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Hi, I'm Isabella Villani, a passionate marketing professional specializing in social media strategy, content creation, and digital marketing. I love helping wellness and retail brands grow their online presence and engage their communities through creative campaigns and targeted ads. With experience managing marketing efforts across multiple retail locations and freelancing for local businesses, I thrive on driving measurable results and building strong brand loyalty. I'm excited to bring my skills and enthusiasm to new challenges and collaborations.…Hi, I'm Isabella Villani, a passionate marketing professional specializing in social media strategy, content creation, and digital marketing. I love helping wellness and retail brands grow their online presence and engage their communities through creative campaigns and targeted ads. With experience managing marketing efforts across multiple retail locations and freelancing for local businesses, I thrive on driving measurable results and building strong brand loyalty. I'm excited to bring my skills and enthusiasm to new challenges and collaborations.

Isabella Villani

Marketing Strategist, Social Media Manager, Content Creator, +1

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Hi, I'm Isabella Villani, a passionate marketing professional specializing in social media strategy, content creation, and digital marketing. I love helping wellness and retail brands grow their online presence and engage their communities through creative campaigns and targeted ads. With experience managing marketing efforts across multiple retail locations and freelancing for local businesses, I thrive on driving measurable results and building strong brand loyalty. I'm excited to bring my skills and enthusiasm to new challenges and collaborations.…Hi, I'm Isabella Villani, a passionate marketing professional specializing in social media strategy, content creation, and digital marketing. I love helping wellness and retail brands grow their online presence and engage their communities through creative campaigns and targeted ads. With experience managing marketing efforts across multiple retail locations and freelancing for local businesses, I thrive on driving measurable results and building strong brand loyalty. I'm excited to bring my skills and enthusiasm to new challenges and collaborations.

Available to hire

Hi, I’m Isabella Villani, a passionate marketing professional specializing in social media strategy, content creation, and digital marketing. I love helping wellness and retail brands grow their online presence and engage their communities through creative campaigns and targeted ads.

With experience managing marketing efforts across multiple retail locations and freelancing for local businesses, I thrive on driving measurable results and building strong brand loyalty. I’m excited to bring my skills and enthusiasm to new challenges and collaborations.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Freelance Marketing Consultant at Self-Employed

August 1, 2024 - June 12, 2024

Supported wellness and retail brands with social media strategy, content creation, ad management, and local marketing. Increased client engagement and follower growth significantly for local businesses. Produced branded content and monthly calendars contributing to sales revenue growth. Planned and launched Meta Ads campaigns generating qualified leads and boosted campaign performance. Delivered tailored marketing audits and strategy documents aligning digital presence with business goals.

Marketing Manager at New Balance & Fleet Feet

February 1, 2025 - June 12, 2024

Directed comprehensive marketing across three retail locations including digital strategy, content production, paid media, influencer partnerships, and community outreach. Led cross-functional collaboration with sales, creative, and product teams to align campaign strategies and brand messaging. Oversaw social media, SEO, SEM, email marketing, and paid advertising to achieve growth. Grew Instagram following and engagement significantly. Managed in-store events and a small team of freelance creatives. Created and managed monthly email campaigns with high open rates and developed customer loyalty strategies.

Assistant Store Manager at Montce Swim

June 1, 2023 - August 1, 2024

Led and developed a sales team within a positive, inclusive environment. Analyzed sales data to identify growth opportunities and support quarterly targets. Planned and executed in-store events and pop-ups with local vendors to boost brand awareness and sales. Implemented customer service initiatives focused on personalized experiences to enhance loyalty and satisfaction. Managed recruiting and onboarding to build a strong team. Oversaw store social media and supported influencer marketing campaigns to drive online engagement and foot traffic.

Assistant Manager, Content Creator at Tally and Fin

January 1, 2021 - May 31, 2023

Led and supported a small team fostering a customer-first culture while enhancing team product knowledge and confidence. Planned and created engaging content for Instagram and TikTok to build brand presence and connect authentically with the audience.