Hi, I'm Jiaqi Wang, also known as Ariana. I have a passion for brand strategy and creative direction, especially within the wellness and music space. I love developing digital products and building brand identities that truly connect with people. Collaboration and self-motivation are key drivers in my work, and I always strive to contribute to meaningful, purpose-driven projects. I'm excited to bring my skills in digital media and brand storytelling to help shape and grow unique offerings in sound healing and wellness. Whether through strategic content planning, design innovation, or marketing, my goal is to drive engagement and create impactful brand experiences.

Jiaqi Wang

Hi, I'm Jiaqi Wang, also known as Ariana. I have a passion for brand strategy and creative direction, especially within the wellness and music space. I love developing digital products and building brand identities that truly connect with people. Collaboration and self-motivation are key drivers in my work, and I always strive to contribute to meaningful, purpose-driven projects. I'm excited to bring my skills in digital media and brand storytelling to help shape and grow unique offerings in sound healing and wellness. Whether through strategic content planning, design innovation, or marketing, my goal is to drive engagement and create impactful brand experiences.

Available to hire

Hi, I’m Jiaqi Wang, also known as Ariana. I have a passion for brand strategy and creative direction, especially within the wellness and music space. I love developing digital products and building brand identities that truly connect with people. Collaboration and self-motivation are key drivers in my work, and I always strive to contribute to meaningful, purpose-driven projects.

I’m excited to bring my skills in digital media and brand storytelling to help shape and grow unique offerings in sound healing and wellness. Whether through strategic content planning, design innovation, or marketing, my goal is to drive engagement and create impactful brand experiences.

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Language

English
Advanced
Italian
Beginner
Thai
Beginner

Work Experience

Brand Designer (Freelance) at The Ferm
January 11, 2030 - January 11, 2030
Led the transition of the brand from a B2B focused model to a B2C strategy, expanding market reach and customer base. Redesigned brand storytelling based on the founder’s background, successfully enhancing consumer engagement and brand awareness. Created strategic content plans and marketing touchpoints across social media, packaging, and digital platforms. Developed imaginative, SEO optimized content aimed at significantly increasing organic visibility (60% projected).
Branding Intern at Guangzhou Guanyue Network Technology
May 1, 2025 - July 1, 2025
Collaborated closely with cross-functional teammates to translate strategic direction into polished, on-brand design solutions. Responsible for producing high-quality video content across digital platforms, including editing, motion graphics, and sound design. Presented creative concepts to stakeholders and brought strong communication and interpersonal skills to the table.
Graphic Designer (Freelance) at Pack Moo
November 1, 2022 - January 1, 2023
Designed logos, graphics, and templates for social media and brand use. Collaborated with cross-functional teams to brainstorm, storyboard, and create engaging video and animation assets that drive customer engagement and conversion. Created basic brand guidelines for consistent visual use.

Education

MA Design and Branding at Loughborough University
September 1, 2024 - September 1, 2025
BS Visual Communication Design at Guangzhou Business College
September 1, 2020 - June 30, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Retail, Professional Services, Software & Internet