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I'm a senior social media and digital marketing specialist with nine years of experience leading strategy, content, and campaign delivery across a wide range of sectors including FMCG, luxury interiors, automotive, construction, shopfitting, and travel. I’ve worked with both national brands and independent businesses, bringing a strategic and hands-on approach to every brief. My expertise lies in developing multi-channel strategies that drive engagement and deliver meaningful results, whether that’s conversation, conversions, or community growth. I combine creativity with data-led thinking, and pride myself on building brand voices that feel authentic, consistent, and commercially effective. From shaping tone and messaging to overseeing campaign performance and optimisation, I bring clarity, energy, and direction to every project I lead.…I'm a senior social media and digital marketing specialist with nine years of experience leading strategy, content, and campaign delivery across a wide range of sectors including FMCG, luxury interiors, automotive, construction, shopfitting, and travel. I’ve worked with both national brands and independent businesses, bringing a strategic and hands-on approach to every brief. My expertise lies in developing multi-channel strategies that drive engagement and deliver meaningful results, whether that’s conversation, conversions, or community growth. I combine creativity with data-led thinking, and pride myself on building brand voices that feel authentic, consistent, and commercially effective. From shaping tone and messaging to overseeing campaign performance and optimisation, I bring clarity, energy, and direction to every project I lead.

Hannah Marchant

Social Media Manager, Content Producer, Marketing Strategist, +4

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I'm a senior social media and digital marketing specialist with nine years of experience leading strategy, content, and campaign delivery across a wide range of sectors including FMCG, luxury interiors, automotive, construction, shopfitting, and travel. I’ve worked with both national brands and independent businesses, bringing a strategic and hands-on approach to every brief. My expertise lies in developing multi-channel strategies that drive engagement and deliver meaningful results, whether that’s conversation, conversions, or community growth. I combine creativity with data-led thinking, and pride myself on building brand voices that feel authentic, consistent, and commercially effective. From shaping tone and messaging to overseeing campaign performance and optimisation, I bring clarity, energy, and direction to every project I lead.…I'm a senior social media and digital marketing specialist with nine years of experience leading strategy, content, and campaign delivery across a wide range of sectors including FMCG, luxury interiors, automotive, construction, shopfitting, and travel. I’ve worked with both national brands and independent businesses, bringing a strategic and hands-on approach to every brief. My expertise lies in developing multi-channel strategies that drive engagement and deliver meaningful results, whether that’s conversation, conversions, or community growth. I combine creativity with data-led thinking, and pride myself on building brand voices that feel authentic, consistent, and commercially effective. From shaping tone and messaging to overseeing campaign performance and optimisation, I bring clarity, energy, and direction to every project I lead.

Available to hire

I’m a senior social media and digital marketing specialist with nine years of experience leading strategy, content, and campaign delivery across a wide range of sectors including FMCG, luxury interiors, automotive, construction, shopfitting, and travel. I’ve worked with both national brands and independent businesses, bringing a strategic and hands-on approach to every brief.
My expertise lies in developing multi-channel strategies that drive engagement and deliver meaningful results, whether that’s conversation, conversions, or community growth. I combine creativity with data-led thinking, and pride myself on building brand voices that feel authentic, consistent, and commercially effective. From shaping tone and messaging to overseeing campaign performance and optimisation, I bring clarity, energy, and direction to every project I lead.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Marketing Manager at CVM Group

January 1, 2024 - June 9, 2024

At CVM Group, I work as B2B Marketing Manager, leading on strategy and content across social media and email. My role involves marketing to a range of audiences, including schools, community groups, and tradespeople, each with distinct needs and communication styles. CVM offers vehicle sales, leasing, and fleet management services, so my work focuses on delivering targeted, informative campaigns that support both brand awareness and lead generation. I led the multi-channel campaign for the launch of CVM’s new minibus, which included brochure design, messaging development, and promotional & PR content tailored to different customer segments.

Marketing Manager (Maternity Leave Cover) at Don’t Buy Her Flowers

January 1, 2024 - January 1, 2025

As Marketing Manager, I held responsibility for the end-to-end social media and digital content strategy across both B2B and D2C channels, playing a key role in driving brand growth and visibility. I led the development and execution of multi-channel campaigns that significantly increased engagement, traffic, and community growth, while maintaining the brand’s deeply personal and empathetic tone of voice. My role spanned organic and paid content, email marketing, influencer collaborations, and performance analysis, ensuring every campaign was insight-led and strategically aligned. I was also instrumental in shaping campaign narratives, identifying opportunities for growth, and continuously refining content based on real-time data.

