Available to hire
I am a dynamic communications professional with a passion for storytelling, brand strategy, and digital media. Throughout my career, I have honed my skills in crafting compelling narratives and executing strategic communications plans that drive brand engagement and audience growth. I thrive in fast-paced environments and am committed to delivering clear, impactful messaging that resonates emotionally and results in meaningful connections.
I bring a blend of creativity, precision, and analytical thinking to my work, drawing from diverse roles in publishing, broadcasting, and marketing. I enjoy collaborating across teams to align messages with business goals and to build strong relationships with stakeholders, media, and audiences alike. My goal is always to elevate brand presence and foster lasting engagement through strategic and thoughtful communication.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Advanced
Work Experience
Business Communications Manager at Unknown
May 1, 2025 - June 6, 2024Led the Communications Department providing strategic direction and fostering high performance. Crafted and executed strategic narratives shaping the company’s brand ethos across multiple platforms. Developed and implemented communication plans aligned with organisational objectives. Created compelling narratives and consistent messaging for campaigns, projects, and initiatives. Oversaw content creation across digital, print, and multimedia channels to enhance brand engagement. Nurtured strong media relationships to secure coverage and promote thought leadership.
Corporate Storyteller at Heritors Labs Limited
October 1, 2024 - May 31, 2025Crafted and executed strategic narratives shaping the company's brand ethos across multiple platforms. Developed marketing strategies to deepen audience connection and amplify brand presence. Produced multimedia content aligning with brand voice and SEO best practices while integrating storytelling with analytics. Led campaign ideation and execution for high-impact projects ensuring cohesion across touchpoints. Served as key liaison for media and PR engagements, building strong relationships that enhance brand equity.
Brands & Digital Strategy Lead at Heritors Labs
January 1, 2024 - June 6, 2024Led the development and execution of social media strategies for various brands to elevate digital presence, engagement, and audience growth. Crafted and managed platform-specific content calendars and scheduled posts ensuring timely engagement. Formulated brand identities and market positioning strategies. Built brand guidelines ensuring application across all formats. Mined audience insights and platform analytics to fine-tune messaging, boost conversion rates, and inform strategic pivots. Integrated brand storytelling aligning with business goals in collaboration with multiple teams to maintain synergy and momentum.
Marketing Lead at Cedar Islands Limited
August 1, 2023 - June 6, 2024Led overall marketing vision and execution for Cedar Coco and affiliated brands, building campaigns resonating across retail and corporate audiences. Oversaw brand strategy, creative direction, and product marketing to reinforce identity and expand market presence. Collaborated with cross-functional teams in sales, distribution, and R&D to align messaging with market insights and revenue goals. Drove storytelling initiatives through digital and offline channels including packaging, events, influencer partnerships, and corporate activations.
Client Relationship Officer at Cedar Islands Limited
May 1, 2022 - January 31, 2025Managed client feedback using CRM tools such as Zoho CRM and Excel. Established solid rapport with clients and internal stakeholders ensuring 100% satisfaction. Liaised with dispatch and delivery teams to ensure smooth product transitions with zero delays or losses. Managed client inquiries and orders via social media channels. Maintained the company’s clientele database and coordinated with R&D team to perform market research surveys.
Editor and Proofreader at Winmat Publishers Limited
July 1, 2022 - September 30, 2022Edited and proofread manuscripts and drafts of textbooks. Performed project tasks as assigned by the Project supervisor. Provided daily reports on assignment status. Collaborated with senior editors for grammar, spelling, punctuation, clarity, and style consistency. Researched facts and cross-referenced sources. Assisted in editorial content, brainstorming ideas, and content organization. Provided administrative support including author communications, proofreading, production coordination, market research, writing, social media management, and meeting attendance.
Business Communications Manager
May 1, 2025 - June 7, 2024Led the Communications Department, providing strategic direction and fostering high performance. Crafted and executed strategic narratives that shape the company's brand ethos across multiple platforms. Developed and implemented communications plans aligned with organisational objectives. Crafted compelling narratives and consistent messaging for campaigns, projects, and initiatives. Oversaw content creation across digital, print, and multimedia channels to enhance brand engagement. Nurtured strong media relationships to secure coverage and promote thought leadership.
Corporate Storyteller at Heritors Labs Limited
October 1, 2024 - May 31, 2025Crafted and executed strategic narratives that shape the company's brand ethos across multiple platforms. Developed marketing strategies that deepen audience connection and amplify brand presence. Produced multimedia content aligned with brand voice and SEO best practices, integrating storytelling with analytics. Led campaign ideation and execution for high-impact projects, ensuring cohesion across all touchpoints. Served as a key liaison for media and PR engagements, building strong relationships that enhance brand equity.
