Available to hire
I am a dedicated advertising professional with extensive experience managing integrated campaigns for major brands like Coca-Cola, Pepsi, Trendyol, and SOCAR. I specialize in driving engagement, optimizing paid and organic traffic, and delivering high-ROI marketing strategies that ensure client satisfaction and retention.
I thrive in cross-functional environments leading diverse teams to meet deadlines and exceed campaign goals. Passionate about combining creativity with analytics, I successfully launched websites and streamlined workflows for effective reporting, always prioritizing client needs and business growth.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Work Experience
Advertising Campaign Manager at Smart Group Advertising Agency
January 1, 2021 - June 5, 2024Executed over 25 integrated campaigns for brands including Coca-Cola, Pepsi, Trendyol, and SOCAR, resulting in a 35% boost in engagement. Increased organic traffic by 40% through targeted SEO fixes and a content strategy optimized for performance. Improved ad click-through rates by 50% with A/B testing creatives and refined audience segmentation on platforms like Meta and Google Ads. Directed cross-functional teams to deliver branded assets and digital materials on time. Managed paid media budgets to generate double the ROI. Launched and managed client websites aligning UX design with campaign goals and SEO standards. Reduced lead acquisition costs by 30% through campaign restructuring and optimized channel strategies. Achieved a 45% increase in client retention by streamlining campaign reporting workflows and providing actionable insights in monthly reviews.
Event Marketing Manager at BTL Agency
January 1, 2020 - December 31, 2021Delivered more than 25 corporate and public events, managing full-cycle logistics, branding, and stakeholder coordination. Successfully attracted 40% more foot traffic by leveraging Meta Ads promotions integrated into event plans. Aligned event themes with marketing objectives to enhance brand recall during physical activations. Led vendor negotiations and scheduling resulting in a 20% reduction in operational overhead without compromising quality. Coordinated with multiple internal teams to ensure consistent messaging and experience delivery across all customer touchpoints. Maintained a 100% on-time event execution rate under tight deadlines and dynamic client demands.
Marketing Assistant at Toprak Agency
January 1, 2020 - December 31, 2021Organized over 25 corporate and public events with responsibilities spanning full-cycle logistics, branding, and stakeholder coordination. Integrated Meta Ads promotions that boosted foot traffic by 40%. Designed 50+ visuals using Canva adhering to brand guidelines and seasonal themes. Utilized Google Analytics to analyze web metrics, identifying top-performing content for strategic reuse.
Advertising Campaign Manager at Smart Group Advertising Agency
January 1, 2021 - PresentManaged and executed over 25 integrated advertising campaigns for major clients including Coca-Cola, Pepsi, Trendyol, and SOCAR, leading to a 35% boost in engagement. Improved organic traffic by 40% through targeted SEO and content strategy. Increased ad click-through rates by 50% via A/B testing and refined audience segmentation on digital platforms such as Meta and Google Ads. Directed cross-functional teams to deliver branded assets and digital deliverables on time. Optimized media budget allocation generating double ROI, and reduced lead acquisition costs by 30%. Managed multiple client websites ensuring UX design alignment and SEO compliance. Enhanced client retention by 45% through effective campaign reporting and actionable insights.
Event Marketing Manager at BTL Agency
January 1, 2021 - August 8, 2025Led the planning and execution of over 25 corporate and public events overseeing logistics, branding, and stakeholder coordination. Increased foot traffic by 40% by integrating Meta Ads into event promotion plans. Ensured event themes aligned with marketing objectives to enhance brand recall. Negotiated with vendors, reducing operational costs by 20% without quality compromise. Collaborated closely with multiple internal teams to maintain consistent messaging and delivered projects with a 100% on-time execution rate despite tight deadlines.
Marketing Assistant at Toprak Agency
January 1, 2021 - August 8, 2025Supported the delivery of corporate and public events including logistics and branding coordination. Boosted event attendance by 40% through Meta Ads promotions. Designed over 50 visuals using Canva aligned with brand guidelines and seasonal themes. Conducted basic web analytics using Google Analytics to identify top-performing content and inform future campaigns.
Advertising Campaign Manager at Smart Group Advertising Agency
January 1, 2021 - PresentManaged and executed over 25 integrated advertising campaigns for high-profile clients such as Coca-Cola, Pepsi, Trendyol, and SOCAR, achieving a 35% increase in engagement. Improved organic traffic by 40% using SEO and optimized content strategies. Led 10+ cross-functional teams to ensure timely delivery of branded assets and digital content. Enhanced ad CTR by 50% through A/B testing and better audience segmentation on platforms like Meta and Google Ads. Launched and managed client websites focusing on UX and SEO. Reduced lead acquisition costs by 30% and doubled ROI by reallocating paid media budgets. Boosted client retention by 45% through systematic reporting and actionable insights.
Event Marketing Manager at BTL Agency
January 1, 2021 - September 4, 2025Successfully delivered over 25 corporate and public events handling full logistics, branding, and stakeholder coordination. Integrated Meta Ads into event promotion increasing foot traffic by 40%. Managed vendor negotiations and schedules, reducing operational costs by 20% without quality loss. Collaborated closely with multiple internal teams to ensure consistent branding and messaging. Maintained a 100% on-time execution rate under challenging deadlines and client demands.
Marketing Assistant at Toprak Agency
January 1, 2021 - September 4, 2025Supported the delivery of over 25 events managing logistics and branding. Boosted event attendance by 40% through Meta Ads promotion integration. Created more than 50 visuals aligned with brand guidelines using Canva. Conducted basic web analytics with Google Analytics to identify top-performing content for reuse, contributing to marketing strategy development.
Education
MBA at Doğuş University
January 1, 2019 - December 31, 2019BSc at Azerbaijan State University of Economics
January 1, 2017 - December 31, 2017MBA at Doğuş University
January 1, 2019 - August 8, 2025BSc in Consumer Goods Expertise and Marketing at Azerbaijan State University of Economics
January 1, 2017 - August 8, 2025MBA, Master of Business Administration at Doğuş University
January 1, 2019 - September 4, 2025BSc in Consumer Goods Expertise and Marketing at Azerbaijan State University of Economics
January 1, 2017 - September 4, 2025Qualifications
Industry Experience
Consumer Goods, Retail, Media & Entertainment, Professional Services, Energy & Utilities, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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