I am a dynamic and detail-driven creative strategist with a passion for building strong, authentic brands. I have extensive experience crafting compelling content, developing brand strategies, and leading creative campaigns that connect with audiences. I excel at managing projects, optimizing workflows, and collaborating with teams to bring brand visions to life. Always, I prioritize creativity, clarity, and achieving top-tier results. My work spans various industries where I’ve successfully blended storytelling and strategic planning to enhance brand identity and engagement. I thrive in dynamic environments and enjoy fostering genuine connections through authentic and people-first brand voices. My strong background in both content creation and technical knowledge enables me to deliver impactful marketing and communication solutions.

Stefania Siminic Brand

I am a dynamic and detail-driven creative strategist with a passion for building strong, authentic brands. I have extensive experience crafting compelling content, developing brand strategies, and leading creative campaigns that connect with audiences. I excel at managing projects, optimizing workflows, and collaborating with teams to bring brand visions to life. Always, I prioritize creativity, clarity, and achieving top-tier results. My work spans various industries where I’ve successfully blended storytelling and strategic planning to enhance brand identity and engagement. I thrive in dynamic environments and enjoy fostering genuine connections through authentic and people-first brand voices. My strong background in both content creation and technical knowledge enables me to deliver impactful marketing and communication solutions.

Available to hire

I am a dynamic and detail-driven creative strategist with a passion for building strong, authentic brands. I have extensive experience crafting compelling content, developing brand strategies, and leading creative campaigns that connect with audiences. I excel at managing projects, optimizing workflows, and collaborating with teams to bring brand visions to life. Always, I prioritize creativity, clarity, and achieving top-tier results.

My work spans various industries where I’ve successfully blended storytelling and strategic planning to enhance brand identity and engagement. I thrive in dynamic environments and enjoy fostering genuine connections through authentic and people-first brand voices. My strong background in both content creation and technical knowledge enables me to deliver impactful marketing and communication solutions.

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Language

German
Advanced
English
Advanced
Romanian, Moldavian, Moldovan
Fluent

Work Experience

Brand Content Specialist (Remote) at Namecheap
January 1, 2023 - June 14, 2024
Lead internal campaigns and global communications that align teams and support company culture. Own and write all LinkedIn employer branding content focused on talent attraction and tech recruitment, including projects like the Thunderbolt project in Portugal. Collaborate with HR and engineering teams to craft stories spotlighting people, innovation, and benefits. Developed a scalable content strategy for LinkedIn to boost engagement and brand visibility. Initiated an internal mental health program and led communications around wellbeing, learning, and team connection.
Creative Strategist (Remote) at Millennium Pro Design
January 1, 2021 - December 31, 2022
Performed brand and campaign copywriting, brand strategy and briefing, campaign strategy, briefing and planning. Conducted qualitative and quantitative market research and contributed to new product development.
Brand Manager & Copywriter (Hybrid) at Lofty Ideas SRL
August 1, 2016 - April 30, 2020
Led conversion efforts, produced social media and website content, created campaign copywriting, built community presence on Facebook and Instagram, and handled employee branding.
Content Specialist Tech Industry (Remote) at Namecheap & Spaceship.com
January 1, 2023 - Present
Created content pillars and campaigns to attract and engage internal communications. Highlighted employee stories and company culture through storytelling. Wrote and edited social media content aligned with employer branding goals. Collaborated with People teams to shape an authentic, people-first brand voice. Owned LinkedIn strategy with a focus on talent branding.
Brand Manager & Copywriter (Hybrid) at Lofty Ideas Agency
April 30, 2020 - August 28, 2025
Led conversion social media and website content campaign copywriting. Built community on Facebook and Instagram. Focused on employee branding and creative strategy.
Creative Strategist Ecommerce Luxury Beauty (Remote) at Millennium Pro Design
December 31, 2022 - August 28, 2025
Handled brand and campaign copywriting, brand strategy and briefing, campaign strategy, briefing and planning. Conducted market qualitative & quantitative research, and new product development.
Salesforce Admin & Trainer (Remote) at NTT Data Germany
May 31, 2018 - August 28, 2025
Led Salesforce CRM administration and development to streamline business processes. Managed training programs for teams and clients to ensure effective platform utilization. Oversaw content migration and system enhancements to align with strategic objectives.

Education

Master of Science at Manchester Metropolitan University
January 1, 2016 - December 31, 2017
Bachelor of Science at Transilvania University
January 1, 2013 - December 31, 2016
Master of Science in International Hospitality & Tourism Business Management at Manchester Metropolitan University
January 1, 2016 - December 31, 2017
Bachelor of Science in Computer Science in German at Transilvania University
January 1, 2013 - December 31, 2016
Bachelor of Psychology at Spiru Haret University
January 1, 2013 - December 31, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Travel & Hospitality, Non-Profit Organization, Computers & Electronics, Retail