Hi! I'm a disciplined, trustworthy, and resilient professional with over 5 years of multi-sector experience in customer service, education, insurance, fitness, and digital content. I enjoy solving problems, growing through new challenges, and helping others succeed. As a creative and user-oriented UX designer, I focus on usability principles and design strategy to deliver impactful, brand-aligned solutions. I’m known for providing structured, clear feedback and collaborating effectively in remote and asynchronous environments. I love working with teams to refine user interfaces, improve flows, and enhance overall user experiences.

rojocoach

Hi! I'm a disciplined, trustworthy, and resilient professional with over 5 years of multi-sector experience in customer service, education, insurance, fitness, and digital content. I enjoy solving problems, growing through new challenges, and helping others succeed. As a creative and user-oriented UX designer, I focus on usability principles and design strategy to deliver impactful, brand-aligned solutions. I’m known for providing structured, clear feedback and collaborating effectively in remote and asynchronous environments. I love working with teams to refine user interfaces, improve flows, and enhance overall user experiences.

Available to hire

Hi! I’m a disciplined, trustworthy, and resilient professional with over 5 years of multi-sector experience in customer service, education, insurance, fitness, and digital content. I enjoy solving problems, growing through new challenges, and helping others succeed. As a creative and user-oriented UX designer, I focus on usability principles and design strategy to deliver impactful, brand-aligned solutions.

I’m known for providing structured, clear feedback and collaborating effectively in remote and asynchronous environments. I love working with teams to refine user interfaces, improve flows, and enhance overall user experiences.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Freelance UX Designer at Remote
February 1, 2025 - June 7, 2025
Designed responsive UX solutions for digital-first businesses in education, insurance, and wellness. Collaborated with stakeholders on complex flows involving lead generation, onboarding, and data analysis dashboards. Conducted UX research to identify behavior patterns, pain points, and opportunities for inclusive product experiences. Developed high-fidelity wireframes and prototypes using Figma, aligning with accessibility standards (WCAG). Created modular UI components and design systems for scalable interfaces.
Language Program Coordinator at La Salle University
October 1, 2024 - April 30, 2025
Led the academic and digital design of multi-language programs involving over 150 active users (B2C and corporate). Built administrative workflows and user flows from onboarding to certification, simplifying internal complexity. Oversaw TOEFL and DELF exam logistics and created dashboard reports for program optimization. Guided junior staff and part-time instructors in tool usage, communications, and UX best practices.
Insurance Advisor at Seguros Monterrey New York Life
October 1, 2023 - June 30, 2024
Designed and streamlined onboarding and quotation flows through Salesforce CRM, increasing conversion and follow-up efficiency. Delivered tailored protection solutions while identifying digital pain points in the customer journey. Tracked, analyzed, and reported user behavior through the CRM to support data-informed improvements.
Customer Support Analyst – Medical Sector (WellCare) at Teleperformance
January 1, 2022 - July 31, 2022
Supported health insurance clients with benefit navigation, billing, and onboarding in English. Worked within HIPAA-compliant environments using CRM-based workflows. Provided product feedback to improve clarity and accessibility of digital communication touchpoints.
Freelance UX Designer at Self-employed
February 1, 2025 - June 11, 2024
Reviewed and analyzed client UI structures, delivering improvement suggestions for usability, flow, and clarity. Provided structured, easy-to-implement design ideas aligned with branding and product development goals. Delivered written feedback, annotated screens, and concept visuals for product teams. Worked with early-stage founders to define visual tone and guide MVP interface directions.
Freelance UX Designer at Self-Employed
February 1, 2025 - June 13, 2025
Reviewed and analyzed client UI structures, delivering improvement suggestions for usability, flow, and clarity. Provided structured, easy-to-implement design ideas aligned with branding and product development goals. Delivered written feedback, annotated screens, and concept visuals for product teams. Worked with early-stage founders to define visual tone and guide MVP interface directions.

Education

B.A. in International Trade at Universidad La Salle Victoria
January 1, 2017 - December 31, 2021
Bachelor's Degree at Universidad La Salle Victoria, Mexico
January 1, 2017 - December 31, 2021
Bachelor’s Degree at Universidad La Salle Victoria, Mexico
January 1, 2017 - December 31, 2021

Qualifications

UX Design Career Path – Google / CareerFoundry
January 1, 2021 - December 31, 2021
Career Essentials in Data Analysis – Microsoft & LinkedIn
January 1, 2021 - December 31, 2021
Licensed Insurance Agent – A1 Certification (Mexico)
January 1, 2021 - December 31, 2021
UX Design Career Path – Google / CareerFoundry
January 1, 2023 - December 31, 2023
Career Essentials in Data Analysis – Microsoft
January 1, 2023 - December 31, 2023
UX Design Career Path
January 11, 2030 - June 26, 2025
Career Essentials in Data Analysis
January 11, 2030 - June 26, 2025
Salesforce CRM – Functional Use
January 11, 2030 - June 26, 2025

Industry Experience

Education, Financial Services, Healthcare, Professional Services, Software & Internet, Other, Consumer Goods