I am a highly motivated, dynamic, and results-driven storyteller and digital creator based in Athens, Greece. With strong communication and presentation skills, I enjoy producing concepts, ideas, and engaging storytelling content both online and offline. I have experience working independently and within teams, leading and inspiring others while staying focused under pressure and orienting my work around research. I specialize in conceptual strategy and have consulted for brands and NGOs on enhancing their image with creative solutions. I am passionate about helping companies evolve from marketing-driven to values-driven entities, taking social, business, political, legal, economic, and environmental factors into account in their brand activism.

Danae Protopapa

I am a highly motivated, dynamic, and results-driven storyteller and digital creator based in Athens, Greece. With strong communication and presentation skills, I enjoy producing concepts, ideas, and engaging storytelling content both online and offline. I have experience working independently and within teams, leading and inspiring others while staying focused under pressure and orienting my work around research. I specialize in conceptual strategy and have consulted for brands and NGOs on enhancing their image with creative solutions. I am passionate about helping companies evolve from marketing-driven to values-driven entities, taking social, business, political, legal, economic, and environmental factors into account in their brand activism.

Available to hire

I am a highly motivated, dynamic, and results-driven storyteller and digital creator based in Athens, Greece. With strong communication and presentation skills, I enjoy producing concepts, ideas, and engaging storytelling content both online and offline. I have experience working independently and within teams, leading and inspiring others while staying focused under pressure and orienting my work around research.

I specialize in conceptual strategy and have consulted for brands and NGOs on enhancing their image with creative solutions. I am passionate about helping companies evolve from marketing-driven to values-driven entities, taking social, business, political, legal, economic, and environmental factors into account in their brand activism.

See more

Language

Greek, Modern
Fluent
English
Advanced

Work Experience

Visual Storytelling Creator at Self Employed
January 1, 2016 - June 10, 2024
Lead conceptual strategist and storytelling creator focused on digital and offline content. Developed concepts, ideas, creative briefs, as well as social media content and visual presentations. Consulted with brands and NGOs to build and enhance their image through strategic guidance and creative solutions. Specialized in brand activism to evolve companies into values-driven entities across social, business, political, legal, economic, and environmental dimensions.
Digital Marketing Associate & Project Leader > European Program at WWF Greece
January 1, 2015 - January 1, 2016
Designed digital marketing strategies for various projects and programs. Created social media calendars with copy and visuals targeting different sectors. Led fundraising proposals targeting diverse donors including individuals, corporations, private institutions, and EU programs. Acted as project leader for Greece in an international program involving 13 countries.
Conceptual Digital Strategist & Storyteller, Social Media Manager at Digitall
January 1, 2015 - December 31, 2015
Developed new business through trend monitoring and innovation. Created digital content and storytelling for integrated campaigns involving websites, microsites, applications, activations, targeted emails, and social media accounts. Won a social media award for Facebook application copy. Managed projects by applying processes and methodologies to meet objectives.
Social & Cause Marketing-Communications Director at Fashion Targets Breast Cancer
January 1, 2011 - December 31, 2012
Developed marketing strategy by creating and managing pro-bono partnerships with agencies and influencers that enhanced campaign awareness. Developed fundraising proposals, presentations, and campaigns targeting donors. Organized fundraising events and outdoor exhibitions to raise funds effectively.
Development & Communications Director at Protection of the Mediterranean Monk Seal
January 1, 2003 - September 30, 2010
Managed branding and marketing strategy including design, implementation, monitoring, and evaluation. Expanded media partnerships by writing press releases, guiding creative briefs for TV, radio, and print ads, social media content, and interviews. Directed fundraising efforts by preparing conceptual proposals and presentations for public and private funding. Designed and managed a department supervising a team of 7 experts.
Client Service Account Manager at Fortune Advertising Agency
January 1, 2001 - December 31, 2003
Managed client services and accounts at a leading advertising group in Greece. Collaborated with creative, production, and media planning departments to deliver advertising projects and campaigns.
Re-ordering Department at Carrefour International Hypermarket Retailer
January 1, 2000 - December 31, 2001
Handled re-ordering operations within a major international hypermarket retailer.
Visual Storytelling Creator at Self Employed - Storytelling Creator-Digital Creator
January 1, 2016 - June 7, 2024
Conceptual strategist creating concepts, ideas, and creative briefs. Storytelling creator delivering online and offline content. Social media content and visual creator. Presentations and proposals creator. Brand and NGO consultant providing strategic guidance and creative solutions. Brand activism consultant facilitating the evolution of companies and brands from marketing-driven to values-driven with focus on social, business, political, legal, economic, and environmental aspects.
Digital Marketing Associate & Project Leader > European Program at WWF Greece
January 1, 2015 - January 1, 2016
Designed digital marketing strategies for various projects and programs. Created social media calendars with copy and visuals across sectors. Developed fundraising proposals targeting individuals, corporations, private institutions, and EU programs. Served as project leader for Greece on an international program involving 13 countries.
Conceptual Digital Strategist & Storyteller, Social Media Manager at Digitall
January 1, 2015 - December 31, 2015
Business development to grow agency using trend monitoring and strategy optimization. Created digital content and storytelling for integrated campaigns including websites, micro-sites, applications, activations, targeted emails, and social media. Won Social Media Award for a Facebook application copy. Managed projects applying processes and methods to meet objectives.
Social & Cause Marketing-Communications Director at Fashion Targets Breast Cancer
January 1, 2011 - December 31, 2012
Developed and implemented marketing strategy including pro-bono partnerships with digital marketing agencies, advertising firms, and influencers/bloggers to increase awareness. Created fundraising strategy including proposals, presentations and campaigns for existing and potential donors including individuals and organizations. Managed event strategy for fundraising events and outdoor exhibitions.
Development & Communications Director at Protection of the Mediterranean Monk Seal
January 1, 2003 - September 30, 2010
Designed, implemented, monitored, and evaluated branding and marketing strategies. Expanded media partnerships and was responsible for press releases, articles, TVCs, radio spots, print ads, social media content, and interviews. Directed development and fundraising with proposals targeting private and public funding sources. Managed a team of 7 experts by designing and supervising a new department.
Client Service Account Manager at Fortune Advertising Agency
January 1, 2001 - December 31, 2003
Served as account manager for clients in a leading advertising group. Collaborated with creative, production, and media planning departments.
Re-ordering Department at Carrefour International Hypermarket Retailer
January 1, 2000 - December 31, 2001
Worked in re-ordering department at Carrefour.

Education

MSc at Staffordshire University
January 1, 1999 - December 31, 2000
Postgraduate Certificate at South Bank University of London - London, UK
January 1, 2000 - December 31, 2000
BA (Honours) at University of Wales Aberystwyth
January 11, 2030 - July 7, 2025
Graduate Diploma at Staffordshire University
January 11, 2030 - July 7, 2025
MSc at Staffordshire University
January 1, 1999 - December 31, 2000

Qualifications

Add your qualifications or awards here.

Industry Experience

Non-Profit Organization, Media & Entertainment, Professional Services, Retail, Education