Available to hire
Hello, I’m Penny. Design is my passion. Having been in the industry for over 25 years, I hold a Bachelor of Graphic Design from The Waikato Institute of Technology in New Zealand. I have spent my career as a designer at a variety of different companies here and abroad, picking up a diverse range of skills in ad agencies, print companies, magazines, and corporate signage—plus running my own design studio in Whanganui.
My main strengths are branding, logo design, print-work, and prepress. When I’m away from the screen, you’ll find me outdoors with my family, at the gym, or rowing on the Awa. I believe in the ‘less is more’ approach in design—keeping things simple for clear communication, listening to clients’ needs, and transforming their visions into reality.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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Expert
Intermediate
Intermediate
Intermediate
Language
Work Experience
Freelance Graphic Design at Jellyfish Creative, Wanganui
May 31, 2025 - July 8, 2025Provided freelance graphic design services including brand development, print materials, logo design, brochures, and AGM presentations. Contracted also with Little Rocket Design handling annual reports and other print-based design work.
Head of Design at Sharpe Marketing, Auckland (Remote)
May 31, 2025 - July 8, 2025Led design projects remotely for branding, print materials, logos, brochures, and signage for Sharpe Marketing.
Graphic Designer at Amtech Medical
February 28, 2017 - July 8, 2025Handled brand development, print materials, logo and packaging design, monthly brochures, catalogue design, website updates, presentations, tradeshow signage, and monthly email signatures.
Graphic Designer at Newtech Innovation
February 28, 2017 - July 8, 2025Managed brand development, print materials, logo and packaging design, monthly brochures, catalogue design, website updates, presentations, tradeshow signage, and monthly email signatures.
Freelance Graphic Design at Jellyfish Creative, Wanganui
April 30, 2013 - July 8, 2025Performed freelance graphic design including brand development, print materials, logo and brochure design, and annual reports.
Graphic Designer / Pre Press at DPS Print, Christchurch
December 31, 2010 - July 8, 2025Senior designer responsibilities including design of print material, pre-press tasks, liaising with clients, brochures and branding.
Graphic Designer / Pre Press at PWA Print, Christchurch
October 31, 2008 - July 8, 2025Senior designer responsible for print material design, pre-press, client liaison, and branding.
Graphic Designer / Pre Press at Kathmandu, Christchurch
December 31, 2007 - July 8, 2025Handled catalogue design, advertising design, pre-press checks and shop signage design.
Sole Designer / Production at Lifestyles Magazine, Wellington
May 31, 2007 - July 8, 2025Sole designer responsible for advertising layouts, production, pre-press, and liaising with clients.
Designer at H&A Print, Wanganui
July 31, 2005 - July 8, 2025Print material design, logotypes, pre-press, liaising with clients, wide format printing, and illustration.
Mac Operator / Designer at Briner Ads Pty Ltd, Melbourne, Australia
May 31, 2004 - July 8, 2025Designed real estate ads and performed proofreading.
Temp Designer at Australian Fishing Magazine, Melbourne, Australia
January 31, 2004 - July 8, 2025Temporary designer involved in production of the magazine.
Designer, Corporate Signage at Colour Source Signs, Melbourne, Australia
December 31, 2003 - July 8, 2025Designed corporate signage, applied signs, operated 3M vinyl printing, and designed logos.
Mac Operator / Designer at Melbourne Trading Post, Melbourne, Australia
August 31, 2003 - July 8, 2025Designed adverts and operated Mac systems.
Graphic Designer at Bay of Plenty Times, Tauranga
June 30, 2002 - July 8, 2025Graphic design including publications, logo design, and illustration.
Freelance Graphic Design at Jellyfish Creative, Wanganui
May 31, 2025 - July 8, 2025Brand development, print material, logo design, brochures, AGM presentations, and annual reports. Worked as a freelance graphic designer focusing on various aspects of corporate and print design.
Contracting Graphic Designer at Little Rocket Design, New Plymouth
May 31, 2025 - July 8, 2025Brand development, print material, logo design, brochures, and annual reports. Provided design services contracting for Little Rocket Design.
Head of Design at Sharpe Marketing, Auckland (Remote)
May 31, 2025 - July 8, 2025Leading brand development, print material, logo design, brochures, and signage for various clients in a remote capacity as head of design.
Graphic Designer at Amtech Medical
February 28, 2017 - July 8, 2025Brand development, print material, monthly brochures, logo and packaging design, catalogue design, website updates, presentations, tradeshow signage, and monthly email signatures.
