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Hi, I'm Amaru Segura, a passionate marketing technologist and growth strategist with a knack for managing and optimizing paid campaigns on platforms like Google Ads and Meta. I love diving into SEO strategies and crafting content that really connects and converts, all while leveraging the latest AI tools to boost efficiency. I thrive in fast-paced, ambitious environments where I can deliver measurable results and align perfectly with the brand voice. With years of experience coordinating digital marketing efforts and developing full-funnel strategies, I've honed my skills in data analysis, campaign optimization, and content creation. I'm a natural team player who enjoys collaborating cross-functionally to create impactful marketing journeys and continuously improve through data-driven insights.…Hi, I'm Amaru Segura, a passionate marketing technologist and growth strategist with a knack for managing and optimizing paid campaigns on platforms like Google Ads and Meta. I love diving into SEO strategies and crafting content that really connects and converts, all while leveraging the latest AI tools to boost efficiency. I thrive in fast-paced, ambitious environments where I can deliver measurable results and align perfectly with the brand voice. With years of experience coordinating digital marketing efforts and developing full-funnel strategies, I've honed my skills in data analysis, campaign optimization, and content creation. I'm a natural team player who enjoys collaborating cross-functionally to create impactful marketing journeys and continuously improve through data-driven insights.

Amaru Segura

Marketing Strategist, Growth Marketer, Digital Marketer, +2

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Hi, I'm Amaru Segura, a passionate marketing technologist and growth strategist with a knack for managing and optimizing paid campaigns on platforms like Google Ads and Meta. I love diving into SEO strategies and crafting content that really connects and converts, all while leveraging the latest AI tools to boost efficiency. I thrive in fast-paced, ambitious environments where I can deliver measurable results and align perfectly with the brand voice. With years of experience coordinating digital marketing efforts and developing full-funnel strategies, I've honed my skills in data analysis, campaign optimization, and content creation. I'm a natural team player who enjoys collaborating cross-functionally to create impactful marketing journeys and continuously improve through data-driven insights.…Hi, I'm Amaru Segura, a passionate marketing technologist and growth strategist with a knack for managing and optimizing paid campaigns on platforms like Google Ads and Meta. I love diving into SEO strategies and crafting content that really connects and converts, all while leveraging the latest AI tools to boost efficiency. I thrive in fast-paced, ambitious environments where I can deliver measurable results and align perfectly with the brand voice. With years of experience coordinating digital marketing efforts and developing full-funnel strategies, I've honed my skills in data analysis, campaign optimization, and content creation. I'm a natural team player who enjoys collaborating cross-functionally to create impactful marketing journeys and continuously improve through data-driven insights.

Available to hire

Hi, I’m Amaru Segura, a passionate marketing technologist and growth strategist with a knack for managing and optimizing paid campaigns on platforms like Google Ads and Meta. I love diving into SEO strategies and crafting content that really connects and converts, all while leveraging the latest AI tools to boost efficiency. I thrive in fast-paced, ambitious environments where I can deliver measurable results and align perfectly with the brand voice.

With years of experience coordinating digital marketing efforts and developing full-funnel strategies, I’ve honed my skills in data analysis, campaign optimization, and content creation. I’m a natural team player who enjoys collaborating cross-functionally to create impactful marketing journeys and continuously improve through data-driven insights.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Swedish

Fluent

English

Fluent

Spanish; Castilian

Fluent

Work Experience

SEO Consultant & Copywriter at Diestro x SarasHelaHem

January 1, 2024 - July 9, 2025

Executed freelance SEO audits and strategic copywriting, improving organic search rankings for key commercial terms through on-page optimization and keyword analysis.

Digital Marketing Coordinator at Sigtunahöjden

January 1, 2024 - July 9, 2025

Managed and optimized paid campaigns across Google Ads and Meta, driving measurable growth in engagement and conversions, including a 34% increase in B2B LinkedIn followers and 60% engagement growth. Executed SEO initiatives improving organic search rankings and increased inbound marketing website traffic, leading to a 10.5% organic growth and 47% Instagram engagement increase. Produced high-quality content consistent with brand tone to enhance social media presence. Utilized analytics tools for campaign KPI monitoring, applied A/B testing methodologies, and informed continuous optimizations. Implemented end-to-end conversion tracking using Google Tag Manager, Google Ads, CMS, and Google Analytics. Pioneered AI tools integration into ad copywriting and campaign workflows, improving efficiency and reducing content creation time by approximately 15 hours weekly.

SEO Consultant & Copywriter at Diestro x SarasHelaHem

January 1, 2024 - July 9, 2025

Executed freelance SEO audits and strategic copywriting, improving organic search rankings for key commercial terms through on-page optimization and keyword analysis.

Digital Marketing Coordinator at Sigtunahöjden

January 1, 2024 - July 9, 2025

Managed and optimized paid campaigns across Google Ads and Meta, driving measurable growth in engagement and conversions, including a 34% increase in B2B LinkedIn followers and 60% engagement growth. Executed SEO initiatives that improved organic search rankings and increased inbound marketing website traffic, contributing to a 10.5% organic growth and 47% engagement increase on Instagram. Produced high-quality content consistent with brand tone, enhancing social media presence and audience engagement. Utilized analytics tools like Google Analytics and Meta Ads Manager to monitor KPIs, applied A/B testing, and informed ongoing optimization. Implemented end-to-end conversion tracking with Google Tag Manager, CMS and Google Analytics for accurate data reporting. Integrated AI tools into ad copywriting and campaigns, improving efficiency and reducing content creation time by approximately 15 hours weekly.

Digital Inbound Marketing (Internship) at ProSales Institute

January 1, 2021 - July 9, 2025

Authored data-driven articles for the company's knowledge bank and analyzed content performance using HubSpot to inform the future B2B inbound content strategy.

Digital Inbound Marketing (Internship) at ProSales Institute

January 1, 2021 - July 9, 2025

Authored data-driven articles for the company's knowledge bank and analyzed content performance using HubSpot to inform the future B2B inbound content strategy.