Available to hire
Hi, I’m Terrell Peterson, a passionate media producer with over 10 years of experience in cinematography, photography, and digital media production. I love crafting compelling stories that resonate with audiences and help brands grow. Whether it’s leading a team, brainstorming creative campaigns, or diving into the latest production techniques, I thrive on bringing innovative ideas to life.
I’m deeply committed to storytelling and content innovation, always aiming to deliver high-impact media strategies that not only engage but also deliver measurable results. I enjoy collaborating with diverse teams and finding creative solutions that elevate brand visibility and audience engagement.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Media Consultant at 3rd Draft Media
January 1, 2016 - June 14, 2024Advised clients on media strategies, enhancing engagement and visibility with targeted campaigns. Crafted innovative solutions for marketing challenges, boosting client engagement and brand visibility. Delivered impactful media campaigns, consistently surpassing client expectations and optimizing ROI. Conducted thorough market research and competitor analysis to inform strategic recommendations and utilized data-driven insights to refine media plans, achieving measurable improvements in effectiveness.
Cinematographer at Good Guys.mp4
January 1, 2017 - June 14, 2024Spearheaded creative direction for viral digital content, driving 4M+ views and enhancing brand visibility across social platforms. Orchestrated seamless production processes, optimizing resource allocation and timelines to deliver high-impact storytelling content. Fostered synergy within cross-functional teams, aligning diverse talents to produce cohesive, brand-consistent digital media projects. Conceptualized innovative storytelling techniques, elevating brand visibility across digital platforms and driving substantial viewer engagement. Streamlined production processes, optimizing resource allocation to deliver high-impact content that resonates with target audiences.
Public Relations Assistant at North Carolina A&T State University
January 1, 2018 - December 31, 2019Protected brand integrity and created a productive and engaging environment for dialogue. Elevated digital media engagement for under 25 demographic through strategic platform management and creative content initiatives. Ensured visual consistency by meticulously editing, retouching, and optimizing editorial images for brand alignment. Fostered productive dialogue and protected brand integrity while managing diverse campus communication channels. Pioneered interdisciplinary courses in photography, editing, and lighting, enhancing students' technical and creative skills.
Photography Editor at The A&T Register
January 1, 2018 - December 31, 2019Fostered teamwork between photographers and editorial staff. Coordinated photo shoots for key campus events, ensuring comprehensive coverage. Maintained rigorous quality standards for all published images. Organized and managed digital photo archive, improving accessibility for staff. Spearheaded digital transition, revolutionizing photo management and accessibility. Implemented cutting-edge archiving system, boosting efficiency. Introduced modern visual storytelling techniques, elevating content appeal.
Lead Media Producer at TRDMRK GLBL
January 1, 2021 - June 14, 2024Lead media strategies, boosting audience engagement by over 20% through innovative campaigns. Coordinate cross-functional teams, ensuring seamless project execution and timely delivery. Analyze market trends to optimize media plans, resulting in measurable improvements in ROI. Conducted in-depth market research and competitor analysis to inform media planning. Utilized advanced analytics tools to measure campaign effectiveness and guide strategy.
Media Producer at 4theDMV
January 1, 2022 - June 14, 2024Produced and coordinated media content, enhancing audience engagement through strategic planning. Developed multimedia campaigns that achieved measurable growth in brand visibility. Utilized analytical skills to optimize content performance across digital platforms. Optimized media campaigns at 4theDMV, driving substantial growth in user engagement and brand visibility across multiple platforms. Leveraged data-driven insights at 4theDMV to refine media content, resulting in improved audience retention and conversion rates.
Cinematographer at House of Wealth
January 1, 2022 - June 14, 2024Captured high-quality visuals for films, and commercials enhancing storytelling through innovative techniques. Collaborated with directors to achieve creative vision, leading to critical acclaim. Utilized advanced camera equipment, ensuring optimal lighting and composition. Solved on-set challenges quickly, minimizing delays and maintaining production flow. Drove visual impact, contributing to increased audience engagement and satisfaction.
Lead Media Producer at Lost Onez Classic
January 1, 2023 - June 14, 2024Lead media strategy, boosting audience engagement and brand visibility. Coordinated cross-functional teams to produce high-impact multimedia content. Analyzed media trends to optimize content delivery and increase reach. Implemented innovative solutions, enhancing media operations efficiency. Drove measurable growth in audience metrics through strategic planning. Optimized media budget allocation, resulting in substantial ROI improvement. Implemented data-driven decision-making processes.
Media Producer at Telly$Vision
January 1, 2023 - June 14, 2024Developed creative content strategies to boost audience engagement and brand visibility. Coordinated multi-platform content production, surpassing viewership targets. Utilized data insights to enhance content performance, increasing viewer retention. Achieved measurable improvements in audience interaction and digital presence. Implemented strategic content initiatives for significant growth in engagement.
Cinematographer at Shad’s One Stop Food & Catering
January 1, 2023 - June 14, 2024Captured dynamic event visuals, boosting audience engagement by 30% through creative techniques. Collaborated with teams to ensure seamless production and delivered high-quality video content. Utilized advanced cinematography skills to craft compelling narratives and enhance visual storytelling. Leveraged advanced cinematography skills to craft compelling narratives, significantly boosting audience engagement and client satisfaction.
Media Producer at CONTENT BESTIEZ
January 1, 2024 - June 14, 2024Developed organic digital content to boost client engagement and reach. Enhanced client base with strategic content initiatives. Utilized media tools to optimize content performance. Solved content challenges with innovative solutions. Achieved measurable growth in audience interaction.
Media Producer at Nice Media
January 1, 2024 - June 14, 2024Developed strategic content to boost audience engagement across media channels. Analyzed metrics to enhance campaign effectiveness and audience retention. Refined content strategies using data insights for improved engagement. Produced promotional content that attracted new clients and increased revenue.
Education
Bachelor of Science at North Carolina Agricultural & Technical State University
August 1, 2015 - May 31, 2019Qualifications
Industry Experience
Media & Entertainment, Education, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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