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I’m a strategy- and results-driven digital marketer with 6+ years of experience building paid and organic marketing funnels for financial, e-commerce, and social media brands. I excel at turning data into actionable campaigns that boost brand visibility, engagement, and lead generation across Meta, LinkedIn, and Google Ads. Collaborating with cross-functional teams, I design content strategies, optimize campaigns, and present clear performance insights to leadership. I’m excited to grow further in Digital Marketing Management and help diverse clients achieve measurable ROI.…I’m a strategy- and results-driven digital marketer with 6+ years of experience building paid and organic marketing funnels for financial, e-commerce, and social media brands. I excel at turning data into actionable campaigns that boost brand visibility, engagement, and lead generation across Meta, LinkedIn, and Google Ads. Collaborating with cross-functional teams, I design content strategies, optimize campaigns, and present clear performance insights to leadership. I’m excited to grow further in Digital Marketing Management and help diverse clients achieve measurable ROI.

Sonam Negi

Digital Marketer, Social Media Manager, Content Strategist, +3

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I’m a strategy- and results-driven digital marketer with 6+ years of experience building paid and organic marketing funnels for financial, e-commerce, and social media brands. I excel at turning data into actionable campaigns that boost brand visibility, engagement, and lead generation across Meta, LinkedIn, and Google Ads. Collaborating with cross-functional teams, I design content strategies, optimize campaigns, and present clear performance insights to leadership. I’m excited to grow further in Digital Marketing Management and help diverse clients achieve measurable ROI.…I’m a strategy- and results-driven digital marketer with 6+ years of experience building paid and organic marketing funnels for financial, e-commerce, and social media brands. I excel at turning data into actionable campaigns that boost brand visibility, engagement, and lead generation across Meta, LinkedIn, and Google Ads. Collaborating with cross-functional teams, I design content strategies, optimize campaigns, and present clear performance insights to leadership. I’m excited to grow further in Digital Marketing Management and help diverse clients achieve measurable ROI.

Available to hire

I’m a strategy- and results-driven digital marketer with 6+ years of experience building paid and organic marketing funnels for financial, e-commerce, and social media brands. I excel at turning data into actionable campaigns that boost brand visibility, engagement, and lead generation across Meta, LinkedIn, and Google Ads.

Collaborating with cross-functional teams, I design content strategies, optimize campaigns, and present clear performance insights to leadership. I’m excited to grow further in Digital Marketing Management and help diverse clients achieve measurable ROI.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Hindi

Advanced

Work Experience

Social Media Lead at MCI India (Marketing Agency)

July 1, 2024 - June 5, 2024

Drove multi-brand social media growth and engagement for multiple brands by executing high-impact campaigns that improved brand visibility and audience reach. Led social media strategies for prominent clients in finance, pharmaceuticals, and event management to boost brand awareness and lead generation. Managed and optimized high-budget paid campaigns on Meta, LinkedIn, and Google Ads by leveraging data-driven insights to maximize ROI and audience conversion. Developed content marketing strategies using analytics and trend forecasting to improve engagement and retention while outperforming industry benchmarks. Presented strategic performance reports to leadership to ensure continuous optimization aligned with business goals.

Senior Associate: Social Media Marketing at Bhargava Phytolab Pvt Ltd (Pharmaceuticals)

February 1, 2023 - July 1, 2024

Managed paid social media campaigns on Facebook and Instagram incorporating creative copywriting and market research including competitor analysis. Created and curated engaging content including images, videos, and written copy tailored to audience and platform. Monitored social media trends and competitors to identify opportunities and stay ahead. Conducted regular data analysis and performance tracking to measure campaign effectiveness and optimize strategies. Stayed updated on industry best practices and emerging platforms to continuously improve campaign performance.

Senior Associate: Social Media & Search Engine Optimization at Univest (Fintech)

December 1, 2021 - January 31, 2023

Managed content development focusing on financial instruments to support community-based investing globally. Executed social media strategies generating leads via organic and paid campaigns to enhance brand visibility. Managed multiple social media platforms ensuring consistent brand messaging and engaging content. Optimized influencer marketing to increase visibility across target customer segments. Oversaw ASO and SEO strategies for application and website.

Social Media Marketing & Search Engine Optimization Executive at BO International (Cosmetic)

August 1, 2020 - November 30, 2022

Managed social media marketing and optimization for brands including Veda Oils, Organic Kitchen, and Plant Powered. Oversaw influencer marketing, content marketing, and creative department. Achieved first-page product rankings through SEO practices, driving 25% sales growth in 6 months. Also responsible for ad management, content strategy, website building, email marketing, product styling, and marketing automation.

Senior Associate: Social Media Marketing at Bhargava Phytolab Pvt Ltd

February 1, 2023 - July 1, 2024

Managed Facebook and Instagram paid social media campaigns, incorporating creative copywriting and thorough market research, including competitor analysis. Created and curated compelling content, including images, videos, and written copy, tailored to the target audience and platform. Monitored social media trends, competitors, and industry news to identify opportunities and stay ahead of the curve. Conducted regular data analysis and performance tracking to measure the effectiveness of campaigns, identify areas for improvement, and optimize strategies accordingly.

Senior Associate: Social Media & SEO at Univest (Fintech)

December 1, 2021 - January 31, 2023

Managing content development focusing upon the showcase of financial instruments like Stocks, Derivatives, Mutual Funds, and ETF to build upon firm’s purpose of addressing the challenges of community-based investing globally. Developed and executed social media strategies, generating leads through organic optimization and paid campaigns to enhance brand visibility. Managed all social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube, ensuring consistent brand messaging and engaging content. Optimizing Influencer Marketing to enable more visibility across target customer-segments for building higher ROI. Managing the practices and strategies of ASO and SEO for application & website.

Social Media Marketing & SEO Executive at BO International (Cosmetics)

August 1, 2020 - November 30, 2022

Managed Social media marketing & Optimization for firm’s brands: Veda Oils, Organic Kitchen, and Plant Powered. Oversaw influencer marketing, content marketing and creative department for all brands. Achieved first-page product rankings on Google through SEO practices (on-page and off-page), driving 25% sales growth within 6 months.