“The only bad ideas are the ones that are never said.” I’m Santiago Salerno Rubio, a graduate in Advertising and Institutional Communication with dual master’s degrees in Political Communication and Digital Project Management. Throughout my career, I’ve built a hybrid profile across Digital Marketing, Project Management, Paid Media, Automation, and Data Analytics, combining strategy, creativity, and execution to deliver high-impact digital solutions. I am also a teacher of “Applying AI” at Ironhack, where I guide professionals in implementing intelligent tools for marketing, automation, and operations. In my recent role as Marketing Lead at Smart Point, I developed full marketing plans and implemented automation systems for operations and marketing using tools like Make, improving commercial efficiency and lead quality. I led B2B initiatives, managed our presence at major fairs such as SIMA 25 and The District Barcelona, and executed digital campaigns focused on acquisition, retargeting, and performance optimization. Previously, as a Digital Project Manager at Grupo Lavinia, I handled complex multilingual projects for the European Parliament, coordinating UX/UI, development, content, and data teams across 24 languages. At Sport, I improved reporting workflows, SEO strategy, and analytics using GA4, GTM, HubSpot, Looker Studio, Search Console, and Semrush. I’m defined by curiosity, empathy, analytical thinking, and clear communication. I have solid experience managing roadmaps, prioritizing backlogs, designing growth strategies, and enhancing digital experiences through a data-driven mindset. I speak advanced English, intermediate Catalan, and native Spanish, and I’m proficient in tools like Google Ads, Meta Ads, TikTok Ads, HubSpot, Make, Semrush, Trello, Asana, Notion, and Figma, among others. I strongly believe that “those who love what they do will never work a single day in their life.” I’m motivated to bring immediate value through a balanced combination of strategy, creativity, technology, and data. Santiago Salerno Rubio…“The only bad ideas are the ones that are never said.” I’m Santiago Salerno Rubio, a graduate in Advertising and Institutional Communication with dual master’s degrees in Political Communication and Digital Project Management. Throughout my career, I’ve built a hybrid profile across Digital Marketing, Project Management, Paid Media, Automation, and Data Analytics, combining strategy, creativity, and execution to deliver high-impact digital solutions. I am also a teacher of “Applying AI” at Ironhack, where I guide professionals in implementing intelligent tools for marketing, automation, and operations. In my recent role as Marketing Lead at Smart Point, I developed full marketing plans and implemented automation systems for operations and marketing using tools like Make, improving commercial efficiency and lead quality. I led B2B initiatives, managed our presence at major fairs such as SIMA 25 and The District Barcelona, and executed digital campaigns focused on acquisition, retargeting, and performance optimization. Previously, as a Digital Project Manager at Grupo Lavinia, I handled complex multilingual projects for the European Parliament, coordinating UX/UI, development, content, and data teams across 24 languages. At Sport, I improved reporting workflows, SEO strategy, and analytics using GA4, GTM, HubSpot, Looker Studio, Search Console, and Semrush. I’m defined by curiosity, empathy, analytical thinking, and clear communication. I have solid experience managing roadmaps, prioritizing backlogs, designing growth strategies, and enhancing digital experiences through a data-driven mindset. I speak advanced English, intermediate Catalan, and native Spanish, and I’m proficient in tools like Google Ads, Meta Ads, TikTok Ads, HubSpot, Make, Semrush, Trello, Asana, Notion, and Figma, among others. I strongly believe that “those who love what they do will never work a single day in their life.” I’m motivated to bring immediate value through a balanced combination of strategy, creativity, technology, and data. Santiago Salerno RubioWWWW…