Available to hire
Hi, I’m Shannon Black. With over a decade of experience in graphic and package design, I specialize in bringing brand stories to life through captivating visuals. I enjoy working in fast-paced, deadline-driven environments and take pride in ensuring consistency and regulatory compliance across multiple projects and platforms.
I’m passionate about creating everything from packaging and POP displays to digital and print advertisements. If you’re looking for a dedicated designer who understands the details that make a project successful, let’s connect!
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
French
Intermediate
Work Experience
Graphic Designer at Loblaw
March 1, 2023 - September 30, 2023Freelance contract focusing on rolling out multiple SKUs within the same brand. Designed back and side panel artwork consistent with brand guidelines and front panel art supplied. Adapted artwork to new Health Canada NFT guidelines and extended brand guidelines to product families.
Graphic Designer at Loblaw
March 1, 2023 - September 30, 2023Freelance role rolling out multiple SKUs for the same brand, designing back and side panel art consistent with brand guidelines and supplied front panel art. Adapted artwork to comply with new Health Canada NFT guidelines and extended brand guidelines to a family of products.
Senior Production Artist at Schawk - SGK - Matthews
February 1, 2018 - June 6, 2024Redesigning packaging to new dielines, adapting art from English to bilingual, and complying with Health Canada NFT and FOP regulations. Ensuring print consistency across multiple printers and stock types while maintaining color accuracy within 2 Delta-E. Managed multiple projects in a fast-paced, deadline-driven environment serving clients such as Keurig Canada/US, General Mills, Post, Kellogg’s, Bayer, Beiersdorf, Mars, Dare, and ConAgra.
Senior Production Artist at Schawk - SGK - Matthews
February 1, 2018 - June 23, 2024Redesigned packaging to new dielines, adapted artwork from English to bilingual languages, and ensured compliance with Health Canada NFT and FOP regulations. Maintained consistency across multiple printers and stocks with less than 2 Delta-E variance. Managed multiple projects simultaneously in a deadline-driven environment. Worked with clients such as Keurig Canada/US, General Mills, Post, Kellogg’s, Bayer, Beiersdorf, Mars, Dare, and ConAgra.
Graphic Designer at TaylorMade - Adidas
January 1, 2018 - February 28, 2018Created billboards and displays for Canadian Golf Town stores while adhering to brand guidelines during a one-month freelance contract.
Graphic Designer at TaylorMade - Adidas
January 1, 2018 - February 28, 2018Created billboards and displays for Canadian Golf Town Stores while maintaining strict branding guidelines during a one-month freelance contract.
Graphic Production Designer at Mark IV
December 1, 2016 - July 31, 2017Freelanced for eight months creating and editing ads, flyers, social media designs, and displays for clients such as Pepsi Canada and Frito Lay Canada.
Graphic Production Designer at Mark IV
December 1, 2016 - July 31, 2017Created and edited ads, flyers, social media designs, and displays for clients including Pepsi Canada and Frito Lay Canada during an eight-month freelance contract.
Intermediate Graphic Designer / Production Designer at The Central Group
February 1, 2013 - October 31, 2016Created graphics and concepts for displays, including working on Animated Ink projects. Preflighted client-supplied art to meet multiple printer standards and converted various dielines for print design. Clients included Mars Canada and US, Nestle, L’Oreal, Mattel, and ConAgra.
Intermediate Graphic Designer / Production Designer at The Central Group
February 1, 2013 - October 31, 2016Created graphics for displays while maintaining brand guidelines, developed graphics and concepts for Animated Ink, preflighted client supplied artwork to ensure print standards compliance, and converted various dielines for print design. Clients included Mars Canada and US, Nestle, L’Oreal, Mattel, and ConAgra.
Graphic Designer at St. Joseph Media (Fashion, Toronto Life & Weddingbells Magazines)
April 1, 2007 - August 31, 2007Created ads from concept to completion, retouched photos, and ensured supplied designed ads complied with Weddingbells’ specifications during two periods in 2006 and 2007.
Graphic Designer at St. Joseph Media (Fashion, Toronto Life & Weddingbells Magazines)
April 1, 2007 - August 31, 2007Worked similarly to previous stint, contributing to the commencement of Weddingbells Magazine with ad creation and retouching.
Graphic Designer at St. Joseph Media (Fashion, Toronto Life & Weddingbells Magazines)
September 1, 2006 - December 31, 2006Created ads from concept to completion, retouched photos, and ensured supplied designed ads complied with Weddingbells’ specifications during two periods in 2006 and 2007.
Graphic Designer at St. Joseph Media (Fashion, Toronto Life & Weddingbells Magazines)
September 1, 2006 - December 31, 2006Created ads from concept to completion, performed photo retouching, and checked designed ads for compliance with Weddingbells’ specifications during contract terms.
Education
Advanced Diploma at Humber College
January 1, 2013 - December 31, 2013Diploma at Toronto Image Works
January 1, 2004 - December 31, 2004Advanced Diploma at Humber College
January 1, 2013 - December 31, 2013Diploma at Toronto Image Works
January 1, 2004 - December 31, 2004Qualifications
Photoshop
January 1, 2013 - December 31, 2013OCAD UX Fundamentals
January 1, 2013 - December 31, 2013Photoshop Certificate
January 11, 2030 - July 1, 2025UX Fundamentals Certificate
January 11, 2030 - July 1, 2025Industry Experience
Consumer Goods, Retail, Media & Entertainment, Manufacturing, Healthcare
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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