Aleksandra Kalaydzhieva

Created digital advertising materials (banners, visuals for social media, promotional graphics). Designed website layouts and user interfaces with a focus on user experience. Tools & software used included Adobe Photoshop, Adobe Illustrator, and Figma. Developed precision in adapting visuals for digital environments and balanced functionality with strong visual impact in web design.

Designed print materials such as brochures, flyers, posters, and business cards. Prepared elements for physical decorations including layout and print-ready files. Tools & software used included Adobe Illustrator, InDesign, and Photoshop. Gained knowledge of print production techniques and formats and accuracy in typography and structuring content for offline communication.

Designed print materials including brochures, flyers, posters, and business cards. Prepared elements for physical decorations including layout and print-ready files. Utilized Adobe Illustrator, InDesign, and Photoshop. Gained knowledge of print production techniques and formats, and accuracy in typography and structuring content for offline communication.