Hi, I'm Shivam Vaid, a results-driven Digital Marketing Specialist with over 3 years of experience managing successful online campaigns, including Google Ads, Facebook Ads, SEO, and website development. I specialize in increasing brand visibility and lead generation through performance marketing and data-driven strategies. Based in Nova Scotia, I am passionate about helping businesses grow their digital presence and achieve measurable success. Throughout my career, I've had the opportunity to work with diverse clients across healthcare, education, hospitality, and other sectors, managing everything from social media to comprehensive SEO strategies. I'm always eager to learn the latest trends and deliver impactful digital marketing solutions that truly make a difference.

Shivam Vaid

Hi, I'm Shivam Vaid, a results-driven Digital Marketing Specialist with over 3 years of experience managing successful online campaigns, including Google Ads, Facebook Ads, SEO, and website development. I specialize in increasing brand visibility and lead generation through performance marketing and data-driven strategies. Based in Nova Scotia, I am passionate about helping businesses grow their digital presence and achieve measurable success. Throughout my career, I've had the opportunity to work with diverse clients across healthcare, education, hospitality, and other sectors, managing everything from social media to comprehensive SEO strategies. I'm always eager to learn the latest trends and deliver impactful digital marketing solutions that truly make a difference.

Available to hire

Hi, I’m Shivam Vaid, a results-driven Digital Marketing Specialist with over 3 years of experience managing successful online campaigns, including Google Ads, Facebook Ads, SEO, and website development. I specialize in increasing brand visibility and lead generation through performance marketing and data-driven strategies. Based in Nova Scotia, I am passionate about helping businesses grow their digital presence and achieve measurable success.

Throughout my career, I’ve had the opportunity to work with diverse clients across healthcare, education, hospitality, and other sectors, managing everything from social media to comprehensive SEO strategies. I’m always eager to learn the latest trends and deliver impactful digital marketing solutions that truly make a difference.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Hindi
Advanced

Work Experience

Partner & Digital Marketing Head at Prachar Expert Pvt Ltd
January 1, 2019 - June 7, 2024
Lead and manage the entire digital marketing team, overseeing campaign planning, execution, and performance analysis. Develop and implement comprehensive digital strategies including SEO, SEM, social media marketing, and lead generation. Drive revenue growth by optimizing paid ad spends and improving conversion rates across platforms like Facebook, Instagram, Google Ads, and LinkedIn. Coordinate with clients to tailor marketing solutions that align with their business goals and deliver measurable results. Mentor and train team members to stay updated with the latest digital marketing trends and tools.
Digital Marketing Executive at Digital Web Search
January 1, 2017 - December 31, 2018
Executed digital marketing campaigns across multiple platforms including social media, search engines, and display networks. Assisted in SEO optimization efforts, keyword research, and content creation to improve organic search rankings. Managed social media accounts by creating engaging posts, monitoring interactions, and running paid advertisements. Analyzed campaign performance using tools like Google Analytics and provided actionable insights for optimization. Collaborated with the creative team to develop compelling ad creatives and promotional materials.
Website Designer & Project Head at Gentic Web Technologies
January 1, 2015 - December 31, 2016
Led website design projects from concept to completion, ensuring responsive, user-friendly, and visually appealing websites. Managed multiple projects simultaneously, coordinating with clients and internal teams to meet deadlines and deliverables. Designed website layouts, created graphics, and implemented UI/UX best practices to enhance user engagement. Oversaw project planning, resource allocation, and quality control to ensure high standards and client satisfaction. Provided technical guidance and training to junior designers and developers.
Assistant Event Manager at Ensemble Events
January 1, 2014 - December 31, 2014
Successfully managed and supervised 15+ laborers simultaneously during event production, ensuring timely setup and smooth execution. Coordinated and handled 70+ promoters across various event locations, maintaining discipline and effective communication. Efficiently managed 5+ events in a single day, including BTL and ATL activations, and RWA activities. Assisted in planning and executing large-scale activations, ensuring all logistical aspects were aligned with client requirements. Collaborated with vendors, clients, and internal teams to deliver seamless event experiences and high-impact promotional campaigns. Monitored on-ground activities, addressed challenges proactively, and ensured compliance with safety and quality standards.

Education

Senior Secondary (12th) at SBV Vikas Puri, A Block, Delhi, India
January 1, 2012 - December 31, 2013
Secondary (10th) at SBV Vikas Puri, A Block, Delhi, India
January 1, 2010 - December 31, 2011
Bachelor of Arts (B.A.) at Delhi University, Delhi, India
January 1, 2013 - December 31, 2016

Qualifications

Digital Marketing Certifications (Udemy + Google)
January 1, 2020 - December 31, 2021

Industry Experience

Professional Services, Healthcare, Education, Travel & Hospitality, Media & Entertainment