Autumn Samonig

Supported marketing strategy while managing day-to-day operational and customer-facing communications, contributing to 36% business growth within the first six months. Led service promotion, campaign planning, and scheduling coordination to align marketing output with operational capacity. Acted as liaison between practitioners, vendors, and marketing initiatives.

Developed strategic financial plans to support company growth and achieve long-term objectives, resulting in 35% organizational growth. Analyzed operational issues and implemented corrective action to maximize profits. Directed budget development, budgetary controls and recordkeeping to make informed financial decisions. Spearheaded social media initiatives, boosting engagement and following by 54%. Implemented efficient digital tools for seamless vendor communication and content sharing.

Own end-to-end client relationships for multiple retained accounts, serving as primary point of contact for strategy, delivery, reporting, and ongoing optimization. Develop and execute multi-platform content strategies aligned with client business goals, driving measurable growth exceeding 100% for clients across Instagram, TikTok, Facebook, and LinkedIn. Translate performance metrics into actionable insights through regular reporting and review sessions. Manage community engagement including DM responses, comment moderation, issue escalation, and tone alignment. Maintain structured content calendars, approval workflows, and delivery timelines. Adapt strategies in response to platform algorithm shifts, audience behavior, and performance trends.