Hi! I'm Amanda King, a passionate Social Media Manager with experience in creating viral short form content and driving brand engagement through strategic marketing. I've had the opportunity to manage influencer collaborations, develop social media marketing plans, and spearhead community engagement initiatives, all while attending the University of Alabama to complete my Bachelor of Public Health. I love using my creativity and marketing skills to grow online communities and boost brand presence. Whether it's launching viral TikTok campaigns or managing sustainability efforts on campus, I enjoy making a positive impact and connecting with audiences through compelling content.

Amanda King

Hi! I'm Amanda King, a passionate Social Media Manager with experience in creating viral short form content and driving brand engagement through strategic marketing. I've had the opportunity to manage influencer collaborations, develop social media marketing plans, and spearhead community engagement initiatives, all while attending the University of Alabama to complete my Bachelor of Public Health. I love using my creativity and marketing skills to grow online communities and boost brand presence. Whether it's launching viral TikTok campaigns or managing sustainability efforts on campus, I enjoy making a positive impact and connecting with audiences through compelling content.

Available to hire

Hi! I’m Amanda King, a passionate Social Media Manager with experience in creating viral short form content and driving brand engagement through strategic marketing. I’ve had the opportunity to manage influencer collaborations, develop social media marketing plans, and spearhead community engagement initiatives, all while attending the University of Alabama to complete my Bachelor of Public Health.

I love using my creativity and marketing skills to grow online communities and boost brand presence. Whether it’s launching viral TikTok campaigns or managing sustainability efforts on campus, I enjoy making a positive impact and connecting with audiences through compelling content.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Marketing Intern at Hibbett
May 1, 2024 - August 31, 2024
Launched company TikTok account, gaining over 4 million views and 7,000 followers within a week; Sold out spring backpack collection through viral short form trends and brand storytelling, exceeding sales projections by 50%; Managed influencer collaborations and brand deals through Canva decks, increasing engagement rate by 5%; Implemented social media marketing plan to drive growth through short form influencer content “fit checks” program.
Digital Creator at Tiktok
August 1, 2021 - June 14, 2024
Grew TikTok account from 0 to 15,000 followers in 9 months by SEO optimization & trend predicting; Increased monthly revenue from $0 to $200 in under 4 months; Negotiated brand deals with multi-million dollar conglomerates such as Amazon and Living Proof; Created thousands of hours of short form content through Capcut and Adobe; Managed up to 15 active brand contracts through excel organization.
Marketing Intern at Bubble Skincare
October 1, 2022 - May 31, 2024
Recognized as 1 of 30 college representatives for Bubble Skincare; Marketed pop ups and giveaways on campus through trending TikTok and Instagram content; Organized and managed campus events at sororities to increase Greek life brand engagement; Demonstrated product use cases to over 1,000 students.
College Brand Representative at College Fashionista
December 1, 2022 - May 31, 2024
Spearheaded distribution events on campus for Batiste, Prada, and YSL, generating campus engagement; Managed small gifting suites that successfully reached 500 students and promoted brand awareness; Produced user-generated content for Instagram Reels and TikTok to boost online presence by 15%.
Student Lead of University of Alabama’s Sustainability Efforts at University of Alabama
August 1, 2023 - May 31, 2024
Managed UA Sustainability Facebook account, increasing engagement by average of 2% weekly; Utilized Canva to create graphic designs such as flyers, thumbnails, and ad posts; Doubled annual student involvement through weekly giveaways; Analyzed and assessed marketing efforts using past student sustainability involvement data to increase and improve outreach.

Education

Bachelor of Public Health at University of Alabama
January 1, 2020 - May 31, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Non-Profit Organization, Education, Consumer Goods