic and Advertising Design at UPATECo (ex EAP Salta)
January 1, 2016 - December 31, 2018
Taught graphic and advertising design courses at the provincial university, sharing professional knowledge and guiding students in design principles and applications.
Editorial Designer at TK Minds Editorial and Commercial Design
January 1, 2002 - December 31, 2008
Designed layouts for magazines, books, and other publications, applying editorial design principles to produce visually appealing and functional print media.
Graphic Designer / Web Designer / Logo Creator at Pardostudios LLC
January 1, 2014 - December 31, 2020
Provided logo design and implementation, website design and development, and editorial design services for a USA-based and Argentinian client. Developed impactful brand identities and responsive web interfaces.
Professor in Graphic and Advertising Design Program at UPATECo (ex EAP Salta)
January 1, 2016 - December 31, 2018
Taught graphic and advertising design courses at the provincial university, supporting students in understanding creative principles and design techniques.
Graphic Designer at TK Minds Editorial and Commercial Design
January 1, 2002 - December 31, 2008
Specialized in editorial design and layout for magazines, books, and publications, crafting visually appealing and readable content.
Founder / Designer at Kandistudio Design
January 1, 2010 - June 4, 2024
Ran a personal venture offering web design and programming, graphic design, editorial design, and logo creation, serving various clients while managing projects end-to-end.
Graphic Designer / Web Designer / Logo Creator at Pardostudios LLC
January 1, 2014 - December 31, 2020
Provided logo design and implementation, website design and development, and editorial design services operating between Virginia USA and Salta Argentina.
Graphic Designer / Web Designer at Kandistudio Design
January 1, 2010 - June 1, 2024
Managed web design and programming, graphic design, editorial design, and logos as a personal venture based in Salta Argentina.
Professor in Graphic and Advertising Design Program at UPATECo (ex EAP Salta)
January 1, 2016 - December 31, 2018
Taught graphic and advertising design courses at the Provincial University of Administration, Technology, and Trades in Salta Argentina.
Editorial Designer at TK Minds Editorial and Commercial Design
January 1, 2002 - December 31, 2008
Worked on editorial design and layout for magazines, books, and publications based in Salta Argentina.
Logo design and implementation / Website design and development / Editorial Design at Pardostudios LLC
January 1, 2014 - December 31, 2020
Engaged in logo design and brand implementation, website design and development, and editorial design. Worked with clients in Virginia USA and Salta Argentina, delivering tailored visual identity and digital solutions.
Web Design and Programming / Graphic Design / Editorial Design / Logos at Kandistudio Design (Personal Venture)
January 1, 2010 - June 5, 2024
Self-managed business providing web design and programming, graphic design, editorial design, and logo creation services. Developed client projects with a focus on branding and digital presence.
Professor in Graphic and Advertising Design Program at UPATECo (ex EAP Salta)
January 1, 2016 - December 31, 2018
Educated university students in graphic and advertising design, delivering lectures and guiding projects in design principles and practice.
Editorial design and layout: Magazines, books, and publications at TK Minds Editorial and Commercial Design
January 1, 2002 - December 31, 2008
Focused on editorial design and layout for magazines, books, and other publications, shaping high-quality print media products.
Senior Graphic Designer | Branding & Web Specialist at Pardostudios LLC
December 31, 2020 - July 10, 2025