Graphic Designer at Newtech Innovation
February 28, 2017 - July 8, 2025Brand development, print material, logo design, monthly brochures, packaging design, catalogue design, website updates, presentations, tradeshow signage, and monthly email signatures.
Freelance Graphic Design at Jellyfish Creative, Wanganui
April 30, 2013 - July 8, 2025Brand development, print material, logo design, brochures, and annual reports.
Contracting Graphic Designer at Little Rocket Design, New Plymouth
April 30, 2013 - July 8, 2025Brand development, print material, logo design, brochures, and annual reports.
Graphic Designer / Pre Press at DPS Print, Christchurch
December 31, 2010 - July 8, 2025Senior designer responsible for design of print material, pre-press, client liaison, brochures, and branding.
Graphic Designer / Pre Press at PWA Print, Christchurch
October 31, 2008 - July 8, 2025Senior designer responsible for print material design, pre-press, liaising with clients and branding.
Graphic Designer / Pre Press at Kathmandu, Christchurch
December 31, 2007 - July 8, 2025Catalogue design, advertising/design, pre-press checks, and shop signage design.
Sole Designer / Production at Lifestyles Magazine, Wellington
May 31, 2007 - July 8, 2025Responsible for design and production, advertising layout design, pre-press, and liaising with clients.
Print Material Designer at H&A Print, Wanganui
July 31, 2005 - July 8, 2025Print material design, logotypes, pre-press, client liaison, wide format printing, and illustration.
Mac Operator / Designer at Briner Ads Pty Ltd, Melbourne, Australia
May 31, 2004 - July 8, 2025Design of real estate ads and proofreading.
Temporary Designer at Australian Fishing Magazine, Melbourne, Australia
January 31, 2004 - July 8, 2025Production of magazine materials as a temp designer.
Designer, Corporate Signage at Colour Source Signs, Melbourne, Australia
December 31, 2003 - July 8, 2025Design of corporate signage, sign application, 3M vinyl printing, and logo design.
Mac Operator / Designer at Melbourne Trading Post, Melbourne, Australia
August 31, 2003 - July 8, 2025Design of adverts and Mac operator duties.
Graphic Designer at Bay of Plenty Times, Tauranga
June 30, 2002 - July 8, 2025Graphic design, publications design, logo design, and illustration.
Freelance Graphic Design at Jellyfish Creative, Wanganui
May 31, 2025 - July 8, 2025Responsible for brand development, print material, logo design, brochures, and annual reports. Also produced AGM presentations. Engaged with clients to create tailored graphic design solutions.
Head of Design at Sharpe Marketing, Auckland (Remote)
May 31, 2025 - July 8, 2025Led brand development, print material creation, logo design, brochures, and signage design for the company. Managed design workflows remotely and collaborated closely with marketing teams.
Graphic Designer at Amtech Medical
February 28, 2017 - July 8, 2025Handled brand development, print material, logo design, monthly brochures, packaging design, catalogue design, website updates, presentations, tradeshow signage, and monthly email signatures.
Graphic Designer at Newtech Innovation
February 28, 2017 - July 8, 2025Focused on brand development, print material, logo design, monthly brochures, packaging design, catalogue design, website updates, presentations, tradeshow signage, and monthly email signatures.
Freelance Graphic Design at Jellyfish Creative, Wanganui
April 30, 2013 - July 8, 2025Worked on brand development, print material, logo design, brochures, and annual reports.
Freelance Graphic Design at Little Rocket Design, New Plymouth, Contracting
April 30, 2013 - July 8, 2025Focused on brand development, print material, logo design, brochures, and annual reports.
Graphic Designer / Pre Press at DPS Print, Christchurch
December 31, 2010 - July 8, 2025Senior designer responsible for print material design, pre-press, liaising with clients, brochures, and branding.
Graphic Designer / Pre Press at PWA Print, Christchurch
October 31, 2008 - July 8, 2025Senior designer specializing in print material design, pre-press, client liaison, and branding.
Graphic Designer / Pre Press at Kathmandu, Christchurch
December 31, 2007 - July 8, 2025Handled catalogue design, advertising/design, pre-press checks, and shop signage design.
Sole Designer / Production at Lifestyles Magazine, Wellington
May 31, 2007 - July 8, 2025Managed all design and production tasks including advertising layout, pre-press, and client liaison.
Designer at H&A Print, Wanganui
July 31, 2005 - July 8, 2025Designed print materials, logotypes, for wide format printing, pre-press, liaised with clients, and created illustrations.
