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Hi, I'm Jorge Loya, a Senior UI/UX Designer and Web & No-Code Specialist based in Merida, Mexico. With over 5 years of experience, I specialize in creating user-centered digital products that not only look great but drive results. I'm passionate about implementing scalable design systems and developing responsive web solutions that meet and exceed business goals. I love working across various sectors, from tech and SaaS to automotive and eCommerce, helping clients improve their user experiences and conversion rates. When I'm not designing, you can find me exploring new no-code tools or fine-tuning my skills in Figma and Webflow to deliver seamless projects.…Hi, I'm Jorge Loya, a Senior UI/UX Designer and Web & No-Code Specialist based in Merida, Mexico. With over 5 years of experience, I specialize in creating user-centered digital products that not only look great but drive results. I'm passionate about implementing scalable design systems and developing responsive web solutions that meet and exceed business goals. I love working across various sectors, from tech and SaaS to automotive and eCommerce, helping clients improve their user experiences and conversion rates. When I'm not designing, you can find me exploring new no-code tools or fine-tuning my skills in Figma and Webflow to deliver seamless projects.

JORGE LOYA

UI Designer, UX Designer, Graphic Designer, +2

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Hi, I'm Jorge Loya, a Senior UI/UX Designer and Web & No-Code Specialist based in Merida, Mexico. With over 5 years of experience, I specialize in creating user-centered digital products that not only look great but drive results. I'm passionate about implementing scalable design systems and developing responsive web solutions that meet and exceed business goals. I love working across various sectors, from tech and SaaS to automotive and eCommerce, helping clients improve their user experiences and conversion rates. When I'm not designing, you can find me exploring new no-code tools or fine-tuning my skills in Figma and Webflow to deliver seamless projects.…Hi, I'm Jorge Loya, a Senior UI/UX Designer and Web & No-Code Specialist based in Merida, Mexico. With over 5 years of experience, I specialize in creating user-centered digital products that not only look great but drive results. I'm passionate about implementing scalable design systems and developing responsive web solutions that meet and exceed business goals. I love working across various sectors, from tech and SaaS to automotive and eCommerce, helping clients improve their user experiences and conversion rates. When I'm not designing, you can find me exploring new no-code tools or fine-tuning my skills in Figma and Webflow to deliver seamless projects.

Available to hire

Hi, I’m Jorge Loya, a Senior UI/UX Designer and Web & No-Code Specialist based in Merida, Mexico. With over 5 years of experience, I specialize in creating user-centered digital products that not only look great but drive results. I’m passionate about implementing scalable design systems and developing responsive web solutions that meet and exceed business goals.

I love working across various sectors, from tech and SaaS to automotive and eCommerce, helping clients improve their user experiences and conversion rates. When I’m not designing, you can find me exploring new no-code tools or fine-tuning my skills in Figma and Webflow to deliver seamless projects.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Freelance UX/UI Designer at Self-employed

January 1, 2020 - June 6, 2024

Designed and delivered user-centered interfaces for 15+ clients across tech, SaaS, automotive, and eCommerce sectors. Implemented scalable design systems resulting in 40% faster project delivery times. Increased client conversion rates by an average of 25% through optimized user experiences. Executed end-to-end design projects from research to development using Webflow.

Senior UI Designer at AdCentral

January 1, 2020 - June 6, 2024

Led UI/UX design for device diagnostics platform serving 10,000+ users. Reduced development rework by 25% through streamlined design system implementation. Designed and maintained responsive corporate website with 99.9% uptime. Managed design-to-development handoff process for 20+ projects.

Graphic & Web Designer at Hilo Negro

January 1, 2017 - December 31, 2019

Created visual identities and digital assets for 30+ political and corporate campaigns. Developed responsive marketing websites with 40% increase in engagement metrics. Established design guidelines resulting in 50% faster team onboarding.

Marketing and Branding Lead at Chichen Realty

January 1, 2020 - December 31, 2021

Managed 1000+ prospect database and implemented conversion strategies. Increased brand awareness by 60% through integrated marketing campaigns. Launched successful podcast series generating 5000+ monthly listeners.

Graphic Designer at AdCentral

January 1, 2012 - December 31, 2016

Created marketing materials resulting in 35% increase in client engagement. Optimized visual designs for U.S. market penetration. Maintained brand consistency across 100+ digital and print assets.