Hi, I'm Bayode Olorunda, a passionate marketing and communications expert with over 6 years of experience. I specialize in creating innovative strategies that give businesses a competitive edge, combining my skills in project management, digital strategy, brand management, and web development. I love working collaboratively to deliver brand identities that truly reflect client goals and values. Throughout my career, I've enjoyed building strong partnerships and leading cross-functional teams to success. I am committed to continuous learning and growth, and I look forward to new challenges where I can contribute value and keep pushing creative boundaries.

Bayode Olorunda

Hi, I'm Bayode Olorunda, a passionate marketing and communications expert with over 6 years of experience. I specialize in creating innovative strategies that give businesses a competitive edge, combining my skills in project management, digital strategy, brand management, and web development. I love working collaboratively to deliver brand identities that truly reflect client goals and values. Throughout my career, I've enjoyed building strong partnerships and leading cross-functional teams to success. I am committed to continuous learning and growth, and I look forward to new challenges where I can contribute value and keep pushing creative boundaries.

Available to hire

Hi, I’m Bayode Olorunda, a passionate marketing and communications expert with over 6 years of experience. I specialize in creating innovative strategies that give businesses a competitive edge, combining my skills in project management, digital strategy, brand management, and web development. I love working collaboratively to deliver brand identities that truly reflect client goals and values.

Throughout my career, I’ve enjoyed building strong partnerships and leading cross-functional teams to success. I am committed to continuous learning and growth, and I look forward to new challenges where I can contribute value and keep pushing creative boundaries.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Communications Manager at HRM Consultants International
February 1, 2021 - June 12, 2024
Managed cross-functional teams across internal departments and external financial institutions to enhance operational excellence, improve reliability, and ensure scalability aligned with business needs. Designed and implemented web development processes that reduced downtime by 25%. Enhanced business partnership pipelines through investment advisory and prospecting strategies to grow customer acquisition and retention. Conducted market trend analysis to reduce cost inefficiencies by 15%, saving the company over ₦10,000,000 annually.
Business Development Executive at Bake 4 Me Africa
June 1, 2019 - June 12, 2024
Established customer loyalty via systematic partner outreach and relationship management, increasing direct revenue by over 14%. Conducted research and financial market analysis to support strategy decisions with 85% accuracy in financial modeling. Delivered brand awareness initiatives enhancing influence by 35%. Supported organizational data management with research, reports, and web tracking systems to boost efficiency.
Public Relations Assistant at Robert Taylor Media
January 1, 2019 - May 31, 2019
Moderated and highlighted creative content while identifying trending topics and creators. Developed standards for issue tracking, monitoring, and resolution. Acted as primary point of contact for staff and customers’ inquiries and support. Enhanced data handling with reporting and web tracking to improve organizational data reliance.
Social Media Manager at Wave Academy
August 1, 2018 - October 31, 2018
Served as help desk for crisis management and user support related to physical and digital assets. Built rapport with clients fostering repeat business. Recorded and analyzed customer interactions to build effective consumer profiles. Delivered communications and media initiatives that improved brand influence.
Account Manager at Rosabel
May 1, 2016 - August 31, 2017
Launched and supervised products and projects for notable clients including Toyota and Medview Airlines with a project portfolio exceeding ₦40,000,000. Managed user research, experience mapping, and prototyping, driving a 75% increase in conversions. Directed creative design for web and interactive adverts, leading to high traffic and engagement.
Administrative Assistant at Prime-Star Enterprises
June 1, 2015 - January 31, 2016
Acted as primary contact for staff and customer support. Reduced manual asset management by 30% through web user management implementation. Improved documentation and minimized downtime by 25% via web payment process implementation. Efficiently resolved high volumes of customer complaints in a fast-paced environment.

Education

Bachelor of Arts at University of Bedfordshire
January 1, 2010 - December 31, 2014
Bachelor of Science at Redeemer’s University
January 1, 2010 - December 31, 2014

Qualifications

Digital Marketing Strategy (DMS), O2 Academy
January 1, 2019 - December 31, 2019
Integrated Brand Experience, Orange Academy
January 1, 2019 - December 31, 2019
Certified Design Professional, Abinibi Creative Academy
January 1, 2019 - December 31, 2019
Digital Marketing Fundamentals, Google
January 1, 2019 - December 31, 2019

Industry Experience

Professional Services, Financial Services, Media & Entertainment, Retail, Education