Brands & Digital Strategy Lead at Heritors Labs
January 1, 2024 - June 7, 2024Led the development and execution of social media strategies for Heritors Labs and its brands to elevate digital presence, engagement, and audience growth. Crafted and managed platform-specific content calendars, scheduled posts, and ensured timely engagement across all channels. Formulated brand identities and market positioning strategies across the business' innovation ecosystem. Built comprehensive brand guidelines and ensured consistent application across all digital, print, and experiential touchpoints. Mined audience insights and platform analytics to fine-tune messaging, boost conversion rates, and inform strategic pivots. Integrated brand storytelling with overarching business goals, collaborating with design, product, and partnerships teams to maintain synergy and momentum.
Marketing Lead at Cedar Islands Limited
August 1, 2023 - June 7, 2024Led the overall marketing vision and execution for Cedar Coco and affiliated brands, building campaigns that resonate across retail and corporate audiences. Oversaw brand strategy, creative direction, and product marketing to reinforce identity and expand market presence. Collaborated with cross-functional teams in sales, distribution, and R&D to align messaging with market insights and revenue goals. Drove storytelling initiatives through digital and offline channels, including packaging, events, influencer partnerships, and corporate activations.
Client Relationship Officer at Cedar Islands Limited
May 1, 2022 - January 31, 2025Managed client feedback using CRM tools such as Zoho CRM and Excel. Established a solid rapport with all clients and internal stakeholders to ensure their 100% satisfaction. Liaised with dispatch and delivery teams to ensure a smooth transition of products from the factory warehouse to clients and supermarkets with the aim of zero delays and losses. Took care of all client enquiries and orders using the company’s social media channels (Instagram, WhatsApp Business). Managed the company’s clientele database system. Liaised with the Research and Development team to perform market research surveys, especially on new products yet to be released on the market.
Editor and Proofreader at Winmat Publishers Limited
July 1, 2022 - September 30, 2022Edited and proofread manuscripts and drafts of textbooks. Performed all tasks assigned by the Project supervisor. Provided daily reports of all tasks assigned by the Project Supervisor at the end of every workday. Collaborated with senior editors to ensure grammar, spelling, punctuation, clarity, and style consistency. Researched to ensure accuracy, verifying facts, and cross-referencing sources. Assisted in editorial content, brainstorming ideas, and content organization. Provided administrative support to the editorial team, including author communication, proofreading, production coordination, market research, writing, social media management, and attending meetings.
Education
Bachelor of Arts in Publishing Studies at Kwame Nkrumah University of Science and Technology
September 1, 2019 - November 30, 2023Senior High School Diploma at KNUST Senior High School
September 1, 2016 - May 31, 2019Bachelor of Arts at Kwame Nkrumah University of Science and Technology
September 1, 2019 - November 30, 2023High School Diploma at KNUST Senior High School
September 1, 2016 - May 31, 2019Qualifications
The Art of Storytelling, IESE Business School, Coursera
March 1, 2025 - March 31, 2025Marketing Communications for Professional Marketers, Oxford Learning Lab
September 1, 2024 - September 30, 2024INCREASE SEO TRAFFIC WITH WORDPRESS, COURSERA.ORG
May 1, 2023 - May 31, 2023INCREASE ENGAGEMENT TO YOUR INSTAGRAM BUSINESS PROFILE, COURSERA.ORG
May 1, 2023 - May 31, 2023CRITICAL THINKING, ALISON
November 1, 2023 - November 30, 2023DIGITAL MARKETING & ADVANCED COMMUNICATION, IDMC GHANA
February 1, 2024 - February 29, 2024THE PRINCIPLES OF EMOTIONAL INTELLIGENCE, LEADERSHIP AND COACHING, ALISON
February 1, 2024 - February 29, 2024National Service, HERITORS LABS
November 1, 2023 - September 30, 2024The Art of Storytelling, IESE Business School, Coursera
March 1, 2025 - March 31, 2025Marketing Communications for Professional Marketers, Oxford Learning Lab
September 1, 2024 - September 30, 2024INCREASE SEO TRAFFIC WITH WORDPRESS, COURSERA.ORG
May 1, 2023 - May 31, 2023INCREASE ENGAGEMENT TO YOUR INSTAGRAM BUSINESS PROFILE, COURSERA.ORG
May 1, 2023 - May 31, 2023CRITICAL THINKING, ALISON
November 1, 2023 - November 30, 2023DIGITAL MARKETING & ADVANCED COMMUNICATION, IDMC GHANA
February 1, 2024 - February 28, 2024THE PRINCIPLES OF EMOTIONAL INTELLIGENCE, LEADERSHIP AND COACHING, ALISON
February 1, 2024 - February 28, 2024National Service, HERITORS LABS
November 1, 2023 - September 30, 2024Industry Experience
Media & Entertainment, Consumer Goods, Retail, Professional Services, Manufacturing
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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