Hi, I’m Michael Lehigh, a design professional specializing in packaging, branding, and product visual storytelling. I’ve spent more than two decades shaping look-and-feel for entertainment, toy, automotive, beauty, healthcare and financial clients, delivering packaging, catalogs, logos, social ads, and websites. My work blends creative vision with production discipline to deliver compelling, scalable visuals across print and digital media. I’ve led in-house design teams, collaborated with licensors like Disney and Pixar, and built processes to streamline packaging and production across the U.S., Hong Kong, and China to meet tight deadlines. I’m passionate about mentoring teams, elevating brand storytelling, and delivering design that drives results.

Michael Lehigh

Hi, I’m Michael Lehigh, a design professional specializing in packaging, branding, and product visual storytelling. I’ve spent more than two decades shaping look-and-feel for entertainment, toy, automotive, beauty, healthcare and financial clients, delivering packaging, catalogs, logos, social ads, and websites. My work blends creative vision with production discipline to deliver compelling, scalable visuals across print and digital media. I’ve led in-house design teams, collaborated with licensors like Disney and Pixar, and built processes to streamline packaging and production across the U.S., Hong Kong, and China to meet tight deadlines. I’m passionate about mentoring teams, elevating brand storytelling, and delivering design that drives results.

Available to hire

Hi, I’m Michael Lehigh, a design professional specializing in packaging, branding, and product visual storytelling. I’ve spent more than two decades shaping look-and-feel for entertainment, toy, automotive, beauty, healthcare and financial clients, delivering packaging, catalogs, logos, social ads, and websites. My work blends creative vision with production discipline to deliver compelling, scalable visuals across print and digital media.

I’ve led in-house design teams, collaborated with licensors like Disney and Pixar, and built processes to streamline packaging and production across the U.S., Hong Kong, and China to meet tight deadlines. I’m passionate about mentoring teams, elevating brand storytelling, and delivering design that drives results.

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Work Experience

Freelance Designer at Michael Lehigh Design
March 1, 1994 - Present
Freelance design studio specializing in packaging, catalogs, promo kits, logos/identities, social ads, email blasts and websites. Works across entertainment, toy, automotive, beauty, environmental, social empowerment, healthcare and banking; also engages in illustration, print production and product/lifestyle photography.
Design Director at JCB Packaging
March 1, 2022 - March 1, 2023
Created in-house design department; built graphics and structural design team; expanded capabilities, portfolio and client base. Liaised with sales head to design and produce samples for existing and potential clients using new foam and corrugate cutting table and digital press.
Contract Art Director at OMNI Alliance
May 1, 2018 - March 1, 2019
Package, retail displays and advertising design for automotive, toy, furniture and house goods clients. Rebranded clients to expand into new markets and retailers.
Art Director at JAKKS Pacific
August 1, 2016 - February 1, 2018
Head of Maui Toys line of hula hoops, sky balls and gliders. Internal brands: Max Trucks, Real Workin’ Buddies. Liaised with licensors including WWE and Disney Pixar.
Art Director at Healthland
May 1, 2014 - July 1, 2016
Directed lines of Ayurvedic health and beauty products on packaging, websites, photography and brand management. Negotiated budgets with printers, photographers and other vendors. Headed a re-brand that resulted in our first retail footprint with a full product sell-through.
Contract Art Director at Perpetual Play Group
September 1, 2013 - April 1, 2014
Directed packaging for Hasbro’s Nerf, Play-Doh and My Little Pony lines. Worked on the launch of a proprietary line of toy storage containers and directed photoshoots. Implemented processes to streamline packaging and production across U.S., Australia, Hasbro and China teams.
Art Director at Mattel, Inc.
August 1, 2004 - July 1, 2013
Received multiple awards designing packaging for Uno, Hot Wheels, Barbie and Disney Pixar. On Scene It?, helped make the games team the most profitable division at Mattel, collaborating with licensors like Disney, WB, CBS, Sony and Paramount. Led development of the Disney Pixar Cars line architecture for the second movie launch. Created the Disney style guide for distribution across lines of business and directed in-house designers as well as production teams in Hong Kong and mainland China; budgeted external vendors.
Art Director at D Zone
April 1, 2002 - November 1, 2003
Designed collateral, packaging, logo and identity packages. Clients included ConAgra, California Bank & Trust and Toyota. Also art directed two designers and outside vendors.
Senior Designer at Beeline Group
June 1, 2000 - April 1, 2002
Designed packaging, ads, collateral, style guides, kiosks, POP, environmental displays and banner ads. Worked on the in-store experience for the PlayStation 2 release as well as launch packaging for game manufacturers including THQ, Sony, Eidos and Square-Enix. Created consumer incentive plans for Square-Enix and developed the Final Fantasy: The Spirits Within style guide for Columbia Pictures.
Senior Designer at Danhausen Group
November 1, 1996 - June 1, 2000
Designed brochures, campaigns, logos, corporate identities, media kits, websites, ads, trade shows and catalogs. In charge of production, photo retouching and art directing photo shoots; oversaw three junior designers; grew a three-person studio into a 17-person agency.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Manufacturing, Healthcare, Retail, Consumer Goods, Professional Services