Mac Operator at Briner Ads Pty Ltd, Melbourne, Australia
May 31, 2004 - July 8, 2025Designed real estate ads and conducted proofreading tasks.
Temp Designer at Australian Fishing Magazine, Melbourne, Australia
January 31, 2004 - July 8, 2025Temporary designer involved in magazine production.
Designer, Corporate Signage at Colour Source Signs, Melbourne, Australia
December 31, 2003 - July 8, 2025Designed corporate signage, applied signs, handled 3M vinyl printing, and logo design.
Mac Operator at Melbourne Trading Post, Melbourne, Australia
August 31, 2003 - July 8, 2025Designed adverts and operated Macintosh systems.
Graphic Designer at Bay of Plenty Times, Tauranga
June 30, 2002 - July 8, 2025Designed publications, logos, and illustrations for the newspaper.
Freelance Graphic Design at Jellyfish Creative, Wanganui
May 31, 2025 - July 8, 2025Provided freelance graphic design services including brand development, print material, logo design, brochures, and AGM presentations.
Freelance Graphic Design at Little Rocket Design, New Plymouth, Contracting
May 31, 2025 - July 8, 2025Contracted to provide brand development, print material, logo design, brochures, and annual reports.
Head of Design at Sharpe Marketing, Auckland (Remote)
May 31, 2025 - July 8, 2025Led design work including brand development, print material, logo design, brochures, and signage.
Graphic Designer at Amtech Medical
February 28, 2017 - July 8, 2025Worked on brand development, print material, logo design, monthly brochures, packaging design, catalogue design, website updates, presentations, tradeshow signage, and monthly email signatures.
Graphic Designer at Newtech Innovation
February 28, 2017 - July 8, 2025Handled brand development, print material, logo design, monthly brochures, packaging design, catalogue design, website updates, presentations, tradeshow signage, and monthly email signatures.
Freelance Graphic Design at Jellyfish Creative, Wanganui
April 30, 2013 - July 8, 2025Freelance services including brand development, print material, logo design, brochures, and annual reports.
Freelance Graphic Design at Little Rocket Design, New Plymouth, Contracting
April 30, 2013 - July 8, 2025Contract based design work including brand development, print material, logo design, brochures, and annual reports.
Graphic Designer / Pre Press at DPS Print, Christchurch
December 31, 2010 - July 8, 2025Senior designer responsible for print material design, pre-press, liaising with clients, brochures, and branding.
Graphic Designer / Pre Press at PWA Print, Christchurch
October 31, 2008 - July 8, 2025Senior designer, designed print material, pre-press duties, liaised with clients, and branding.
Graphic Designer / Pre Press at Kathmandu, Christchurch
December 31, 2007 - July 8, 2025Catalogue design, advertising/design, pre-press checks, and shop signage design.
Sole Designer / Production at Lifestyles Magazine, Wellington
May 31, 2007 - July 8, 2025Responsible for sole design and production, advertising layout, pre-press, and client liaison.
Design Role at H&A Print, Wanganui
July 31, 2005 - July 8, 2025Print material design, logotypes, pre-press, client liaison, wide format printing, and illustration.
Mac Operator / Designer at Briner Ads Pty Ltd, Melbourne, Australia
May 31, 2004 - July 8, 2025Designed real estate ads and performed proofreading.
Temp Designer at Australian Fishing Magazine, Melbourne, Australia
January 31, 2004 - July 8, 2025Produced magazine materials during temporary assignment.
Designer, Corporate Signage at Colour Source Signs, Melbourne, Australia
December 31, 2003 - July 8, 2025Designed corporate signage, sign application, 3M vinyl printing, and logo design.
Mac Operator at Melbourne Trading Post, Melbourne, Australia
August 31, 2003 - July 8, 2025Designed adverts and undertook mac operator duties.
Graphic Designer at Bay of Plenty Times, Tauranga
June 30, 2002 - July 8, 2025Designed publications, logos, and illustrations.
Education
Bachelor of Graphic Design at Waikato Institute of Technology
September 1, 2002 - December 31, 2002Bachelor of Graphic Design at Waikato Institute of Technology
September 1, 2002 - December 31, 2002Bachelor of Graphic Design at Waikato Institute of Technology
September 1, 2002 - December 31, 2002Bachelor of Graphic Design at Waikato Institute of Technology
September 1, 2002 - December 31, 2002Qualifications
Industry Experience
Media & Entertainment, Consumer Goods, Retail, Professional Services, Manufacturing
Please view samples of my work on the following links:
jellyfishcreative.co.nz
littlelogolab.co.nz
https://www.twine.net/signin
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