Hi! I’m Iza Rodrigues, a passionate Digital Marketing Specialist based in São Paulo, Brazil. With years of experience in influencer marketing, app store optimization, and growth marketing, I love crafting strategies that help brands and products connect deeply with their audiences. I enjoy working with various digital tools and staying updated with the latest trends to deliver outstanding marketing campaigns. I’m approachable, proactive, and always eager to learn new things. Whether it’s collaborating with influencers or analyzing campaign metrics, I strive to bring creativity and precision to every project I handle. Let’s connect and create impactful digital experiences together!

Hi! I’m Iza Rodrigues, a passionate Digital Marketing Specialist based in São Paulo, Brazil. With years of experience in influencer marketing, app store optimization, and growth marketing, I love crafting strategies that help brands and products connect deeply with their audiences. I enjoy working with various digital tools and staying updated with the latest trends to deliver outstanding marketing campaigns. I’m approachable, proactive, and always eager to learn new things. Whether it’s collaborating with influencers or analyzing campaign metrics, I strive to bring creativity and precision to every project I handle. Let’s connect and create impactful digital experiences together!

Available to hire

Hi! I’m Iza Rodrigues, a passionate Digital Marketing Specialist based in São Paulo, Brazil. With years of experience in influencer marketing, app store optimization, and growth marketing, I love crafting strategies that help brands and products connect deeply with their audiences. I enjoy working with various digital tools and staying updated with the latest trends to deliver outstanding marketing campaigns.

I’m approachable, proactive, and always eager to learn new things. Whether it’s collaborating with influencers or analyzing campaign metrics, I strive to bring creativity and precision to every project I handle. Let’s connect and create impactful digital experiences together!

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Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Intermediate

Work Experience

Influencer Marketing Specialist at Winclap
March 31, 2025 - July 9, 2025
Managed relationships with influencers and creators, created storyboards, supervised recording and editing processes, and performed metrics analysis to optimize campaigns.
ASO/ASA Specialist at Klever Wallet
October 31, 2023 - July 9, 2025
Handled App Store Optimization and Apple Search Ads for a crypto wallet and a play-to-earn crypto game, enhancing visibility and downloads.
ASO & Growth Marketing Leader at Mobills
September 30, 2022 - July 9, 2025
Led product marketing strategies including App Store Optimization, and managed Google Ads and Facebook Ads campaigns for mobile applications.
ASO / Mobile Marketing Strategist at RankMyApp
May 31, 2021 - July 9, 2025
Specialized in App Store Optimization, growth hacking for mobile apps, and customer experience enhancements.
Digital Marketing Analyst at Medcel
January 31, 2020 - July 9, 2025
Managed inbound marketing, social media, and created marketing campaigns to enhance brand presence and engagement.

Education

MBA - Master Of Business Administration at University Anhembi Morumbi
January 1, 2021 - December 31, 2022
Bachelor at University São Judas Tadeu
January 1, 2005 - December 31, 2008

Qualifications

Google Ads for apps
January 1, 2021 - December 31, 2021
GooglePlay Store Listing
January 11, 2030 - July 9, 2025
Apple Search Ads
January 11, 2030 - July 9, 2025
Inbound Marketing - HubSpot
January 11, 2030 - July 9, 2025
Product Marketing - Pm3
January 11, 2030 - July 9, 2025
Mobile Marketing - Fiap
January 11, 2030 - July 9, 2025
Growth Hacking - Gama Academy
January 11, 2030 - July 9, 2025
Growth Hacking - QueenJay
January 11, 2030 - July 9, 2025
Business Intelligence - Fiap
January 11, 2030 - July 9, 2025
Public Relations - Usjt
January 11, 2030 - July 9, 2025
Inbound Marketing - Espm
January 11, 2030 - July 9, 2025
Copywriting - Rock Content
January 11, 2030 - July 9, 2025
UX Writing - Aldeia
January 11, 2030 - July 9, 2025
SEO - Escola de Marketing Digital
January 11, 2030 - July 9, 2025

Industry Experience

Software & Internet, Financial Services, Gaming, Media & Entertainment, Professional Services