Marketing Lead at National Association of Shopfitters

January 1, 2024 - January 1, 2025

Led all marketing and communications activity for the UK's principal trade body for shopfitting and interior contracting. My role involved developing and delivering multi-channel content strategies to engage members, attract new joiners, and raise the organisation’s industry profile. I managed the production of the quarterly Cutting Edge magazine, oversaw website updates, wrote member-focused email campaigns, and produced social media content tailored to both B2B and industry press audiences. I also collaborated with sponsors, partners, and internal teams to support key events, including Members’ Day and industry training programmes.

Social Media & Content Manager at The Cookaway

January 1, 2021 - December 31, 2022

Responsible for the full digital content strategy, managing all social media platforms and email marketing to drive brand awareness, customer engagement, and sales. Planned, created, and scheduled multi-channel content that brought the brand’s story to life, working closely with chefs and customers to highlight unique cooking experiences. Hosted and promoted live cookalong events, supporting both brand visibility and community engagement. Combined day-to-day content execution with broader campaign planning, ensuring a consistent tone of voice and data-informed approach across every channel.

Marketing Manager at CVM Group

January 1, 2024 - June 18, 2024

Work as B2B Marketing Manager, leading strategy and content across social media and email targeting audiences such as schools, community groups, and tradespeople. Delivered targeted campaigns supporting brand awareness and lead generation. Led multi-channel campaign for the launch of CVM's new minibus, including brochure design, messaging development, and promotional & PR content tailored to different segments.

Marketing Manager at Don’t Buy Her Flowers

January 1, 2024 - January 1, 2025

Responsible for end-to-end social media and digital content strategy across B2B and D2C channels, driving brand growth and visibility. Led multi-channel campaigns increasing engagement, traffic, and community growth, maintaining empathetic tone of voice. Managed organic and paid content, email marketing, influencer collaborations, and performance analysis to ensure insight-led and strategically aligned campaigns.

Marketing Lead at National Association of Shopfitters

January 1, 2024 - January 1, 2025

Led all marketing and communications for the UK’s principal trade body for shopfitting and interior contracting. Developed and delivered content strategies to engage members and attract new joiners. Managed quarterly magazine production, website updates, member-focused emails, and social media content for B2B and industry press. Collaborated with sponsors, partners, and internal teams for key events and training programmes.

Social Media & Content Manager at The Cookaway

January 1, 2021 - December 31, 2022

Managed full digital content strategy including social media and email marketing to drive brand awareness, customer engagement, and sales. Created and scheduled multi-channel content showcasing unique cooking experiences, hosted and promoted live cookalong events, supporting brand visibility and community engagement. Combined day-to-day content execution with broader campaign planning to ensure consistent tone and data-informed approach.

Marketing Manager at CVM Group

January 1, 2024 - Present

Worked as B2B Marketing Manager, leading on strategy and content across social media and email. Involved in marketing to a range of audiences, including schools, community groups, and tradespeople. Focused on delivering targeted, informative campaigns that support brand awareness and lead generation such as the launch of CVM’s new minibus with brochure design, messaging development, promotional and PR content tailored to different customer segments.

Marketing Manager at Don’t Buy Her Flowers

January 1, 2025 - July 16, 2025

Held responsibility for end-to-end social media and digital content strategy across B2B and D2C channels, driving brand growth and visibility. Led multi-channel campaigns increasing engagement, traffic, and community growth while maintaining empathetic brand tone. Spanned organic/paid content, email marketing, influencer collaborations, and performance analysis, shaping campaign narratives, identifying growth opportunities, and refining content based on data.

Marketing Lead at National Association of Shopfitters

January 1, 2025 - July 16, 2025

Led all marketing and communications activity for UK’s principal trade body for shopfitting and interior contracting. Developed and delivered multi-channel content strategies to engage members, attract new joiners, and raise the organisation’s profile. Managed quarterly Cutting Edge magazine, website updates, member-focused email campaigns, and social media content for B2B and press. Collaborated with sponsors, partners, and internal teams for key events.

Social Media & Content Manager at The Cookaway

December 31, 2022 - July 16, 2025

Responsible for full digital content strategy, managing social media platforms and email marketing to drive brand awareness, customer engagement, and sales. Planned and created multi-channel content highlighting unique cooking experiences, hosted and promoted live cook-along events, supporting both brand visibility and community engagement with consistent tone and data-driven approach.