Hi, I’m Giovanni! I have a strong passion for social media marketing and advertising, with hands-on experience managing campaigns and content creation across various platforms. My journey began at the International School in Genova where I managed social media accounts, and it’s grown to include strategic planning, campaign analysis, and leveraging AI tools in marketing roles. I'm always eager to connect creativity with data-driven strategies to grow brands. With a Bachelor's degree in Advertising and real-world experience from internships to managing brand strategies, I love tackling the challenge of expanding audience reach and boosting engagement. Whether it’s crafting compelling content or optimizing digital ad campaigns, I enjoy making a genuine impact in the marketing world.

Giovanni Biscaldi

Hi, I’m Giovanni! I have a strong passion for social media marketing and advertising, with hands-on experience managing campaigns and content creation across various platforms. My journey began at the International School in Genova where I managed social media accounts, and it’s grown to include strategic planning, campaign analysis, and leveraging AI tools in marketing roles. I'm always eager to connect creativity with data-driven strategies to grow brands. With a Bachelor's degree in Advertising and real-world experience from internships to managing brand strategies, I love tackling the challenge of expanding audience reach and boosting engagement. Whether it’s crafting compelling content or optimizing digital ad campaigns, I enjoy making a genuine impact in the marketing world.

Available to hire

Hi, I’m Giovanni! I have a strong passion for social media marketing and advertising, with hands-on experience managing campaigns and content creation across various platforms. My journey began at the International School in Genova where I managed social media accounts, and it’s grown to include strategic planning, campaign analysis, and leveraging AI tools in marketing roles. I’m always eager to connect creativity with data-driven strategies to grow brands.

With a Bachelor’s degree in Advertising and real-world experience from internships to managing brand strategies, I love tackling the challenge of expanding audience reach and boosting engagement. Whether it’s crafting compelling content or optimizing digital ad campaigns, I enjoy making a genuine impact in the marketing world.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Advanced
French
Intermediate
Italian
Advanced

Work Experience

Social Media Marketing Specialist at BLDUP, INC.
October 1, 2024 - February 28, 2025
Managed and created content for the BLDUP sales team. Remodeled the brand’s social media approach by developing a comprehensive strategy including SWOT analysis, audience research, and hashtag optimization. Conducted platform-specific engagement analysis to optimize posting times, maximizing reach and aligning content strategies with audience preferences.
Social Media Marketing Specialist at BLDUP, INC.
October 1, 2024 - February 28, 2025
Created and managed content for the sales team while remodeling the brand’s social media approach. Developed a comprehensive strategy including SWOT analysis, audience research, hashtag optimization, and platform-specific engagement analysis for optimal posting times to maximize reach. Crafted tailored content strategies aligned with audience preferences and best practices.
Advertising Account Manager (Mock Ad Agency) at Suffolk University
January 1, 2024 - May 31, 2024
Planned, executed, and optimized advertising campaigns across digital and traditional channels including social media, display networks, and print media. Conducted in-depth research on target audiences and emerging trends to construct competitive client strategies.
Advertising Account Manager – (Mock Ad Agency) at Suffolk University
January 1, 2024 - May 31, 2024
Planned, executed, and optimized an advertising campaign across digital and traditional channels such as social media, display networks, and print media. Conducted in-depth research identifying target audiences and analyzing emerging trends to construct a competitive strategy for the client.
AI Marketer Internship at Saggio Technology
June 1, 2023 - December 31, 2023
Created original content by writing descriptions, analyzing social platforms, and utilizing AI tools. Achieved a user interaction increase of over 40% monthly across four platforms.
AI Marketer Internship at Saggio Technology
June 1, 2023 - December 31, 2023
Created original content by writing descriptions, analyzing social platforms, and utilizing Artificial Intelligence (AI). Increased user interaction across four platforms by over 40% monthly during the internship.
Social Media Account Manager at International School in Genoa
June 1, 2018 - July 31, 2020
Managed the content creation for the institution’s social media accounts. Expanded their reach and increased user interaction consistently over nearly two years.
Social Media Account Manager at International School in Genoa
June 1, 2018 - July 31, 2020
Managed the content creation for the institution’s social media accounts. Expanded their reach and increased user interaction over the course of almost two years.

Education

International Baccalaureate Diploma at International School in Genova
January 1, 2013 - June 30, 2017
High School Diploma at International School in Genova
January 1, 2013 - June 30, 2017
Bachelor of Science at Suffolk University
January 1, 2020 - May 31, 2024
International Baccalaureate Diploma at International School in Genova
January 1, 2016 - July 31, 2018
High School Diploma at International School in Genova
January 1, 2016 - July 31, 2018
Bachelor of Science at Suffolk University
January 1, 2020 - May 31, 2024

Qualifications

Hubspot; Digital Marketing, Social Media Marketing and SEO Certifications
January 1, 2023 - December 31, 2023
Stukent; Digital Marketing Simternship Certification
January 1, 2023 - December 31, 2023
Hubspot Digital Marketing Certification
January 1, 2023 - December 31, 2023
Hubspot Social Media Marketing Certification
January 1, 2023 - December 31, 2023
Hubspot SEO Certification
January 1, 2023 - December 31, 2023
Stukent Digital Marketing Simternship Certification
January 1, 2023 - December 31, 2023

Industry Experience

Education, Software & Internet, Media & Entertainment, Professional Services, Real Estate & Construction