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Hi, I’m Ryan Cala, a passionate visual designer based in San Francisco. Over the past several years, I have honed my skills in designing marketing materials, product landing pages, social media content, and branding across various tech industry companies. I love collaborating on creating cohesive brand identities and evolving design systems to adapt to changing trends and needs. I bring a creative yet strategic approach to my work and thrive in dynamic environments where I can contribute not only design excellence but also marketing insights. Whether it’s through illustrations, emails, or product visuals, I aim to create engaging and impactful designs that resonate with audiences.…Hi, I’m Ryan Cala, a passionate visual designer based in San Francisco. Over the past several years, I have honed my skills in designing marketing materials, product landing pages, social media content, and branding across various tech industry companies. I love collaborating on creating cohesive brand identities and evolving design systems to adapt to changing trends and needs. I bring a creative yet strategic approach to my work and thrive in dynamic environments where I can contribute not only design excellence but also marketing insights. Whether it’s through illustrations, emails, or product visuals, I aim to create engaging and impactful designs that resonate with audiences.

Ryan Cala

Visual Effects Artist, Animator, Photographer, +2

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Hi, I’m Ryan Cala, a passionate visual designer based in San Francisco. Over the past several years, I have honed my skills in designing marketing materials, product landing pages, social media content, and branding across various tech industry companies. I love collaborating on creating cohesive brand identities and evolving design systems to adapt to changing trends and needs. I bring a creative yet strategic approach to my work and thrive in dynamic environments where I can contribute not only design excellence but also marketing insights. Whether it’s through illustrations, emails, or product visuals, I aim to create engaging and impactful designs that resonate with audiences.…Hi, I’m Ryan Cala, a passionate visual designer based in San Francisco. Over the past several years, I have honed my skills in designing marketing materials, product landing pages, social media content, and branding across various tech industry companies. I love collaborating on creating cohesive brand identities and evolving design systems to adapt to changing trends and needs. I bring a creative yet strategic approach to my work and thrive in dynamic environments where I can contribute not only design excellence but also marketing insights. Whether it’s through illustrations, emails, or product visuals, I aim to create engaging and impactful designs that resonate with audiences.

Available to hire

Hi, I’m Ryan Cala, a passionate visual designer based in San Francisco. Over the past several years, I have honed my skills in designing marketing materials, product landing pages, social media content, and branding across various tech industry companies. I love collaborating on creating cohesive brand identities and evolving design systems to adapt to changing trends and needs.

I bring a creative yet strategic approach to my work and thrive in dynamic environments where I can contribute not only design excellence but also marketing insights. Whether it’s through illustrations, emails, or product visuals, I aim to create engaging and impactful designs that resonate with audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Brand Designer at Eppo

March 1, 2025 - May 31, 2025

Designed product landing pages, marketing materials, social media content, and product components. Collaborated on the evolution of the design system and library. Evolved graphic style for various marketing channels.

Founding Visual Designer at PostgresML

August 1, 2023 - January 31, 2025

Developed brand and visual identity from concept to execution. Collaborated on the creation of the design system and library. Designed product landing pages, marketing materials, social media content, and product components. Developed engaging email campaigns. Illustrated custom graphics for various marketing channels.

Interactive Designer at SoFi

November 1, 2022 - August 31, 2023

Designed product landing pages, lifecycle marketing material, social media posts, and in-app assets for campaigns. Art directed key visuals for product promotions. Collaborated to evolve and update the brand style guide and defined new illustration guidelines.

Senior Designer at Plastiq

April 1, 2022 - August 31, 2022

Designed marketing landing pages, emails, social media posts, and PDF brochures for campaigns. Art directed brand colors, iconography, and illustrations. Audited social media platforms and developed a marketing strategy for Instagram.

Interactive Designer at SoFi

March 1, 2020 - April 30, 2022

Contract Visual Designer at Tubi

February 1, 2019 - September 30, 2019

Created marketing assets to drive user acquisition. Contributed to the creation and refinement of promotional design templates to enhance marketing efforts. Integrated new brand identity into motion graphic templates. Designed app store advertisements and app preview videos.

Visual Designer at Tailored Brands

November 1, 2017 - February 28, 2019

Designed website marketing pages, email templates, and digital brand assets to support online merchandising. Assisted in developing the Men’s Wearhouse design system, including pattern libraries and design templates. Created in-store signage and prepared production files. Conducted design research to identify emerging trends.

Jr. Visual Designer at Art.com

July 1, 2016 - November 30, 2017

Designed responsive campaign landing pages and email templates for product promotions. Created engaging marketing assets for social media platforms. Collaborated on the development of design system.

Product Photographer / Videographer at Gumdrop Cases

October 1, 2015 - March 31, 2016

Filmed and edited product videos for website and social media. Photographed and retouched product images for both print and digital advertising campaigns.

Jr. Graphic Designer at Arlen Ness Motorcycles

November 1, 2013 - December 31, 2014

Designed and developed email templates for product promotions. Created layouts for announcement flyers and upcoming event promotions. Managed product photography and layout design for annual product catalogs distributed to customers.