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I'm Karla Stelling-McWeeney, a senior graphic and surface pattern designer with 20+ years of experience delivering polished, commercially successful work across branding, packaging, print, and consumer products. Over the last 6+ years, my focus has expanded into surface pattern design, creating production-ready artwork for textiles, apparel, accessories, home décor, and children’s products. I bring a strong understanding of how creative concepts translate into repeat systems, cohesive color stories, and real-world products. I love creating designs that feel fresh, intentional, and full of personality—from playful patterns for kids’ brands to complete product collections, custom illustrations for packaging and textiles, and standout prints for apparel. I thrive in collaborative, creative environments and am happiest developing new concepts, refining color stories, and building thoughtful collections from the ground up. I’m curious by nature and constantly exploring emerging trends, materials, and visual directions to bring clarity, charm, and relevance to every piece I create.…I'm Karla Stelling-McWeeney, a senior graphic and surface pattern designer with 20+ years of experience delivering polished, commercially successful work across branding, packaging, print, and consumer products. Over the last 6+ years, my focus has expanded into surface pattern design, creating production-ready artwork for textiles, apparel, accessories, home décor, and children’s products. I bring a strong understanding of how creative concepts translate into repeat systems, cohesive color stories, and real-world products. I love creating designs that feel fresh, intentional, and full of personality—from playful patterns for kids’ brands to complete product collections, custom illustrations for packaging and textiles, and standout prints for apparel. I thrive in collaborative, creative environments and am happiest developing new concepts, refining color stories, and building thoughtful collections from the ground up. I’m curious by nature and constantly exploring emerging trends, materials, and visual directions to bring clarity, charm, and relevance to every piece I create.

Karla Stelling-McWeeney

Graphic Designer, Illustrator, Artist, +4

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I'm Karla Stelling-McWeeney, a senior graphic and surface pattern designer with 20+ years of experience delivering polished, commercially successful work across branding, packaging, print, and consumer products. Over the last 6+ years, my focus has expanded into surface pattern design, creating production-ready artwork for textiles, apparel, accessories, home décor, and children’s products. I bring a strong understanding of how creative concepts translate into repeat systems, cohesive color stories, and real-world products. I love creating designs that feel fresh, intentional, and full of personality—from playful patterns for kids’ brands to complete product collections, custom illustrations for packaging and textiles, and standout prints for apparel. I thrive in collaborative, creative environments and am happiest developing new concepts, refining color stories, and building thoughtful collections from the ground up. I’m curious by nature and constantly exploring emerging trends, materials, and visual directions to bring clarity, charm, and relevance to every piece I create.…I'm Karla Stelling-McWeeney, a senior graphic and surface pattern designer with 20+ years of experience delivering polished, commercially successful work across branding, packaging, print, and consumer products. Over the last 6+ years, my focus has expanded into surface pattern design, creating production-ready artwork for textiles, apparel, accessories, home décor, and children’s products. I bring a strong understanding of how creative concepts translate into repeat systems, cohesive color stories, and real-world products. I love creating designs that feel fresh, intentional, and full of personality—from playful patterns for kids’ brands to complete product collections, custom illustrations for packaging and textiles, and standout prints for apparel. I thrive in collaborative, creative environments and am happiest developing new concepts, refining color stories, and building thoughtful collections from the ground up. I’m curious by nature and constantly exploring emerging trends, materials, and visual directions to bring clarity, charm, and relevance to every piece I create.

Available to hire

I’m Karla Stelling-McWeeney, a senior graphic and surface pattern designer with 20+ years of experience delivering polished, commercially successful work across branding, packaging, print, and consumer products. Over the last 6+ years, my focus has expanded into surface pattern design, creating production-ready artwork for textiles, apparel, accessories, home décor, and children’s products. I bring a strong understanding of how creative concepts translate into repeat systems, cohesive color stories, and real-world products.

I love creating designs that feel fresh, intentional, and full of personality—from playful patterns for kids’ brands to complete product collections, custom illustrations for packaging and textiles, and standout prints for apparel. I thrive in collaborative, creative environments and am happiest developing new concepts, refining color stories, and building thoughtful collections from the ground up. I’m curious by nature and constantly exploring emerging trends, materials, and visual directions to bring clarity, charm, and relevance to every piece I create.

Skills

Surface Pattern Design

Experience Level

Expert

Expert

Expert

Expert

Surface Pattern Design

Expert

Branding

Expert

Logo

Expert

Canva

Intermediate

Language

Spanish; Castilian

Fluent

English

Fluent

Work Experience

Graphic & Surface Pattern Designer, Founder at MOD INK

February 1, 2015 - Present

Created original, market-ready patterns for gift wrap, wallpaper, textiles, home goods, and accessories. Developed full seasonal collections with cohesive themes, mood boards, and color stories. Managed the full design process from concept through production, ensuring quality and consistency. Adapted artwork to various product types and digital platforms such as Society6, Printify, Contrado, The Textile District, and Zazzle. Maintained clear communication with partners and clients regarding project timelines and deliverables.

