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Hi, I'm Steve McKewon, a Managing Director with over two decades of entrepreneurial experience in the wellness and natural health sector. I founded Indigo Herbs, an e-commerce business that grew from a grassroots operation into a thriving company with a turnover exceeding £3 million per year. I’m passionate about building trusted brands and fostering strong relationships with customers and suppliers. I specialize in product sourcing, digital marketing, and supply chain management, always striving to innovate and drive sustained growth. Alongside leading cross-functional teams, I’ve developed scalable operations and marketing strategies that have expanded our global customer base. I love working closely with customers and enjoy creating high-quality products that make a difference.…Hi, I'm Steve McKewon, a Managing Director with over two decades of entrepreneurial experience in the wellness and natural health sector. I founded Indigo Herbs, an e-commerce business that grew from a grassroots operation into a thriving company with a turnover exceeding £3 million per year. I’m passionate about building trusted brands and fostering strong relationships with customers and suppliers. I specialize in product sourcing, digital marketing, and supply chain management, always striving to innovate and drive sustained growth. Alongside leading cross-functional teams, I’ve developed scalable operations and marketing strategies that have expanded our global customer base. I love working closely with customers and enjoy creating high-quality products that make a difference.

Steve McKewon

Digital Marketer, Marketing Strategist, PPC Manager, +3

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Hi, I'm Steve McKewon, a Managing Director with over two decades of entrepreneurial experience in the wellness and natural health sector. I founded Indigo Herbs, an e-commerce business that grew from a grassroots operation into a thriving company with a turnover exceeding £3 million per year. I’m passionate about building trusted brands and fostering strong relationships with customers and suppliers. I specialize in product sourcing, digital marketing, and supply chain management, always striving to innovate and drive sustained growth. Alongside leading cross-functional teams, I’ve developed scalable operations and marketing strategies that have expanded our global customer base. I love working closely with customers and enjoy creating high-quality products that make a difference.…Hi, I'm Steve McKewon, a Managing Director with over two decades of entrepreneurial experience in the wellness and natural health sector. I founded Indigo Herbs, an e-commerce business that grew from a grassroots operation into a thriving company with a turnover exceeding £3 million per year. I’m passionate about building trusted brands and fostering strong relationships with customers and suppliers. I specialize in product sourcing, digital marketing, and supply chain management, always striving to innovate and drive sustained growth. Alongside leading cross-functional teams, I’ve developed scalable operations and marketing strategies that have expanded our global customer base. I love working closely with customers and enjoy creating high-quality products that make a difference.

Available to hire

Hi, I’m Steve McKewon, a Managing Director with over two decades of entrepreneurial experience in the wellness and natural health sector. I founded Indigo Herbs, an e-commerce business that grew from a grassroots operation into a thriving company with a turnover exceeding £3 million per year. I’m passionate about building trusted brands and fostering strong relationships with customers and suppliers.

I specialize in product sourcing, digital marketing, and supply chain management, always striving to innovate and drive sustained growth. Alongside leading cross-functional teams, I’ve developed scalable operations and marketing strategies that have expanded our global customer base. I love working closely with customers and enjoy creating high-quality products that make a difference.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Managing Director at Indigo Herbs

June 1, 2003 - June 30, 2025

Founded and scaled a leading e-commerce company in the natural health and wellness sector, developing Indigo Herbs into a trusted brand with a loyal customer base. Crafted compelling brand identity based on quality and transparency. Implemented personalized marketing campaigns, loyalty programs, and responsive customer support to boost engagement. Oversaw product sourcing from premium, ethically produced ingredients, managed production, quality control, and maintained supplier relationships to ensure product integrity and profitability. Led digital marketing initiatives across Google Ads, Amazon Ads, and SEO, expanding brand visibility and sales. Expanded sales channels globally on platforms such as eBay, Amazon, and direct-to-consumer. Integrated scalable e-commerce systems to streamline operations and optimize inventory. Fostered a high-performance culture managing cross-functional teams to exceed operational targets. Achieved over £3M in annual revenue and managed a team of 30+ mem

Shop Owner at Indigo Earth

January 1, 2001 - June 30, 2003

Launched and managed a retail store that laid the groundwork for future e-commerce success. Sourced a wide range of quality products and developed merchandising strategies to drive foot traffic and sales. Enhanced store layout and product presentation to improve customer shopping experience and transaction values. Built strong customer relationships through personalized service and expert product knowledge, growing a loyal repeat customer base.

Door-to-Door Salesperson at Southwest Electric Board

February 1, 2000 - June 30, 2001

Developed essential sales skills including customer persuasion, rapport building, and overcoming objections in a competitive market. Gained experience in cold outreach and managing a sales pipeline across Cornwall and Somerset regions.