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I have sixteen years of experience in public relations and marketing where I have led the implementation and integration of PR campaigns for prominent luxury, lifestyle, and travel brands. My work spans traditional and digital channels, maintaining positive media relations and consistent brand messaging. I have been fortunate to collaborate with top-tier brands such as Nobu Hotels and Marriott, managing communications across Latin America. I thrive in dynamic environments and enjoy crafting compelling stories that connect brands with their audiences.…I have sixteen years of experience in public relations and marketing where I have led the implementation and integration of PR campaigns for prominent luxury, lifestyle, and travel brands. My work spans traditional and digital channels, maintaining positive media relations and consistent brand messaging. I have been fortunate to collaborate with top-tier brands such as Nobu Hotels and Marriott, managing communications across Latin America. I thrive in dynamic environments and enjoy crafting compelling stories that connect brands with their audiences.

Gerardo Portilla

PR Freelancer, Brand Strategist, Marketing Strategist, +2

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I have sixteen years of experience in public relations and marketing where I have led the implementation and integration of PR campaigns for prominent luxury, lifestyle, and travel brands. My work spans traditional and digital channels, maintaining positive media relations and consistent brand messaging. I have been fortunate to collaborate with top-tier brands such as Nobu Hotels and Marriott, managing communications across Latin America. I thrive in dynamic environments and enjoy crafting compelling stories that connect brands with their audiences.…I have sixteen years of experience in public relations and marketing where I have led the implementation and integration of PR campaigns for prominent luxury, lifestyle, and travel brands. My work spans traditional and digital channels, maintaining positive media relations and consistent brand messaging. I have been fortunate to collaborate with top-tier brands such as Nobu Hotels and Marriott, managing communications across Latin America. I thrive in dynamic environments and enjoy crafting compelling stories that connect brands with their audiences.

Available to hire

I have sixteen years of experience in public relations and marketing where I have led the implementation and integration of PR campaigns for prominent luxury, lifestyle, and travel brands. My work spans traditional and digital channels, maintaining positive media relations and consistent brand messaging.

I have been fortunate to collaborate with top-tier brands such as Nobu Hotels and Marriott, managing communications across Latin America. I thrive in dynamic environments and enjoy crafting compelling stories that connect brands with their audiences.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Freelance Communications Consultant at Self-employed

January 1, 2021 - June 17, 2024

Consulted on communications strategies for various clients including Jardines de México, Casa Amarillo (Tequila USA Brand), and EBAC (Online education), focusing on public relations and marketing communications.

Senior Account Director at INKPR

January 1, 2018 - January 1, 2021

Led public relations campaigns for luxury and hospitality brands such as Nobu Hotels Miami, Los Cabos, and Chicago, Eden Roc Miami Beach Resort, Unico Hotel Riviera Maya, Garmin Smart Watches, and Mastercard Mexico.

Senior Account Director at LINKS WorldGroup

January 1, 2014 - January 1, 2018

Managed marketing communications for clients in tourism, hospitality, technology, real estate, and consumer goods across Caribbean and Latin America, including Marriott, JetBlue, Safilo, Highgate Hotels, and Ferretti Yachts.

Senior Account Director at SWEETAD

January 1, 2013 - January 1, 2014

Directed public relations activities for brand launches and campaigns such as American Eagle, Sbarro Fresh Italian Cooking, H. Stern Jewelry, and Stella Artois beer.

Senior Account Director at BRANDELIER

January 1, 2012 - January 1, 2013

Oversaw public relations for W Hotel Mexico City, focusing on media relations and brand positioning.

Casual Dining PR Manager at ALSEA

January 1, 2009 - January 1, 2012

Managed public relations for casual dining brands like California Pizza Kitchen, P.F. Chang's China Bistro, and Chili's, supporting additional brands including Starbucks, Domino's Pizza, and Burger King.

Senior Account Executive at NEW GROUND PARTNERS

January 1, 2008 - January 1, 2009

Executed public relations campaigns for product and brand launches such as Nespresso Mexico and P.F. Chang's Mexico, along with Jaso restaurant and Alfonso Marina Luxury Furniture.