Senior Graphic Designer at 1017 Creative Media Group

January 31, 2025 - July 8, 2025

Designed a full coloring book from concept to completion, contributing illustration and layout design. Developed engaging, cohesive visuals for creative publications and supporting assets.

Designer at Elastica

August 31, 2024 - July 8, 2025

Worked with an activewear company committed to promoting an active and healthy lifestyle through stylish and functional athletic wear fit for any activity.

Graphic Designer at Additional Corporation

February 28, 2022 - July 8, 2025

Led design of printed materials for a variety of clients, including Blue Flag Partners, Mondeléz International, HP, and the nonprofit ZeroNow.

Senior Graphic Designer at BOARD

July 31, 2021 - July 8, 2025

Led design of all print collateral and event branding, including ads, posters, invitations, signage, and decor. Managed creative direction to keep branding consistent, collaborating with marketing and leadership teams to bring campaigns to life and elevate the brand.

Graphic Designer at LF Banks + Assoc.

August 31, 2001 - July 8, 2025

Designed corporate websites and essential marketing materials for regional biotech and healthcare companies.

Graphic Designer at Lowe Concept

December 31, 1997 - July 8, 2025

Designed collateral, brand identity, and various marketing materials for clients including Farmatodo, Cerveceria Polar, Mavesa, Kickers, Arroz Primor, Las Llaves, Fundacion Polar, Empresas Polar, and Agua Minalba.

Founder / Graphic & Surface Pattern Designer at Mod Ink

January 1, 2020 - Present

Lead graphic and surface pattern design across branding, packaging, textiles, apparel, accessories, home décor, and children’s products. Create and sell cohesive, market-ready design collections, developing hero, secondary, and blender patterns with unified color stories. Manage work from concept through production-ready delivery, including motif creation, repeat systems, colorways, and scalable artwork. Apply creative trend research and real-world sales insights to ensure designs are visually strong and commercially relevant. Prepare clean, well-organized files for manufacturing, developing lookbooks, pitch decks, and visual presentations to support licensing, partnerships, and product launches. Collaborate closely with clients, printers, and production partners to maintain design intent, quality, and timelines.

Senior Graphic Designer at Mod Ink

August 1, 2014 - June 1, 2020

Designed packaging, catalogs, retail graphics, and promotional materials for global clients including Mondelēz and HP. Translated complex brand guidelines into clear, cohesive layouts across print and digital. Partnered with marketing, editorial, and production teams to deliver high-quality work on tight timelines. Managed detailed production files with strong attention to color, structure, and print specifications.

Senior Graphic Designer at 1017 Creative Media Group

September 1, 2024 - January 1, 2025

Designed and illustrated a complete consumer coloring book, developing the overall style, pacing, and visual balance. Collaborated with the team to refine concepts and ensure every page felt cohesive, engaging, and production-ready. Delivered error-free, print-ready files with attention to layout, structure, and clean final output.

Senior Graphic Designer at Elastica Activewear

September 1, 2022 - August 1, 2024

Created packaging, lifestyle graphics, digital assets, and social content for seasonal collections. Designed campaign visuals and email graphics that aligned with brand goals and product storytelling. Developed the company website, including layout, visuals, and branded content. Worked closely with marketing and product teams to maintain a consistent visual voice across channels. Prepared press-ready art and collaborated with vendors to keep everything accurate and on schedule.

Senior Graphic Designer at BOARD

June 1, 2020 - August 1, 2021

Created polished website graphics, digital visuals, and branded assets to support the BOARD platform and strengthen its presence within the financial community. Designed pitch decks, presentations, and investor-facing materials with a strong focus on clarity, visual hierarchy, and brand consistency. Developed event graphics, signage, and promotional materials for virtual and in-person financial industry events. Collaborated with leadership, marketing teams, and subject-matter experts to translate complex financial information into clean, engaging, easy-to-understand visuals. Maintained brand standards across all creative output and helped refine visual systems to support ongoing growth. Delivered organized, production-ready files while managing multiple projects, tight timelines, and evolving creative needs.

Graphic Designer at LF Banks + Associates

January 1, 2000 - January 1, 2001

Supported the agency’s design team by creating layouts, graphics, and production-ready artwork for branding, advertising, and print collateral. Assisted with logo development, typography, and visual identity assets across a variety of client projects. Prepared clean, organized files for print and collaborated with senior designers to refine concepts and meet client expectations. Gained hands-on experience in real-world design workflows.

Graphic Designer at Lowe Concept, Venezuela

January 1, 1995 - January 1, 1997

Supported creative directors and cross-functional teams on branding, advertising, and production design. Developed layouts, graphics, and campaign elements across multiple industries.

Graphic Designer at Lowe Concept

January 1, 1995 - January 1, 1997

Supported creative directors and cross-functional teams on branding, advertising, and production design. Developed layouts, graphics, and campaign elements across multiple industries.