Available to hire
Hello, I’m Gessica Hernandez, a creative and detail-oriented graphic designer with a background in journalism and a certificate in Graphic Design from BCIT. I’m passionate about visual storytelling, brand identity, and illustration, and skilled in Adobe Creative Suite. Known for producing clean, concept-driven work across digital and print formats, I’m excited to bring my diverse experiences and strong design instincts to meaningful, values-driven projects. Let’s get to know each other.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Portuguese
Fluent
Work Experience
Packaging Designer (Freelance) at Client Project
January 1, 2025 - PresentDeveloped a full packaging concept and label system for a real client, from research to final design. Created visual identity elements including logo, type selection, color palette, and product layout. Delivered high-resolution mockups and print-ready files using Illustrator and Photoshop. Focused on balancing functionality with an eye-catching and cohesive brand aesthetic.
Packaging Designer (Freelance) at Client Project
January 1, 2025 - July 9, 2025Developed a full packaging concept and label system for a real client, from research to final design. Created visual identity elements including logo, type selection, color palette, and product layout. Delivered high-resolution mockups and print-ready files using Illustrator and Photoshop. Focused on balancing functionality with an eye-catching and cohesive brand aesthetic.
Packaging Designer (Freelance) at Client Project
January 1, 2025 - December 31, 2025Developed a full packaging concept and label system for a real client, from research to final design. Created visual identity elements including logo, type selection, color palette, and product layout. Delivered high-resolution mockups and print-ready files using Illustrator and Photoshop. Focused on balancing functionality with an eye-catching and cohesive brand aesthetic.
GEC Educator at Lululemon
January 1, 2021 - PresentSelected for Salesforce Pilot Team, providing feedback during system transition and supporting the onboarding of educators. Participated in Holiday Shop Support to streamline operations during peak seasons. Delivered exceptional support through phone, live chat, and email across a high volume of guest inquiries. Supported technical troubleshooting, product returns, order issues, and data integrity maintenance. Led peer shadowing and floor communication strategies as part of temporary Floor Support role. Identified floor trends, collaborated with cross-functional teams, and provided attendance tracking and coaching on metrics.
GEC Educator at Lululemon
January 1, 2021 - PresentSelected for Salesforce Pilot Team, providing feedback during system transition and supporting the onboarding of educators. Participated in Holiday Shop Support to streamline operations during peak seasons. Delivered exceptional support through phone, live chat, and email across a high volume of guest inquiries. Supported technical troubleshooting, product returns, order issues, and data integrity maintenance. Led peer shadowing and floor communication strategies as part of temporary Floor Support role. Identified floor trends, collaborated with cross-functional teams, and provided attendance tracking and coaching on metrics.
GEC Educator at Lululemon
January 1, 2021 - June 12, 2024Selected for Salesforce Pilot Team, providing feedback during system transition and supporting the onboarding of educators. Participated in Holiday Shop Support to streamline operations during peak seasons. Delivered exceptional support through phone, live chat, and email across a high volume of guest inquiries. Supported technical troubleshooting, product returns, order issues, and data integrity maintenance. Led peer shadowing and floor communication strategies as part of temporary Floor Support role. Identified floor trends, collaborated with cross-functional teams, and provided attendance tracking and coaching on metrics.
Social Media Assistant Manager at Fisio Home
December 31, 2018 - July 13, 2025Managed digital content and improved client engagement by 40%. Oversaw online communications, digital records, and marketing initiatives and designed posts. Ensured consistent visual identity across platforms.
Social Media Assistant Manager at Fisio Home
December 31, 2018 - July 9, 2025Managed digital content and improved client engagement by 40%. Oversaw online communications, digital records, and marketing initiatives and designed posts. Ensured consistent visual identity across platforms.
Social Media Assistant Manager at Fisio Home
January 1, 2017 - December 31, 2018Managed digital content and improved client engagement by 40%. Oversaw online communications, digital records, and marketing initiatives and designed posts. Ensured consistent visual identity across platforms.
Education
Bachelor’s Degree at Universaidade Anhembi Morumbi
January 1, 2010 - December 31, 2013Bachelor’s Degree at Universaidade Anhembi Morumbi
January 1, 2010 - December 31, 2013Diploma at ILAC
January 1, 2021 - December 31, 2023Bachelor’s Degree at Universidade Anhembi Morumbi
January 1, 2010 - December 31, 2013Marketing & Sales Diploma at ILAC
January 1, 2021 - December 31, 2023Certificate in Graphic Design at British Columbia Institute of Technology (BCIT)
January 11, 2030 - August 19, 2025Qualifications
Graphic Design Certificate
January 1, 2023 - December 31, 2025Marketing & Sales Diploma
January 1, 2021 - December 31, 2023Graphic Design Certificate
January 1, 2023 - January 1, 2025Graphic Design Certificate
January 1, 2023 - December 31, 2025Graphic Design Certificate
January 11, 2030 - August 19, 2025Industry Experience
Retail, Consumer Goods, Education, Media & Entertainment, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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