Hi, I'm Christine Labate, a passionate growth marketer and designer based in Stamford, Connecticut. I love crafting integrated multi-channel marketing plans that turn brand narratives into compelling stories. With over two decades of experience, I thrive on overseeing marketing studio operations and leading creative teams to deliver outstanding results. I enjoy working across various industries, from financial giants to local businesses, helping them grow through innovative digital strategies and engaging content. Outside of work, I'm actively involved in community outreach and the American Marketing Association, always eager to connect and collaborate.

Christine Labate

Hi, I'm Christine Labate, a passionate growth marketer and designer based in Stamford, Connecticut. I love crafting integrated multi-channel marketing plans that turn brand narratives into compelling stories. With over two decades of experience, I thrive on overseeing marketing studio operations and leading creative teams to deliver outstanding results. I enjoy working across various industries, from financial giants to local businesses, helping them grow through innovative digital strategies and engaging content. Outside of work, I'm actively involved in community outreach and the American Marketing Association, always eager to connect and collaborate.

Available to hire

Hi, I’m Christine Labate, a passionate growth marketer and designer based in Stamford, Connecticut. I love crafting integrated multi-channel marketing plans that turn brand narratives into compelling stories. With over two decades of experience, I thrive on overseeing marketing studio operations and leading creative teams to deliver outstanding results.

I enjoy working across various industries, from financial giants to local businesses, helping them grow through innovative digital strategies and engaging content. Outside of work, I’m actively involved in community outreach and the American Marketing Association, always eager to connect and collaborate.

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Work Experience

Growth Marketer at Designs For Growth
January 1, 2018 - June 13, 2024
Oversee marketing studio operations, client accounts, and the strategic direction of all projects. Translate brand narratives into audience-focused, multi-channel marketing plans and deliverables. Deliver integrated solutions across web, social, email, advertising, editorial, identity, and direct response. Lead cross-functional teams including creatives and developers; manage vendor relationships and quality control. Develop brand guidelines, marketing plans, contracts, budgets, and production schedules. Extensive client experience across various industries including financial services powerhouses and local firms.
Email Marketer at Jackson Lewis
January 1, 2016 - December 31, 2017
Migrated emails from Tikit to Vuture, becoming the marketing liaison and subject matter expert. Implemented a template-based email system that reduced email turnaround by 73%. Coded custom HTML emails, collaborated on copy, translated designs, secured approval, and tested in Litmus. Responsible for updates to website images and text using the Drupal WYSIWYG editor.
Marketing Director at S4 Study Skills
January 1, 2015 - December 31, 2015
Designed and wrote an omni-channel marketing strategy that boosted workshop registrations by 25%. Utilized Salesforce Marketing Cloud with triggered emails, A/B testing, and seamless integration into Salesforce CRM. Managed Facebook and WordPress marketing efforts. Presented educational workshops to teens on essential success skills.
Email Marketing Consultant at TransAmerica
January 1, 2013 - December 31, 2014
Migrated emails from Epsilon Dream to ExactTarget (Salesforce Marketing Cloud) and learned both applications. Implemented a template-based email system which reduced turnaround time significantly. Coded HTML emails, tested for browser compatibility, and circulated to shareholders for approval.
Design Director at Designs For Growth
January 1, 2003 - December 31, 2012
Led design direction for the studio, incorporating client branding and marketing strategy to deliver effective creative solutions across platforms.
Assistant Vice President and Associate Creative Director at Citibank
January 1, 2000 - December 31, 2002
Creative lead developing brand story and standards. Developed user interfaces with internal and external teams, refined through usability analytics. Designed website pages and provided directions to programmers. Ensured legal compliance and adherence to specs, budgets, and timelines. Developed copy and visuals for business ads and tracked ad performance. Researched ADA compliance guidelines and implemented necessary changes.
Growth Marketer at Designs for Growth
January 1, 2018 - June 20, 2024
Oversee marketing studio operations, client accounts, and the strategic direction of all projects. Translate brand narratives into multi-channel marketing plans and deliverables across web, social, email, advertising, editorial, identity, and direct response. Lead cross-functional teams including creatives and developers; manage vendor relationships and quality control. Develop brand guidelines, marketing plans, contracts, budgets, and production schedules. Served clients in various industries including financial services, Fortune 500 companies, venture finance, and local firms.
Email Marketer at Jackson Lewis
January 1, 2016 - December 31, 2017
Migrated emails from Tikit to Vuture and became the marketing liaison and subject matter expert. Implemented a template-based email system that reduced turnaround by 73%. Coded custom HTML emails, collaborated on copy, translated designs, secured approval, and tested in Litmus. Updated website images and text using Drupal WYSIWYG editor.
Marketing Director at S4 Study Skills
January 1, 2015 - December 31, 2015
Designed and wrote an omni-channel marketing strategy that boosted workshop registrations by 25%. Used Salesforce Marketing Cloud with triggered emails, A/B testing, and integrated with Salesforce CRM. Managed Facebook and WordPress platforms. Presented educational workshops to teens.
Email Marketing Consultant at TransAmerica
January 1, 2013 - December 31, 2014
Migrated emails from Epsilon Dream to ExactTarget (Salesforce Marketing Cloud). Implemented template-based email systems that significantly reduced turnaround time. Coded HTML emails, tested browser compatibility, and managed approvals.
Design Director at Designs for Growth
January 1, 2003 - December 31, 2012
Led creative design operations, developed brand stories and standards, reviewed communications for compliance, developed user interfaces, and collaborated with agencies and internal teams on usability.
Assistant Vice President and Associate Creative Director at Citibank
January 1, 2000 - December 31, 2002
Creative lead responsible for developing brand story and standards, reviewing communications, designing website comps, coordinating with programmers. Ensured legal approval, budget adherence, and ADA compliance. Managed advertising specs, placement, and performance reporting.

Education

MFA at Academy of Art, San Francisco, CA
January 1, 2000 - December 31, 2000
BA at Manhattanville College, Purchase, NY
January 1, 1996 - December 31, 2000
MFA at Academy of Art, San Francisco, CA
January 1, 2015 - December 31, 2017
BA at Manhattanville College, Purchase, NY
January 1, 1996 - December 31, 2000

Qualifications

Certified Email Marketing and Social Media Expert
January 1, 2014 - December 31, 2014
Certified Email Marketing and Social Media Expert
January 11, 2030 - June 25, 2025
Trailhead Classes, Dreamforce, NYC World Tour
January 1, 2015 - December 31, 2024

Industry Experience

Financial Services, Professional Services, Non-Profit Organization, Education, Consumer Goods, Retail