Hi, I’m Karina Diaz — a Senior Graphic Designer, Art Director, and Illustrator based in Sydney. I’ve been creating visual identities, campaigns, and marketing materials for over 18 years, working with businesses of all sizes — from startups to large organisations. I specialise in bringing ideas to life across print and digital — whether it’s branding, social media content, editorial design, or illustrations. I’ve worked closely with corporate teams, marketing departments, and creative agencies to design materials that are not only visually strong, but also clear, practical, and tailored to business goals. I enjoy working on projects that need both creativity and strategy — especially those that involve storytelling, brand consistency, and communicating with professional audiences. Some of my past and present clients include Amazon AWS & Alexa, Airbnb, Lego, Adidas, Entrepreneur Organization, Little Scientists, Westpac Bank, NIDA, the Colombian Government, Toyota, FedEx, J. Walter Thompson, John Lewis, Pepsi, and Sydney Children’s Hospital. See more of my work at _Website not available. Sign in: https://www.twine.net/signup_

Karina Diaz

Hi, I’m Karina Diaz — a Senior Graphic Designer, Art Director, and Illustrator based in Sydney. I’ve been creating visual identities, campaigns, and marketing materials for over 18 years, working with businesses of all sizes — from startups to large organisations. I specialise in bringing ideas to life across print and digital — whether it’s branding, social media content, editorial design, or illustrations. I’ve worked closely with corporate teams, marketing departments, and creative agencies to design materials that are not only visually strong, but also clear, practical, and tailored to business goals. I enjoy working on projects that need both creativity and strategy — especially those that involve storytelling, brand consistency, and communicating with professional audiences. Some of my past and present clients include Amazon AWS & Alexa, Airbnb, Lego, Adidas, Entrepreneur Organization, Little Scientists, Westpac Bank, NIDA, the Colombian Government, Toyota, FedEx, J. Walter Thompson, John Lewis, Pepsi, and Sydney Children’s Hospital. See more of my work at _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

Hi, I’m Karina Diaz — a Senior Graphic Designer, Art Director, and Illustrator based in Sydney. I’ve been creating visual identities, campaigns, and marketing materials for over 18 years, working with businesses of all sizes — from startups to large organisations.

I specialise in bringing ideas to life across print and digital — whether it’s branding, social media content, editorial design, or illustrations. I’ve worked closely with corporate teams, marketing departments, and creative agencies to design materials that are not only visually strong, but also clear, practical, and tailored to business goals.

I enjoy working on projects that need both creativity and strategy — especially those that involve storytelling, brand consistency, and communicating with professional audiences.

Some of my past and present clients include Amazon AWS & Alexa, Airbnb, Lego, Adidas, Entrepreneur Organization, Little Scientists, Westpac Bank, NIDA, the Colombian Government, Toyota, FedEx, J. Walter Thompson, John Lewis, Pepsi, and Sydney Children’s Hospital.

See more of my work at Website not available. Sign in: https://www.twine.net/signup

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Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Freelance Senior Graphic Designer, Art Director & Illustrator at Self-Employed
January 1, 2012 - January 1, 2025
Working successfully with clients across various industries and collaborating with marketing teams for seamless design integration. Adapting design solutions for the unique needs of each sector. Demonstrating versatility and flexibility in serving both small businesses and large corporations.
PT Lead Graphic Designer & Illustrator at Little Scientists Australia
January 1, 2018 - March 8, 2023
STEM Professional Development for Early Childhood Educators.
Art Director & Graphic Designer at Manzoni
January 1, 2009 - December 31, 2012
Leather Handbags & Accessories | Australia.
Lead Graphic Designer & Illustrator at Malvern House London
January 1, 2007 - December 31, 2009
English Language School | U.K.
Graphic Designer at J. Walter Thompson
January 1, 2006 - December 31, 2007
Advertising Agency | Colombia.

Education

Illustration at Central Saint Martins College of Art
January 1, 2000 - December 31, 2004
Graphic Design Degree at Pontificia Bolivariana University
January 1, 1995 - December 31, 2000

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Government, Consumer Goods, Financial Services, Healthcare