Available to hire
Hi, I’m Vrajesh Shah, a results-driven digital marketing specialist with extensive experience in delivering impactful digital marketing services. I have a proven track record of leading development teams, streamlining workflows, and ensuring successful web marketing project delivery using both Agile and Waterfall methodologies. I am passionate about aligning project goals with business objectives and leveraging data, tools, and innovation to drive performance and optimize resources.
Over the years, I’ve managed over 500 digital projects, including content creation, website management, SEO/SEM, and marketing automation. I enjoy collaborating with teams and clients to create tailored strategies, boosting lead generation, improving engagement, and maximizing ROI. Outside work, I keep learning and developing to better support businesses’ growth in the digital space.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Marketing Specialist at DWARIKA WEB SOLUTIONS Inc
June 1, 2014 - PresentDeveloped and executed comprehensive marketing strategies for clients, increasing lead generation by 35% and engagement by 40% within six months. Led marketing automation workflows for LeadSyncManager.com, managing campaigns and reporting using HubSpot, GA4, and UTM tagging, resulting in a 25% increase in qualified leads. Designed and built WordPress websites from scratch, improving client online presence and boosting website traffic by up to 50%. Implemented HubSpot automation sequences for onboarding and customer engagement, boosting retention rates by 20% over one year. Managed ad budgets and campaigns across Facebook Ads, Google Ads, and Native ads, optimizing performance through A/B testing and data analysis, increasing ROI by 30%. Collaborated with developers to integrate conversion tracking via Google Tag Manager and created detailed reports for client presentations, enhancing data accuracy by 15%.
IT Web Consultant at METROLINX
June 30, 2014 - July 9, 2025Worked with diverse groups of business clients to propose and create practical digital solutions that meet their needs. Proactively identified and removed bottlenecks to ensure web projects ran effectively. Experience with Salesforce. Maintained strong communication channels between development teams and customers. Analyzed web projects to identify potential risk events and developed risk management plans. Facilitated brainstorming sessions for continuous improvement. Delivered a web-based solution to a 2-year project in 1 week through innovative problem-solving, reducing customer care call duration by 15%.
Web Marketing Specialist at DV8 GLOBAL DIGITAL COMMUNICATION
June 30, 2012 - July 9, 2025Managed SEO projects with a consultative approach, leading corporate SEO projects including for Nissan Motors and Kraft Foods. Initiated business development activities and proposed digital marketing solutions. Engaged directly with clients for stakeholder management. Developed custom marketing solutions and go-to-market strategies for SaaS and MedTech clients, resulting in 20% growth in engagement or leads.
Project Consultant at Coldwell Bankers
December 31, 2007 - July 9, 2025Consulted on project-related matters in digital marketing and web solutions.
Web Developer at BDO Dunwoody
December 31, 2005 - July 9, 2025Served as a web developer responsible for various web development tasks.
Marketing Specialist at DWARIKA WEB SOLUTIONS Inc – An agency Toronto, ON
June 1, 2014 - PresentDeveloped and executed comprehensive marketing strategies for clients, increasing lead generation by 35% and engagement by 40% within six months. Led marketing automation workflows for LeadSyncManager.com, managing campaigns and reporting using HubSpot, GA4, and UTM tagging, resulting in a 25% increase in qualified leads. Designed and built WordPress websites from scratch, improving client online presence and boosting website traffic by up to 50%. Implemented HubSpot automation sequences for onboarding and customer engagement, boosting retention rates by 20% over one year. Managed ad budgets and campaigns across Facebook Ads, Google Ads, and Native ads, optimizing performance through A/B testing and data analysis, which increased ROI by 30%. Collaborated with developers to integrate conversion tracking via Google Tag Manager and created detailed reports for client presentations, enhancing data accuracy by 15%.
IT Web Consultant at METROLINX, Toronto, ON
June 30, 2014 - July 9, 2025Worked with diverse business groups to propose and develop practical digital solutions meeting their needs. Proactively identified and resolved bottlenecks to ensure effective web project execution. Used Salesforce and maintained strong communication between development teams and customers. Analyzed web projects for risk management and facilitated brainstorming sessions for continuous improvement. Delivered a 2-year project within 1 week by innovative problem-solving, resulting in a new timetable that reduced customer care call duration by 15%.
Web Marketing Specialist at DV8 GLOBAL DIGITAL COMMUNICATION, Toronto, ON
June 30, 2012 - July 9, 2025Managed SEO projects with a consultative approach, including major corporate clients such as Nissan Motors and Kraft Foods. Initiated business development activities, proposed digital marketing solutions, and handled direct client stakeholder management. Led development of custom marketing solutions and developed go-to-market strategies for SaaS and MedTech clients, achieving 20% growth in engagement or leads.
Project Consultant at Coldwell Bankers
December 31, 2007 - July 9, 2025Consulted on projects related to digital marketing and web development.
Web Developer at BDO Dunwoody
December 31, 2005 - July 9, 2025Performed web development tasks and contributed to digital projects.
Education
Bachelor of Computer Applications at Open University
January 1, 2004 - December 31, 2004BCA Computer Application at Open University
January 1, 2004 - December 31, 2004Qualifications
PMP
January 11, 2030 - July 9, 2025ACP
January 11, 2030 - July 9, 2025PMP
January 11, 2030 - July 9, 2025ACP
January 11, 2030 - July 9, 2025Certified Digital Marketer
January 11, 2030 - July 9, 2025Industry Experience
Software & Internet, Healthcare, Education, Professional Services, Media & Entertainment, Transportation & Logistics
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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