Available to hire
I am a senior executive with over 20 years of experience building strategic partnerships and developing effective communication channels to enhance brand and service value. I specialize in designing and executing digital marketing strategies, leading cross-functional projects, strengthening institutional relationships, and driving sustainable business growth.
I enjoy turning ideas into actionable plans, working with diverse teams, and helping organizations grow through thoughtful marketing, institutional engagement, and data-driven insights. I speak Spanish and English fluently and Italian in professional contexts, and I’m passionate about mentoring and delivering measurable impact across Education, Government, and Enterprise sectors.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Advanced
Italian
Advanced
Work Experience
Digital Marketing Consultant at RISE Chicago
January 1, 2023 - June 18, 2024Consulting on digital marketing strategies to promote brand and services effectively utilizing digital media channels.
Chief Digital Officer at Smart City Expo LATAM Congress, Fira Barcelona México
January 1, 2020 - December 31, 2020Led digital initiatives and strategies for the Smart City Expo LATAM Congress to enhance digital presence and engagement.
Chief Operating Officer at Automobile México, Fira Barcelona México
January 1, 2019 - January 1, 2020Oversaw operations ensuring the success of Automobile México events and project execution.
Business Development Manager at Fira Barcelona México
January 1, 2018 - January 1, 2019Developed business opportunities and strategic partnerships to expand the company's reach and impact.
Marketing Project Manager at Universidad de las Américas Puebla
January 1, 2017 - December 31, 2017Managed marketing projects aligning with educational goals and institutional branding.
Parliamentary Adviser at Congress, House of Representatives
January 1, 2012 - December 31, 2013Provided advice and strategic guidance on legislative matters.
Head of Communication and Public Relations at Veracruz Water Commission
January 1, 2010 - December 31, 2012Directed communication and public relations strategies to promote organizational goals.
Evaluation and Monitoring Chief at Public Works Department - Coatzacoalcos Government
January 1, 2008 - December 31, 2010Led evaluation and monitoring of public works projects to ensure efficiency and compliance.
Business Manager at SICOM / Blackboard
January 1, 2023 - August 25, 2025Owner at Mrs. Wong
January 1, 2020 - PresentOwner and operator of a Chinese food restaurant located in Lomas de Angelopolis, Puebla.
Digital Communication Manager at Coatzacoalcos Government
December 31, 2017 - August 25, 2025Coordinated all government and mayor social media/internet communications, customer service, marketing campaigns for special events, daily activity advertising and media monitoring.
Parliamentary Adviser at Congress, House of Representatives
December 31, 2013 - August 25, 2025Drafted speeches, press releases and study cases; conducted analysis, research, and media relations on topics of interest.
Technical Secretary, Head of Communication and Public Relations at Veracruz Water Supply Office
December 31, 2012 - August 25, 2025Supervised company areas, served as general director spokesman, liaised with government, organized special events, managed digital communication, marketing, media and press relations.
Evaluation and Monitoring Chief at Public Works Department - Coatzacoalcos Government
December 31, 2010 - August 25, 2025Evaluated and monitored department performance, served as liaison, managed citizen help desk, spokesperson duties, digital communication and marketing.
Imports Processor at DYSA Imports and Exports, McAllen, Texas
December 31, 2006 - August 25, 2025Marketing Specialist at ENOVA
January 1, 2025 - PresentDeveloped, managed, and optimized digital campaigns on Meta and LinkedIn; monitored performance; prepared client-facing performance reports and email campaigns.
Business Development Consultant at Intrust Global Investments (Washington, DC)
January 1, 2009 - January 1, 2009Participated in an internship program; collaborated on economic development and investment projects with the State of Alabama and Mexican entrepreneurs; contributed to an academic partnership project between Universidad Autónoma de Nuevo León and DC universities.
Founder at Nextel Distributor
January 1, 2007 - January 1, 2008Founded and managed a telecommunications equipment distribution business in Coatzacoalcos, including recruitment, training, and sales management.
Education
Master's degree at Instituto de Estudios Bursátiles de Madrid
May 1, 2014 - August 31, 2014International Marketing
Bachelor’s degree at Universidad Iberoamericana
January 1, 2000 - December 31, 2005International Commerce and Customs
Master in Business Administration (MBA) at Universidad de las Américas Puebla
January 1, 2010 - December 31, 2012Diploma at Tecnológico de Monterrey
January 1, 2008 - October 31, 2008Master's degree at Universidad de las Américas Puebla
January 1, 2012 - December 31, 2014Strategic Management and Economics
MBA – Master of Business Administration at Universidad de las Américas Puebla
January 1, 2013 - January 1, 2014Masters in International Marketing at Instituto de Estudios Bursátiles
January 1, 2013 - January 1, 2013Specialization in Strategic Management at Universidad de las Américas Puebla
January 1, 2013 - January 1, 2014Bachelor’s Degree in International Trade & Customs at Universidad Iberoamericana
January 1, 2000 - January 1, 2005Executive Management Diploma at Tecnológico de Monterrey
January 1, 2008 - January 1, 2008Italian Language Diploma at Scuola Universitaria Management D'Impresa
January 1, 2004 - January 1, 2004Qualifications
Strategic Management Specialty
January 1, 2015 - December 31, 2016International Marketing Specialty
January 11, 2030 - June 14, 2025Management Abilities Diploma
January 11, 2030 - June 14, 2025Social Media Marketing Diploma
January 11, 2030 - June 14, 2025Strategic Management Specialty
January 1, 2012 - December 31, 2013International Marketing Specialty
January 1, 2013 - December 31, 2014Management Abilities Diploma
January 1, 2014 - December 31, 2015Social Media Marketing Diploma
January 1, 2015 - December 31, 2016Strategic Management Specialty
January 1, 2012 - December 31, 2013International Marketing Specialty
January 1, 2013 - December 31, 2014Management Abilities Diploma
January 1, 2014 - December 31, 2014Social Media Marketing Diploma
January 1, 2015 - December 31, 2015Industry Experience
Professional Services, Government, Education, Retail, Media & Entertainment, Travel & Hospitality, Transportation & Logistics, Agriculture & Mining, Financial Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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