Hi! I'm Luisa Fernanda Tostado Ladrón de Guevara, a proactive and creative professional with a passion for marketing and communication. I've gained solid experience managing social media, organizing university and commercial events, and designing marketing materials while working with diverse brands and teams. I'm always eager to learn and adapt in dynamic environments and love collaborating with others to bring great ideas to life. Currently, I'm diving deep into brand storytelling and project coordination, especially in the retail and beverage sectors. If you're looking for someone with a strategic mindset, excellent communication skills, and a strong knack for visual design, I'm your candidate!

Luisa Fernanda Tostado Ladrón de Guevara

Hi! I'm Luisa Fernanda Tostado Ladrón de Guevara, a proactive and creative professional with a passion for marketing and communication. I've gained solid experience managing social media, organizing university and commercial events, and designing marketing materials while working with diverse brands and teams. I'm always eager to learn and adapt in dynamic environments and love collaborating with others to bring great ideas to life. Currently, I'm diving deep into brand storytelling and project coordination, especially in the retail and beverage sectors. If you're looking for someone with a strategic mindset, excellent communication skills, and a strong knack for visual design, I'm your candidate!

Available to hire

Hi! I’m Luisa Fernanda Tostado Ladrón de Guevara, a proactive and creative professional with a passion for marketing and communication. I’ve gained solid experience managing social media, organizing university and commercial events, and designing marketing materials while working with diverse brands and teams. I’m always eager to learn and adapt in dynamic environments and love collaborating with others to bring great ideas to life.

Currently, I’m diving deep into brand storytelling and project coordination, especially in the retail and beverage sectors. If you’re looking for someone with a strategic mindset, excellent communication skills, and a strong knack for visual design, I’m your candidate!

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Language

Spanish; Castilian
Fluent
English
Advanced
French
Beginner

Work Experience

Intern de Customer Communication Management at Grupo Campari
January 1, 2024 - May 24, 2025
Encargada del apoyo logístico y operativo en las expos y activaciones comerciales más importantes del año, representando directamente a Grupo Campari ante clientes clave. Diseño de collarines, pósters y material visual para punto de venta alineado con la identidad global de marcas. Responsable del diseño integral y ejecución del proyecto 'Perfect Store', liderazgo desde propuesta visual hasta coordinación en campo. Coordinación y gestión de facturas, nóminas, órdenes de compra y proveedores a nivel nacional. Apoyo en diseño de anaqueles y viniles implementados en tiendas clave.
Comité de la carrera de Negocios Internacionales at Universidad Panamericana
January 1, 2023 - December 31, 2024
Responsable de redes sociales para la carrera de administración y negocios internacionales. Liderazgo en la organización de más de 10 eventos para cerca de 300 personas de la comunidad universitaria. Gestión de patrocinios para múltiples eventos.
Responsable de ventas at Econuuk
January 1, 2020 - December 31, 2021
Desarrollo de marca y comercialización de la misma.
Community Manager at EDEPREM
January 1, 2019 - December 31, 2020
Responsable de redes sociales, patrocinios, publicidad e imagen del Encuentro Deportivo de Preparatorias Maristas a nivel nacional.

Education

Licenciatura at Universidad Panamericana
January 1, 2016 - December 31, 2021
Diplomado at Montpellier Business School
January 1, 2023 - December 31, 2023
High School Diploma at Colegio Cervantes Costa Rica
January 1, 2018 - December 31, 2021
High School Diploma at Antonian Middle School San Antonio, Texas
January 1, 2016 - December 31, 2017

Qualifications

Diplomado 'Making business in Europe'
January 1, 2023 - December 31, 2023

Industry Experience

Consumer Goods, Retail, Education, Professional Services, Wholesale & Distribution