Hi, I'm Aisha Salam, a multidisciplinary graphic designer with over 6 years of experience working across branding, publication, social media, motion, and visual content. Having worked in India, the Middle East, and now Ireland, I bring a diverse and cross-cultural perspective to every project. I love storytelling through design and am driven by curiosity and adaptability. I specialize in art direction, creative strategy, and humanizing brands. Whether it's managing projects independently or collaborating with teams, I focus on delivering thoughtful and impactful design solutions rooted in clarity and purpose. I'm always excited to explore new creative challenges and craft meaningful visual experiences.…

Aisha Salam

Hi, I'm Aisha Salam, a multidisciplinary graphic designer with over 6 years of experience working across branding, publication, social media, motion, and visual content. Having worked in India, the Middle East, and now Ireland, I bring a diverse and cross-cultural perspective to every project. I love storytelling through design and am driven by curiosity and adaptability. I specialize in art direction, creative strategy, and humanizing brands. Whether it's managing projects independently or collaborating with teams, I focus on delivering thoughtful and impactful design solutions rooted in clarity and purpose. I'm always excited to explore new creative challenges and craft meaningful visual experiences.…

Available to hire

Hi, I’m Aisha Salam, a multidisciplinary graphic designer with over 6 years of experience working across branding, publication, social media, motion, and visual content. Having worked in India, the Middle East, and now Ireland, I bring a diverse and cross-cultural perspective to every project. I love storytelling through design and am driven by curiosity and adaptability.

I specialize in art direction, creative strategy, and humanizing brands. Whether it’s managing projects independently or collaborating with teams, I focus on delivering thoughtful and impactful design solutions rooted in clarity and purpose. I’m always excited to explore new creative challenges and craft meaningful visual experiences.

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Skills

Experience Level

Language

English
Fluent
Malayalam
Fluent
Arabic
Intermediate
Hindi
Advanced

Work Experience

Freelance Graphic Designer at Self-employed
January 1, 2024 - June 18, 2024
Working as a multidisciplinary designer across branding, social media content, creative direction, strategy, presentations, and digital assets. Managing projects independently from concept to execution while balancing freelance work with personal creative pursuits in art and travel.
Sr. Graphic Designer at Hashtag Social Media Ad Agency, Riyadh
August 1, 2019 - October 31, 2023
Completed over 120 projects annually including conceptualizing and designing campaigns for special occasions, trends, reports, merchandise, digital assets, product launches, and brand expansion for multiple brands. Led successful 360° campaigns, monthly social media content, branding, packaging, outdoor ads, event designs, website designs, content creation, and presentations. Provided art direction and managed a creative team of 40+. Developed comprehensive briefs to understand clients' needs and executed brand transformations for 30+ clients including Amazon, Almarai, Carrefour, and more. Recognized for keen design sense and impactful contributions, consistently meeting deadlines while handling multiple projects independently and collaboratively.
Graphic Designer at Hashtag Social Media Ad Agency, Riyadh
August 1, 2018 - August 31, 2019
Worked on digital design, campaigns and pitches, interactive experiences, motion graphics, websites, and apps. Delivered a complete interactive e-book app for Almarai including games, illustrated stories, and activities. Contributed to photography and video direction, storyboarding, motion graphics, content creation, conceptual development, and storytelling.
Graphic Design Intern at Drive Dentsu, Riyadh, KSA
February 1, 2018 - April 30, 2018
Created ads, logos, illustrations, books, annual reports, and a complete airport employee safety handbook for brands including Riyadh Airports and Saudi Electricity. Designed print advertising, branded merchandise, and visual identities for multiple brands including a startup bakery supporting local women entrepreneurs.
Graphic Design Intern at FCB Global, Riyadh, KSA
November 1, 2017 - January 31, 2018
Worked on branding, proposals, advertising, and editorial design for five brands. Designed layouts and cover photography for a bank magazine. Pitched and executed a 360° kids’ meal campaign with global toy brands, creating packaging and promotional materials across 316 locations. Developed brochures and magazine layouts for the MISK initiative by Crown Prince Mohammed Bin Salman. Gained experience in campaign development, brand storytelling, and teamwork in a fast-paced agency environment.
Graphic Design Intern at Srishti Collective '17 Bangalore, India
May 1, 2017 - July 31, 2017
Contributed to branding activities, installation design projects, and magazine design for events and expos as part of the university’s annual design showcase.
Graphic Design Intern at Saatchi & Saatchi, Riyadh, KSA
May 1, 2016 - June 30, 2016
Supported design teams for two major Middle Eastern brands in FMCG and finance. Contributed to packaging, print/digital ads, and campaign development. Gained hands-on experience in agency workflows and collaboration.

Education

B.Voc in Graphics, Arts & Design Practices at Srishti Institute of Art, Design and Technology, India
August 1, 2015 - July 31, 2018

Qualifications

IDI - Institute of Designers in Ireland Member
January 1, 2018 - December 31, 2023
Professional Diploma in PR & Marketing Communication
May 1, 2025 - August 31, 2025
Professional Diploma in User Experience (UX) Design
April 1, 2025 - November 30, 2025
Fundamentals of User Experience (UX) Design
May 1, 2025 - May 31, 2025

Industry Experience

Consumer Goods, Retail, Travel & Hospitality, Education, Government, Media & Entertainment, Healthcare, Non-Profit Organization, Professional Services, Financial Services, Telecommunications, Real Estate & Construction, Other

Skills

Experience Level