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Hi, I'm Oguz Kaan Ketecioglu, a marketing professional with a passion for global brand management, digital analytics, and performance marketing. I enjoy creating multi-channel campaigns and optimizing paid media to help brands grow and connect with their customers. With experience working alongside global brands and agencies, I love combining strategic insights with creative execution to deliver impactful results. When I'm not diving into marketing strategies, I enjoy managing events and exploring innovative ways to enhance customer engagement. I’m always keen to learn more and drive meaningful growth through effective marketing solutions.…Hi, I'm Oguz Kaan Ketecioglu, a marketing professional with a passion for global brand management, digital analytics, and performance marketing. I enjoy creating multi-channel campaigns and optimizing paid media to help brands grow and connect with their customers. With experience working alongside global brands and agencies, I love combining strategic insights with creative execution to deliver impactful results. When I'm not diving into marketing strategies, I enjoy managing events and exploring innovative ways to enhance customer engagement. I’m always keen to learn more and drive meaningful growth through effective marketing solutions.

Oguz Kaan Ketecioglu

DJ, Event Visualizer, Brand Strategist, +2

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Hi, I'm Oguz Kaan Ketecioglu, a marketing professional with a passion for global brand management, digital analytics, and performance marketing. I enjoy creating multi-channel campaigns and optimizing paid media to help brands grow and connect with their customers. With experience working alongside global brands and agencies, I love combining strategic insights with creative execution to deliver impactful results. When I'm not diving into marketing strategies, I enjoy managing events and exploring innovative ways to enhance customer engagement. I’m always keen to learn more and drive meaningful growth through effective marketing solutions.…Hi, I'm Oguz Kaan Ketecioglu, a marketing professional with a passion for global brand management, digital analytics, and performance marketing. I enjoy creating multi-channel campaigns and optimizing paid media to help brands grow and connect with their customers. With experience working alongside global brands and agencies, I love combining strategic insights with creative execution to deliver impactful results. When I'm not diving into marketing strategies, I enjoy managing events and exploring innovative ways to enhance customer engagement. I’m always keen to learn more and drive meaningful growth through effective marketing solutions.

Available to hire

Hi, I’m Oguz Kaan Ketecioglu, a marketing professional with a passion for global brand management, digital analytics, and performance marketing. I enjoy creating multi-channel campaigns and optimizing paid media to help brands grow and connect with their customers. With experience working alongside global brands and agencies, I love combining strategic insights with creative execution to deliver impactful results.

When I’m not diving into marketing strategies, I enjoy managing events and exploring innovative ways to enhance customer engagement. I’m always keen to learn more and drive meaningful growth through effective marketing solutions.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

Turkish

Fluent

English

Advanced

German

Intermediate

Work Experience

GLOBAL MARKETING WORKING STUDENT at Trina Solar (Trina Storage)

March 1, 2024 - April 30, 2025

Assisted in the development and execution of global marketing strategies for utility-scale battery energy storage products. Managed press releases and communications across regions, coordinated with global marketing agencies, and provided market research insights to support strategic decisions. Created technical and engaging content for multiple channels, enhancing brand positioning and product understanding. Collaborated with cross-functional teams to align marketing initiatives, develop customer-facing materials, and implement B2B marketing strategies. Assisted in email marketing campaigns to improve customer engagement and outreach.

DIGITAL ANALYTICS WORKING STUDENT at FELD M (Data Consulting)

April 1, 2023 - March 31, 2024

Supported the migration of multiple clients from Universal Analytics to Google Analytics 4, ensuring account re-design, data validation, and dashboard optimization. Assisted in web and application tracking projects, identifying and resolving data discrepancies and tracking issues. Conducted research on Google Cloud tools, preparing educational materials for clients. Moderated Google Hub meetings, enhancing internal communication and tracking work-life balance metrics. Integrated Google Tag Manager for improved tracking implementation and data collection. Developed and optimized Looker Studio dashboards to enhance data visualization and reporting for clients, ensuring actionable insights for marketing and business decisions.

BRAND MARKETING INTERN at Anadolu Efes

February 1, 2021 - November 30, 2021

Supported strategic business planning, seasonal product launches, and 360° brand communications for Miller Genuine Draft, Budweiser, Corona, Beck's, and other global beer brands. Conducted marketing and sales KPI analysis, providing reports to Molson Coors & AB InBev. Managed branding activities in key outlets across Turkey, optimizing brand presence and product visibility through BTL activities. Prepared monthly performance reports using Nielsen and Ipsos data, identifying growth opportunities and audience trends. Led data analysis and visualization efforts to generate actionable insights. Coordinated with creative agencies and internal teams to execute marketing campaigns and controlled budget allocations. Led the Miller summer activation project, driving brand awareness and product trials.

SALES MANAGEMENT INTERN at Fater S.p.A.

June 1, 2020 - February 28, 2021

Conducted market share analysis for modern trade channels using sell-out and Nielsen data. Developed scorecard optimization frameworks for local and high-frequency store channels to track sales performance and portfolio assets, identifying business opportunities. Performed SKU availability analysis and sales forecasting for the ACE bleach brand. Monitored competitor pricing, conducted weekly pricing analysis, and tracked customer stock and performance for national accounts (Migros, Carrefour) via B2B systems.

CO-FOUNDER at FLUX (Event Management)

June 1, 2019 - November 30, 2020

Founded and managed an electronic music event organization, attracting 2,500+ attendees across various venues with local and international artists. Led a team of 50+ brand representatives, ensuring coordination and motivation. Oversaw social media marketing initiatives and performance marketing with paid social campaigns, optimizing budgets and timelines to maximize profits. Implemented sales tracking methodologies to measure and enhance event profitability. Built partnerships with music magazines and artist management agencies while providing consultation on contracts, press kits, and social media promotions for artists.

GROWTH MARKETING INTERN at Catalysor (Digital Marketing)

April 1, 2019 - February 28, 2021

Managed and optimized paid search and social media campaigns on Google Ads and Facebook Business Manager, improving targeting, keyword strategy, PPC, and bid management. Tracked and analyzed key performance metrics, creating Data Studio reports to generate actionable insights. Assisted in inbound marketing strategies to enhance traffic, lead generation, and user engagement using Google Tag Manager and Google Analytics. Increased app downloads through Conversion Rate Optimization (CRO), SEO, and A/B testing, boosting visibility and conversions across iTunes and Google Play.