Designed branding systems and websites for US-based clients, focusing on tourism and education sectors. Produced print-ready editorial designs for magazines and corporate materials. Collaborated with US-based teams to align visuals with market trends.
Founder / Graphic and Web Designer at Kandistudio Design
January 1, 2015 - Present
Founded my own design studio serving 50+ clients across LATAM and the US, specializing in edtech brands, tourism, health, and e-commerce. Delivered 30+ brand identities including logos and packaging designs aligned with market trends. Developed 20+ WordPress websites with custom interfaces boosting client engagement by 40% on average. Integrated AI tools to streamline mood board creation, reducing project timelines by 25%.
Professor in Graphic and Advertising Design Program at UPATECo (ex EAP Salta)
December 31, 2018 - July 10, 2025
Taught Graphic and Advertising Design program at the Provincial University of Administration, Technology, and Trades.
Professor in Graphic Design, Adobe Suite Software and Art History at IAC Instituto Argentino de Computación
December 31, 2014 - July 10, 2025
Lectured on Graphic Design, Adobe Suite Software, and Art History at the Instituto Argentino de Computación.
Senior Graphic Designer | Branding & Web Specialist at Pardostudios LLC
December 31, 2020 - July 26, 2025
Designed branding systems and websites for US-based clients, focusing on tourism and education sectors. Produced print-ready editorial designs for magazines and corporate materials. Collaborated with US-based teams to align visuals with market trends.
Founder / Designer at Kandistudio Design
January 1, 2015 - Present
Founded and operated a design studio serving 50+ clients across LATAM and the US specializing in edtech brands, tourism, health and e-commerce. Delivered 30+ brand identities including logos and packaging aligned with market trends. Developed 20+ WordPress websites with custom interfaces, boosting client engagement by 40% on average. Integrated AI tools to streamline mood board creation, reducing project timelines by 25%.
Professor in Graphic and Advertising Design Program at UPATECo (ex EAP Salta)
December 31, 2018 - July 26, 2025
Taught graphic and advertising design, contributing to academic development in the provincial university.
Professor in Graphic Design, Adobe Suite Software and Art History at IAC Instituto Argentino de Computación
December 31, 2014 - July 26, 2025
Educated students in graphic design principles, Adobe software usage, and art history.
Senior Graphic Designer | Branding & Web Specialist at Pardostudios LLC
December 31, 2020 - July 30, 2025
Designed branding systems and websites for US-based clients, focusing on tourism and education sectors. Produced print-ready editorial designs for magazines and corporate materials. Collaborated with US-based teams to align visuals with market trends.
Founder / Designer at Kandistudio Design
January 1, 2015 - Present
Founded own design studio serving 50+ clients across LATAM and the US. Specialized in edtech brands, tourism, health, and e-commerce sectors. Delivered 30+ brand identities, including logos and packaging. Developed 20+ custom WordPress websites, boosting client engagement by 40% on average. Integrated AI tools for mood board creation, reducing project timelines by 25%.
Professor in Graphic and Advertising Design Program at UPATECo (ex EAP Salta)
December 31, 2018 - July 30, 2025
Taught graphic and advertising design courses, contributing to the education and development of students in visual communication.
Professor in Graphic Design, Adobe Suite Software and Art History at IAC Instituto Argentino de Computación
December 31, 2014 - July 30, 2025
Educated students on graphic design principles, Adobe software tools, and art history.

