Hi, I'm Lea Herrenschmidt, a creative and passionate art director and graphic designer with over a decade of experience in helping brands craft strong and impactful visual identities. I enjoy working closely with clients to develop tailored solutions ranging from branding and print to digital and event signage. I thrive in both freelance and agency environments, bringing a strategic and artistic vision that blends aesthetics with effectiveness. I'm always excited to collaborate on new projects and contribute my expertise in visual communication to help companies, agencies, and entrepreneurs build unique brand worlds that resonate. Whether it's creating logos, web designs, or marketing materials, I bring dedication, creativity, and attention to detail to everything I do.

Lea Herrenschmidt

Hi, I'm Lea Herrenschmidt, a creative and passionate art director and graphic designer with over a decade of experience in helping brands craft strong and impactful visual identities. I enjoy working closely with clients to develop tailored solutions ranging from branding and print to digital and event signage. I thrive in both freelance and agency environments, bringing a strategic and artistic vision that blends aesthetics with effectiveness. I'm always excited to collaborate on new projects and contribute my expertise in visual communication to help companies, agencies, and entrepreneurs build unique brand worlds that resonate. Whether it's creating logos, web designs, or marketing materials, I bring dedication, creativity, and attention to detail to everything I do.

Available to hire

Hi, I’m Lea Herrenschmidt, a creative and passionate art director and graphic designer with over a decade of experience in helping brands craft strong and impactful visual identities. I enjoy working closely with clients to develop tailored solutions ranging from branding and print to digital and event signage. I thrive in both freelance and agency environments, bringing a strategic and artistic vision that blends aesthetics with effectiveness.

I’m always excited to collaborate on new projects and contribute my expertise in visual communication to help companies, agencies, and entrepreneurs build unique brand worlds that resonate. Whether it’s creating logos, web designs, or marketing materials, I bring dedication, creativity, and attention to detail to everything I do.

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Language

English
Advanced
German
Beginner

Work Experience

Directrice artistique at FREELANCE
January 1, 2015 - June 16, 2024
Réalisation de missions ponctuelles et à long terme adaptées aux besoins spécifiques de mes clients. Expertise dans la création de supports variés : branding, print, digital et événementiel (signalétique). Clients : Relais&Châteaux, Infopro Digital Trade Shows (656 Éditions), Cinema Public Films, Iceland Escape…
Directrice artistique at BRAND ADVOCATE
January 1, 2007 - December 31, 2015
Conception de projets créatifs en branding, web design, identité visuelle et publicité marketing, en collaboration étroite avec le Directeur de Création (clients : Ladurée, Montblanc, SNCF, Totalgaz, Victor&Rolf, Club Med...). Supervision du travail des graphistes, des illustrateurs et des freelances. Présentation des concepts et des choix artistiques aux clients. Veille créative et tendances du marché. Collaboration avec les équipes marketing, stratégiques et techniques pour assurer la cohérence des projets. Gestion de plusieurs projets simultanément.
Directrice artistique junior at DIALOGUES
January 1, 2006 - December 31, 2007
Premiers pas en tant que directrice artistique junior. Développement de mon savoir-faire sur des comptes tels que la Société Générale et Manpower.
Directrice artistique junior at CONSEIL D’ARCHITECTURE DE MARSEILLE
January 1, 2005 - December 31, 2006
Reprise et développement de l’identité du Conseil d’Architecture. Réalisation de maquettes dans le respect de la charte établie.

Education

Diplôme at École Axe Sud (devenu Condé), Marseille
January 1, 2001 - December 31, 2005
DEUG at Université de psychologie, Aix-en-Provence
January 1, 2000 - December 31, 2001
Baccalauréat at Lycée Marie-Curie, Strasbourg
January 1, 2000 - December 31, 2000

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Retail, Other