Available to hire
I am a versatile UI/UX Designer with nearly 6 years of experience in creating impactful designs for mobile apps, responsive websites, and other digital products. I bring deep expertise in UI/UX design alongside motion graphics, prototyping, graphic design, user testing, research, flowcharts creation, and brand/logo creation. I thrive in rapid, Agile environments and focus on delivering thoughtful, detail-oriented, and user-friendly experiences that align with business goals.
Whether working independently or collaboratively, I enjoy adapting quickly, managing SCRUM plans, and continuously improving designs to enhance user growth and engagement. My passion is creating intuitive high-quality solutions that users love while helping companies achieve remarkable outcomes.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Indonesian
Fluent
Work Experience
Lead UIUX Creative Designer at Whiz (YC W22)
June 1, 2023 - January 31, 2025Successfully created key features such as a High Yield Savings and collaborated with Ajaib fintech. Contributed to graphic designs for social media, marketing, and advertisements, increasing user traction/view by 150% on Instagram and LinkedIn. Redesigned Whiz's latest design system, improving design-to-code accuracy and developer efficiency by up to 200%. Produced feature redesigns and documentation including user taskflows, redesign rationale, and user mapping.
Freelance User Interface & Brand Logo Designer at PT Aisensum Bigdata Analytics
August 1, 2023 - March 31, 2024Produced a new brand logo for AiSensum, enhancing company representation professionalism and accuracy. Optimized AiSensum’s website, resulting in a 50% increase in potential user traction and interactions. Collaborated with stakeholders for design decisions, reviews, and feedback. Created a META-related advertisement & marketing tool/manager as a side project.
Staff UIUX Designer at Whiz (YC W22)
November 1, 2021 - June 30, 2023Led mobile app and responsive web design development including features like Save Now Buy Later, Money Pocket, and Children Tasks. Conducted user research alongside UX researchers, product managers, and board members. Acted as UIUX designer on the founding team for Whiz’s early MVP designs (formerly Rocket Pocket), driving user growth from 0 to 100,000 within a year.
Contract-based UIUX Designer at Telkom Indonesia (Digistar DDB Internship Program)
August 1, 2021 - January 31, 2022Served as main UI/UX designer for corporate-level software house in the Enterprise, Whole & Government Digitalization Tribe/Division. Managed multiple concurrent projects with tight deadlines including incident management dashboard design, Angkasa Pura airport app, Smart Property app for BTN, and Perhutani manager dashboard design. Completed projects with 30% increased efficiency ahead of deadlines.
Founder - CPO (Chief Product Officer) at HayLingo (Startup)
July 1, 2020 - September 30, 2021Oversaw and managed creation of HayLingo chatbot and app design, published and maintained on Facebook. Handled social media designs and community posts, boosting social media traction by 70% and increasing chatbot usage on Facebook Messenger. Managed SCRUM development plans with 95% task completion consistency.
UIUX Designer Intern at Telkom Indonesia (Digistar DDB Internship Program)
February 1, 2021 - July 31, 2021Completed internship program at corporate-level software house. Created UI designs, UI elements, and design systems. Conducted UX research and usability testing using Design Thinking methods. Worked on multiple projects concurrently with other interns.
Lead UIUX Creative Designer at Whiz (YC W22)
January 31, 2025 - July 18, 2025Successfully created key features such as High Yield Savings in collaboration with Ajaib fintech. Contributed graphic designs for social media, marketing, and advertisements, increasing user traction/views by 150% on Instagram and LinkedIn. Redesigned Whiz's intricate design system to improve design-to-code accuracy and efficiency by up to 200%. Produced many feature redesigns and documentation including user taskflows, redesign reasons, and user mapping results using Figjam and Figma presentation features.
Freelance User Interface & Brand Logo Designer at PT Aisensum Bigdata Analytics
March 31, 2024 - July 18, 2025Produced a new brand logo that improved professional representation. Optimized the website resulting in a 50% increase in potential user traction and interactions. Collaborated with stakeholders for design decisions, reviews, feedback, and revisions. Created a side project involving a META related advertisement and marketing tool/manager.
Staff UIUX Designer at Whiz (YC W22)
June 30, 2023 - July 18, 2025Led development of mobile and responsive web application designs including features like Save Now Buy Later, Money Pocket, and Children Tasks. Conducted user research with cross-departmental teams and board members. Adapted and improved early MVP designs of Rocket Pocket, helping grow users from 0 to 100,000 in one year.
Contract-based UIUX Designer at Telkom Indonesia (Digistar DDB Internship Program)
January 31, 2022 - July 18, 2025Main UI/UX designer for corporate software house within Enterprise, Whole & Government Digitalization Tribe. Handled multiple projects simultaneously under tight deadlines including incident management dashboard, Angkasa Pura airport mobile app, Smart Property app for BTN, and Perhutani manager dashboard. Completed projects 30% faster than deadlines.
Founder - CPO (Chief Product Officer) at HayLingo (Startup)
September 30, 2021 - July 18, 2025Oversaw creation and management of HayLingo chatbot and app design published on Facebook. Handled social media designs and community posts achieving 70% increase in traction and chatbot usage. Managed SCRUM plans with 95% task completion consistency across the product development team.
UIUX Designer Intern at Telkom Indonesia (Digistar DDB Internship Program)
July 31, 2021 - July 18, 2025Completed internship at corporate software house. Created UI designs, design systems, conducted UX research and usability testing using Design Thinking methodology. Worked on multiple projects collaboratively.
Education
Bachelor’s Degree in Computer Science at Telkom University
January 1, 2015 - December 31, 2019Bachelor’s Degree at Telkom University
January 1, 2015 - December 31, 2019Qualifications
Industry Experience
Financial Services, Software & Internet, Government, Professional Services
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