Education

Bachelor at Colegio Universitario IES – UE Siglo 21 – Córdoba Argentina
January 1, 2010 - December 31, 2010
Diploma at Escuela Superior de Bellas Artes Tomás Cabrera – Salta Argentina
January 1, 2005 - December 31, 2005
Diploma at Instituto Argentino de Computación – Salta Argentina
January 1, 2008 - December 31, 2008
Bachelor in Design and Visual Communication at Colegio Universitario IES – UE Siglo 21
January 1, 2010 - December 31, 2010
Diploma in Visual Arts with a Focus on Graphic Design at Escuela Superior de Bellas Artes Tomás Cabrera
January 1, 2005 - December 31, 2005
Visual Communicator and Publicist at Instituto Argentino de Computación
January 1, 2008 - December 31, 2008
Bachelor in Design and Visual Communication at Colegio Universitario IES – UE Siglo 21
January 1, 2010 - December 31, 2010
Diploma in Visual Arts with a Focus on Graphic Design at Escuela Superior de Bellas Artes Tomás Cabrera
January 1, 2005 - December 31, 2005
Visual Communicator and Publicist at Instituto Argentino de Computación
January 1, 2008 - December 31, 2008
Bachelor in Design and Visual Communication at Colegio Universitario IES – UE Siglo 21
January 1, 2010 - December 31, 2010
Diploma in Visual Arts with a Focus on Graphic Design at Escuela Superior de Bellas Artes Tomás Cabrera
January 1, 2005 - December 31, 2005
Diploma in Visual Communication and Advertising at Instituto Argentino de Computación
January 1, 2008 - December 31, 2008
Bachelor in Design and Visual Communication at Colegio Universitario IES – UE Siglo 21
January 1, 2010 - December 31, 2010
Diploma in Visual Arts with a Focus on Graphic Design at Escuela Superior de Bellas Artes Tomás Cabrera
January 1, 2005 - December 31, 2005
Visual Communicator and Publicist at Instituto Argentino de Computación
January 1, 2008 - December 31, 2008
Bachelor in Design and Visual Communication at Colegio Universitario IES - UE Siglo 21
January 1, 2010 - December 31, 2010
Diploma in Visual Communication and Advertising at Instituto Argentino de Computación
January 1, 2008 - December 31, 2008
Diploma in Visual Arts with a Focus on Graphic Design at Escuela Superior de Bellas Artes Tomás Cabrera
January 1, 2005 - December 31, 2005
Bachelor at Colegio Universitario IES - UE Siglo 21
January 1, 2010 - December 31, 2010
Diploma at Instituto Argentino de Computación
January 1, 2008 - December 31, 2008
Diploma at Escuela Superior de Bellas Artes Tomás Cabrera
January 1, 2005 - December 31, 2005
Bachelor at Colegio Universitario IES - UE Siglo 21
January 1, 2010 - December 31, 2010
Diploma at Instituto Argentino de Computación
January 1, 2008 - December 31, 2008
Diploma at Escuela Superior de Bellas Artes Tomás Cabrera
January 1, 2005 - December 31, 2005

Qualifications

Fullstack Developer
August 1, 2024 - June 12, 2025
Frontend Developer (Certified on LinkedIn)
March 1, 2023 - November 30, 2023
Frontend Web Developer (Certified on LinkedIn)
March 1, 2022 - December 31, 2022
Frontend Web Developer (Certified on LinkedIn)
March 1, 2023 - November 30, 2023
Frontend Developer (Certified on LinkedIn)
March 1, 2023 - November 30, 2023
Fullstack Developer
August 1, 2024 - August 1, 2024
Fullstack Developer
August 1, 2024 - December 31, 2024
Frontend Developer (Certified on LinkedIn)
March 1, 2023 - November 30, 2023
Frontend Web Developer (Certified on LinkedIn)
March 1, 2022 - December 31, 2022
Frontend Developer (Certified on LinkedIn)
March 1, 2023 - November 30, 2023
Frontend Web Developer (Certified on LinkedIn)
March 1, 2022 - December 31, 2022
Fullstack Developer
August 1, 2024 - July 2, 2025
Frontend Developer (Certified on LinkedIn)
March 1, 2023 - November 30, 2023
Frontend Web Developer (Certified on LinkedIn)
March 1, 2022 - December 31, 2022
Fullstack Developer
August 1, 2024 - March 1, 2025
Frontend Developer (Certified on LinkedIn)
March 1, 2023 - November 30, 2023
Frontend Web Developer (Certified on LinkedIn)
March 1, 2022 - December 31, 2022
Fullstack Developer
August 1, 2024 - March 31, 2025
Frontend Developer (Certified on LinkedIn)
March 1, 2023 - November 30, 2023
Frontend Web Developer (Certified on LinkedIn)
March 1, 2022 - December 31, 2022
Fullstack Developer
August 1, 2024 - March 31, 2025
Frontend Developer (Certified on LinkedIn)
March 1, 2023 - November 30, 2023
Frontend Web Developer (Certified on LinkedIn)
March 1, 2022 - December 31, 2022

Industry Experience

Media & Entertainment, Travel & Hospitality, Education, Professional Services, Software & Internet, Healthcare, Retail, Consumer Goods