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Hi, I'm Jason Soh—a performance marketer with deep expertise in SEO and digital marketing. I build data-driven campaigns that boost search rankings, increase website traffic, and grow sales by aligning strategies with audience insights and competitive analysis. Across roles I've directed SEM and SEO, set up retargeting and Pmax campaigns, and managed Google Ads and Facebook Ads to deliver measurable results. I'm comfortable working with analytics and creative teams to resonate with diverse audiences and optimize budgets.…Hi, I'm Jason Soh—a performance marketer with deep expertise in SEO and digital marketing. I build data-driven campaigns that boost search rankings, increase website traffic, and grow sales by aligning strategies with audience insights and competitive analysis. Across roles I've directed SEM and SEO, set up retargeting and Pmax campaigns, and managed Google Ads and Facebook Ads to deliver measurable results. I'm comfortable working with analytics and creative teams to resonate with diverse audiences and optimize budgets.

Jason Soh

Performance Marketer, Digital Marketer, SEO Expert, +5

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Hi, I'm Jason Soh—a performance marketer with deep expertise in SEO and digital marketing. I build data-driven campaigns that boost search rankings, increase website traffic, and grow sales by aligning strategies with audience insights and competitive analysis. Across roles I've directed SEM and SEO, set up retargeting and Pmax campaigns, and managed Google Ads and Facebook Ads to deliver measurable results. I'm comfortable working with analytics and creative teams to resonate with diverse audiences and optimize budgets.…Hi, I'm Jason Soh—a performance marketer with deep expertise in SEO and digital marketing. I build data-driven campaigns that boost search rankings, increase website traffic, and grow sales by aligning strategies with audience insights and competitive analysis. Across roles I've directed SEM and SEO, set up retargeting and Pmax campaigns, and managed Google Ads and Facebook Ads to deliver measurable results. I'm comfortable working with analytics and creative teams to resonate with diverse audiences and optimize budgets.

Available to hire

Hi, I’m Jason Soh—a performance marketer with deep expertise in SEO and digital marketing. I build data-driven campaigns that boost search rankings, increase website traffic, and grow sales by aligning strategies with audience insights and competitive analysis.

Across roles I’ve directed SEM and SEO, set up retargeting and Pmax campaigns, and managed Google Ads and Facebook Ads to deliver measurable results. I’m comfortable working with analytics and creative teams to resonate with diverse audiences and optimize budgets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Executive at Le Fong Building Services

April 1, 2024 - Present

Executed on-page optimization by adding relevant paragraphs, listicles, and tables to articles, improving rankings for related search terms including waterproofing contractor, roofing contractor, water leakage, and water seepage—all ranked 1st. Contributed to a 300% increase in user traffic across four websites within a month. Managed the company's Google Ads account.

SEO Executive at Ideal Advertising

December 31, 2023 - July 9, 2025

Led a team of freelance writers to enhance the online presence of multiple financial service providers. Executed on-page optimizations that improved rankings for financial services keywords such as 24-Hour Money Lender (Rank 2nd), Unsecured Loans (Rank 5th), Bridging Loan (Rank 5th), and Money Lenders Act (Rank 9th). Achieved a 400% increase in user traffic across four websites in one month.

Performance Marketer at First Solution Group

June 30, 2023 - July 9, 2025

Devised and implemented marketing plans aligned with corporate strategies and brand identity. Directed SEM & SEO activities, authored over 90 articles resulting in a rise of 1,000 website visitors in three months. Achieved top SEO rankings such as #1 for "solar panel price/cost" and a 10% increase in lead generation with a 20% rise in sales through targeted Google remarketing and search ads.

Ecommerce Marketer at Saniton Ceramics

June 30, 2022 - July 9, 2025

Developed and executed creative marketing plans in line with corporate strategy and brand image. Created and edited promotional materials and EDMs, maintained weekly Facebook content, took photos and promotional videos, managed product uploads and inventory tracking on Lazada. Designed Lazada store layouts, product pages, product photos, and marketing banners. Managed customer inquiries on Lazada to ensure satisfaction.

E-commerce Executive (SGUnited Traineeship) at Rigel Technology

May 31, 2021 - July 9, 2025

Developed marketing plans aligned with corporate strategy. Achieved SGD 100k sales within three months of shop opening on Lazada. Created and edited promotional materials, managed product listings and inventory on Lazada, designed store layout and marketing banners. Promoted e-commerce campaigns through Lazada platform (CEM & Lazada Search Ads) and participated in weekly campaigns to meet sales targets and increase retail footfall.

Digital Marketing Executive at Le Fong Building Services

November 1, 2023 - August 1, 2025

Led on-page optimization by adding relevant paragraphs, listicles, and tables to articles, boosting rankings for waterproofing, roofing, water leakage, and water seepage terms. Achieved a 300% increase in user traffic across four websites within a month. Managed Google Ads account; set up retargeting campaigns reducing cost per lead by 25% and increasing conversion rate by 51%. Implemented Performance Max campaigns to capture more leads and contributed to an 11.43x ROAS on Facebook Ads.

Performance Marketer at First Solution Group

August 1, 2022 - June 1, 2023

Devised and implemented marketing plans aligned with corporate strategies and brand identity. Directed SEM & SEO activities and authored over 90 articles, increasing website visitors by 1,000 within three months. Achieved top SEO rankings, including #1 for 'solar panel price/cost', #2 for 'solar panel', #3 for 'solar panel for home', and #4 for 'solar panel installation'. Delivered a 10% rise in lead generation and a 20% increase in sales by targeting niche demographics with Google remarketing and search ads.

Ecommerce Marketer at Saniton Ceramics

July 1, 2021 - June 1, 2022

Developed and executed creative marketing plans aligned with corporate strategy and brand image. Copywriting, editing, and proofreading promotional materials and EDM. Created weekly content on Facebook. Took photos and promotional videos for marketing purposes. Managed Lazada store: uploading products, inventory tracking, store layout, product pages, photos, and banners; set up Lazada seller account. Liaised with customers to ensure satisfaction.

E-commerce Executive (SGUnited Traineeship) at Rigel Technology

August 1, 2020 - May 1, 2021

Developed and executed creative marketing plans aligned with corporate strategy and brand image. Achieved 100k in sales within 3 months of Lazada shop opening. Copywriting, editing, and proofreading promotional materials and EDM. Created weekly content on Facebook. Managed product uploads and inventory in Lazada. Designed Lazada store layout, product pages, photos, and banners; set up Lazada seller account. Promoted ecommerce campaigns (11.11, 12.12) on the Lazada platform (CEM & Lazada Search Ads) and participated in weekly campaigns to drive sales and store footfall.