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Hi, I'm Anjali Maurya, a passionate and experienced digital marketing professional with over 4 years in the industry. I specialize in paid marketing, focusing on SEM, PPC, Google Ads, Bing Ads, and social media marketing. I've managed sizable budgets across EMEA regions and pride myself on using data-driven strategies to optimize campaign performance and achieve client goals. I love collaborating with teams to create effective lead generation and brand awareness campaigns, continuously learning and adapting to new tools and trends. When not working on campaigns, I enjoy analyzing performance data and developing actionable insights to drive better results.…Hi, I'm Anjali Maurya, a passionate and experienced digital marketing professional with over 4 years in the industry. I specialize in paid marketing, focusing on SEM, PPC, Google Ads, Bing Ads, and social media marketing. I've managed sizable budgets across EMEA regions and pride myself on using data-driven strategies to optimize campaign performance and achieve client goals. I love collaborating with teams to create effective lead generation and brand awareness campaigns, continuously learning and adapting to new tools and trends. When not working on campaigns, I enjoy analyzing performance data and developing actionable insights to drive better results.

Anjali Maurya

PPC Manager, Digital Marketer, Performance Marketer, +2

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Hi, I'm Anjali Maurya, a passionate and experienced digital marketing professional with over 4 years in the industry. I specialize in paid marketing, focusing on SEM, PPC, Google Ads, Bing Ads, and social media marketing. I've managed sizable budgets across EMEA regions and pride myself on using data-driven strategies to optimize campaign performance and achieve client goals. I love collaborating with teams to create effective lead generation and brand awareness campaigns, continuously learning and adapting to new tools and trends. When not working on campaigns, I enjoy analyzing performance data and developing actionable insights to drive better results.…Hi, I'm Anjali Maurya, a passionate and experienced digital marketing professional with over 4 years in the industry. I specialize in paid marketing, focusing on SEM, PPC, Google Ads, Bing Ads, and social media marketing. I've managed sizable budgets across EMEA regions and pride myself on using data-driven strategies to optimize campaign performance and achieve client goals. I love collaborating with teams to create effective lead generation and brand awareness campaigns, continuously learning and adapting to new tools and trends. When not working on campaigns, I enjoy analyzing performance data and developing actionable insights to drive better results.

Available to hire

Hi, I’m Anjali Maurya, a passionate and experienced digital marketing professional with over 4 years in the industry. I specialize in paid marketing, focusing on SEM, PPC, Google Ads, Bing Ads, and social media marketing. I’ve managed sizable budgets across EMEA regions and pride myself on using data-driven strategies to optimize campaign performance and achieve client goals.

I love collaborating with teams to create effective lead generation and brand awareness campaigns, continuously learning and adapting to new tools and trends. When not working on campaigns, I enjoy analyzing performance data and developing actionable insights to drive better results.

Skills

Google Ads

Facebook Ads

SEO

Experience Level

Google Ads

Expert

Facebook Ads

Expert

SEO

Intermediate

Language

English

Advanced

Hindi

Advanced

Work Experience

Digital Marketing Executive at ALTOS ENGG PVT LTD

September 1, 2020 - April 30, 2021

Supported branding, digital marketing messaging, and advertising campaigns by engaging with followers on business promotion. Handled clients on e-commerce and various social media platforms. Assisted with capturing and analyzing social media metrics, and responded to comments, posts, and questions on various channels under marketing team supervision.

SEM Analyst at Qlikmatrix Pvt Ltd

August 1, 2021 - February 28, 2023

Handled projects for the EMEA region with a budget of 3 to 4 million dollars. Optimized and enhanced performance on Google, Bing Ads, and search ads SA360. Managed ad copy updates during promos and keyword expansion. Performed daily budget management across accounts and worked towards achieving targets.

Google Ads Specialist at Collegedunia

August 1, 2023 - February 29, 2024

Built, set up, and optimized campaigns across search platforms. Created strategies for lead generation and sales campaigns. Prepared client reports and provided insights for improvement. Assisted in planning and implementation, working closely with team members to meet goals. Performed optimizations on keyword, audience, and device levels. Identified issues or underperformance in campaigns and developed strategies to address them. Set and adjusted bids to maximize ROI and stay within budget. Created and presented regular performance reports.

Sr. Google Ads Specialist at Blue Leaf Corporate Solutions P Ltd

April 1, 2024 - June 11, 2024

Running campaigns for brand awareness and lead generation across pan-India locations. Identified and researched relevant keywords aligned to business objectives. Implemented and monitored conversion tracking to measure campaign effectiveness. Wrote compelling ad copy and designed effective creatives. Tracked and analyzed key metrics such as CTR, conversion rates, and CPC. Analyzed test results and implemented improvements. Managed Google and Facebook campaigns for sales.