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Hi, I'm Laura Valentina Torres Bernal, a bilingual graphic designer based in Bogotá, Colombia. I specialize in strategic branding, visual identity development, creative direction, and end-to-end project management. I excel at translating brand values into cohesive visuals and scalable systems for startups and established clients alike. With strong skills in Adobe Creative Suite, photography, video editing, and social media content, I collaborate closely with clients to deliver designs that are not only beautiful but effective. I thrive in multidisciplinary teams and enjoy guiding projects from research and planning through to final delivery, ensuring consistency with each brand's identity.…Hi, I'm Laura Valentina Torres Bernal, a bilingual graphic designer based in Bogotá, Colombia. I specialize in strategic branding, visual identity development, creative direction, and end-to-end project management. I excel at translating brand values into cohesive visuals and scalable systems for startups and established clients alike. With strong skills in Adobe Creative Suite, photography, video editing, and social media content, I collaborate closely with clients to deliver designs that are not only beautiful but effective. I thrive in multidisciplinary teams and enjoy guiding projects from research and planning through to final delivery, ensuring consistency with each brand's identity.

Laura Valentina Torres Bernal

Graphic Designer, Illustrator, Video Editor, +6

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Hi, I'm Laura Valentina Torres Bernal, a bilingual graphic designer based in Bogotá, Colombia. I specialize in strategic branding, visual identity development, creative direction, and end-to-end project management. I excel at translating brand values into cohesive visuals and scalable systems for startups and established clients alike. With strong skills in Adobe Creative Suite, photography, video editing, and social media content, I collaborate closely with clients to deliver designs that are not only beautiful but effective. I thrive in multidisciplinary teams and enjoy guiding projects from research and planning through to final delivery, ensuring consistency with each brand's identity.…Hi, I'm Laura Valentina Torres Bernal, a bilingual graphic designer based in Bogotá, Colombia. I specialize in strategic branding, visual identity development, creative direction, and end-to-end project management. I excel at translating brand values into cohesive visuals and scalable systems for startups and established clients alike. With strong skills in Adobe Creative Suite, photography, video editing, and social media content, I collaborate closely with clients to deliver designs that are not only beautiful but effective. I thrive in multidisciplinary teams and enjoy guiding projects from research and planning through to final delivery, ensuring consistency with each brand's identity.

Available to hire

Hi, I’m Laura Valentina Torres Bernal, a bilingual graphic designer based in Bogotá, Colombia. I specialize in strategic branding, visual identity development, creative direction, and end-to-end project management. I excel at translating brand values into cohesive visuals and scalable systems for startups and established clients alike.

With strong skills in Adobe Creative Suite, photography, video editing, and social media content, I collaborate closely with clients to deliver designs that are not only beautiful but effective. I thrive in multidisciplinary teams and enjoy guiding projects from research and planning through to final delivery, ensuring consistency with each brand’s identity.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Fluent

Work Experience

Freelance Graphic Designer at Green Studio

June 1, 2024 - Present

Developed visual identities and strategic branding for entrepreneurs across diverse industries, aligning visual communication with each brand’s values and purpose.

Junior Graphic Designer at The UPS Store

May 1, 2024 - Present

Designed printed materials such as business cards, flyers, posters, and corporate collateral, ensuring visual consistency and technical quality. Prepared and adjusted print-ready files, applying knowledge of color management, CMYK, and Pantone to achieve accurate results. Managed printing operations and finishes (raised ink, soft touch, matte and glossy effects, UV coating, embossing, and lamination) to enhance the final appearance. Edited and retouched images for commercial and institutional use, maintaining brand-consistent visuals. Communicated with clients to guide material choices and design options, ensuring solutions aligned with objectives.

Junior Graphic Designer at The UPS Store, Canada

May 1, 2024 - December 1, 2025

Designed printed materials such as business cards, flyers, posters, and corporate collateral, ensuring visual consistency and technical quality. Prepared and adjusted print-ready files, applying knowledge of color management, CMYK, and Pantone Palette to achieve accurate results. Managed printing operations and unique finishes such as raised ink, soft touch, matte and glossy effects, UV coating, embossing, and lamination, enhancing the ultimate appearance of printed materials. Edited and retouched images and photographs for commercial and institutional use, maintaining visual standards consistent with each client’s brand identity. Communicated directly with clients to provide guidance on materials, finishes, and design options, ensuring visual solutions aligned with their objectives.

Warehouse Associate at Book Depot Inc.

April 1, 2023 - August 31, 2023

Supported distribution and packaging operations in a fast-paced warehouse environment. Developed strong time-management and teamwork skills while meeting tight deadlines. Gained first-hand understanding of Book Depot's internal culture and workflow.

Graphic Designer (Part Time) at The UPS Store

April 1, 2023 - August 31, 2023

Designed and edited various printed and digital materials under tight deadlines. Collaborated with clients to understand needs and deliver high-quality visuals. Managed multiple projects simultaneously in a fast-paced environment.

Video Editor / Content Creator at At Roar Clothing Brand

January 1, 2023 - June 6, 2024

Edited short-form video content for online use. Collaborated on concept, filming, and post-production phases. Delivered dynamic edits tailored for social media engagement.

Freelance Graphic Designer at Andrea’s Buoyant

January 1, 2022 - June 6, 2024

Created full brand identity and ongoing content for social media including carousel posts, animations, and covers. Developed engaging visual content based on campaign goals and audience insights. Managed visual consistency and tone across platforms.