Hi, I'm Adlene Amitia, a passionate marketing and digital professional with experience leading marketing strategies and managing e-commerce platforms. I've enjoyed driving brand visibility and engagement through social media management across Facebook, Instagram, YouTube, LinkedIn, and TikTok. Additionally, I have a strong creative side as a professional photographer, capturing impactful images for campaigns and events. With a background in accounting and economics, I bring a well-rounded perspective to my marketing roles. I am always eager to learn and adapt in the digital marketing landscape, striving to deliver measurable results for the brands I work with. I’m approachable and dedicated to growing both my skills and the success of my team.

ADLENE AMITI

Hi, I'm Adlene Amitia, a passionate marketing and digital professional with experience leading marketing strategies and managing e-commerce platforms. I've enjoyed driving brand visibility and engagement through social media management across Facebook, Instagram, YouTube, LinkedIn, and TikTok. Additionally, I have a strong creative side as a professional photographer, capturing impactful images for campaigns and events. With a background in accounting and economics, I bring a well-rounded perspective to my marketing roles. I am always eager to learn and adapt in the digital marketing landscape, striving to deliver measurable results for the brands I work with. I’m approachable and dedicated to growing both my skills and the success of my team.

Available to hire

Hi, I’m Adlene Amitia, a passionate marketing and digital professional with experience leading marketing strategies and managing e-commerce platforms. I’ve enjoyed driving brand visibility and engagement through social media management across Facebook, Instagram, YouTube, LinkedIn, and TikTok. Additionally, I have a strong creative side as a professional photographer, capturing impactful images for campaigns and events.

With a background in accounting and economics, I bring a well-rounded perspective to my marketing roles. I am always eager to learn and adapt in the digital marketing landscape, striving to deliver measurable results for the brands I work with. I’m approachable and dedicated to growing both my skills and the success of my team.

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Language

French
Fluent
English
Advanced
Arabic
Fluent

Work Experience

Marketing Manager and Digital Manager, Professional photographe at PLAYMODEgroup
January 1, 2022 - June 14, 2024
Developed and implemented marketing strategies to promote company products and services. Managed online and offline advertising campaigns to enhance brand visibility. Supervised the marketing team to achieve commercial and communication objectives. Managed social media accounts including Facebook (500k followers), Instagram (62k), YouTube (10k), LinkedIn (5k), and TikTok (20k) to grow engagement and audience. Oversaw website design and brand consistency for PMG.DZ and the future lacoste.dz website to ensure optimal user experience. Provided professional photography services for marketing needs, capturing product images, event photos, and advertising campaigns to visually promote the brand.
E-commerce manager at playMODEGROUP
January 1, 2020 - December 31, 2022
Managed the e-commerce platform including regular site updates, product listings, stock management, and technical maintenance. Analyzed key performance indicators (KPI), sales data, and traffic reports to identify improvement opportunities and optimize platform performance. Coordinated online customer service via website, social media, and email, resolving issues and managing returns/exchanges to enhance user experience. Collaborated with logistics teams to ensure smooth order processing from purchase to delivery. Negotiated and managed partnerships with suppliers and service providers to enhance product offerings and online services. Monitored market trends and competitor activities to adjust strategies and maintain competitive market positioning.
Brand Ambassador at PUMA
January 1, 2019 - December 31, 2019
Represented the PUMA brand at promotional events and product launches. Promoted PUMA products to customers and business partners to increase brand awareness.
Agent Commercial at GNT TELECOME
January 1, 2018 - December 31, 2019
Prospected and acquired new clients for telecommunications services. Negotiated and closed sales contracts to meet established sales targets.
Caissier at Superette 3M
January 1, 2016 - December 31, 2017
Managed customer payment transactions and maintained accurate cash registers.
Marketing Manager and Digital Manager, Professional Photographer at PLAYMODEgroup
January 1, 2022 - Present
Developed and implemented marketing strategies to promote the company’s products and services. Managed online and offline advertising campaigns to increase brand visibility. Supervised the marketing team to meet business and communication objectives. Managed social media accounts with large followings across Facebook, Instagram, YouTube, LinkedIn, and TikTok to enhance engagement and audience reach. Oversaw the design and branding of company websites to ensure optimal user experience and brand consistency. Served as a photographer for marketing needs, capturing product images, events, and advertising campaigns.
E-commerce Manager at PLAYMODEGROUP
December 31, 2022 - July 28, 2025
Managed the e-commerce platform including website supervision and updates, product additions, stock management, and technical maintenance. Analyzed KPIs, sales, and traffic data to identify improvement opportunities and optimize platform performance. Handled online customer service through the website and social media, resolving issues and managing returns. Coordinated logistics to ensure smooth order processing and delivery. Negotiated partnerships with suppliers and service providers to improve offerings and services. Monitored market trends and competitor activities to adjust strategies for competitive advantage.
Brand Ambassador at PUMA
December 31, 2019 - July 28, 2025
Represented the PUMA brand at promotional events and product launches. Promoted PUMA products to customers and business partners to increase brand awareness.
Sales Agent at GNT TELECOM
December 31, 2019 - July 28, 2025
Prospected and acquired new customers for the company’s telecommunications services. Negotiated and closed sales contracts to achieve sales targets.
Cashier at Superette 3M
December 31, 2017 - July 28, 2025
Managed customer payment transactions and maintained accurate cash register records.

Education

Certificat de maitrise professionnel comptabilité at Syndicat national SONATRACH “Saint michel”
January 1, 2014 - December 31, 2016
Certificat de maitrise professionnel comptabilité at Diplome D´état
January 1, 2017 - December 31, 2017
Certificat de maitrise des techniques comptable at Syndicat national SONATRACH “Saint michel”
January 1, 2017 - December 31, 2019
Certificat d'economie et de droit “C.E.D” at Syndicat national SONATRACH “Saint michel”
January 1, 2019 - December 31, 2020
Certificate of Professional Mastery in Accounting at National Union SONATRACH “Saint Michel”
January 1, 2014 - December 31, 2016
Certificate of Professional Mastery in Accounting at State Diploma
January 1, 2017 - December 31, 2017
Certificate of Mastery in Accounting Techniques at National Union SONATRACH “Saint Michel”
January 1, 2017 - December 31, 2019
Certificate in Economics and Law "C.E.D" at National Union SONATRACH “Saint Michel”
January 1, 2019 - December 31, 2020

Qualifications

EFE Education for employment “soft skills & hard skills"
January 1, 2020 - December 31, 2020
Training: EFE (Education for Employment) "Soft Skills & Hard Skills"
January 1, 2020 - December 31, 2020

Industry Experience

Media & Entertainment, Retail, Telecommunications, Consumer Goods, Professional Services, Software & Internet